#1↓NaN
Shopify Flow
Shopify · Shopify Flow is your automation and integration platform for ecommerce.
Rating
4.70★
Reviews
10,804
Free
Shopify App Store · refreshed Jun 11, 2026
Categories / Email marketing
Best Email marketing apps for Shopify.
360 active apps, 56,931 total reviews, 4.38★ average. Live App Store data, daily rank-race for the top incumbents, and the apps merchants picked this week.
Active apps
360
live in this category today
Total reviews
57k
across the niche
Avg rating
4.38
review-count weighted
Built for Shopify
4%
of the niche carries the badge
Free apps
18%
or freemium
Leaderboard
Top 20 email marketing apps.
Ordered by live position on the Shopify email marketing category page — what merchants actually see browsing the niche — filtered to 4.0★+ for credibility. The ↑ arrow marks 7-day climbs on the category page; +N is new reviews in the same window.
- #2↓NaN
Pop Convert ‑ Pop Ups, Banners
Pop Convert · Turn window-shoppers into lasting customers with Pop Convert - the All-in-One Popup App
Rating
4.90★
Reviews
8,359
BFS$15+/mo - #3↓NaN
SendWILL Popup Email Marketing
SendWILL · SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
Rating
4.90★
Reviews
7,103
BFSFree - #4↓NaN
Privy ‑ Email, SMS & Pop Ups
Privy Operations · Your all-in-one ecommerce platform to grow your sales with popups, email, and SMS marketing.
Rating
4.50★
Reviews
4,055
$24+/mo - #5↓NaN
Shopify Messaging
Shopify · Reach customers through both email and SMS with flexible pricing, all built for commerce by Shopify.
Rating
4.80★
Reviews
3,791
freemium - #6↓NaN
Omnisend Email Marketing & SMS
Omnisend · Create email marketing campaigns. Use popups to get more emails and sell to more people.
Rating
4.80★
Reviews
2,955
$16+/mo - #7↓NaN
Klaviyo: Email Marketing & SMS
Klaviyo · AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster.
Rating
4.60★
Reviews
2,857
$15+/mo - #8↓NaN
AfterShip Email Marketing,SMS
AfterShip · All-in-one marketing platform that empowers brands to drive leads, customer engagement, and sales.
Rating
4.70★
Reviews
1,957
$11+/mo - #9↓NaN
Brevo PushOwl: Email,Push,SMS
Brevo PushOwl · Grow Sales using Brevo PushOwl Email Marketing, Email PopUp, Web Push Notifications, & SMS Marketing
Rating
4.80★
Reviews
1,872
$19+/mo - #10↓NaN
TrustWILL Product Reviews App
CWILL · TrustWILL(formerly Trustoo): collect photo&video reviews, engage customers, and build brand trust.
Rating
4.90★
Reviews
1,447
BFS$11+/mo - #11↓NaN
Ali Reviews: AI Product Review
FireApps · AliReviews: Review import made easy - product reviews that build trust & boost sales faster
Rating
4.80★
Reviews
1,276
BFS$14+/mo - #12↓NaN
Mailchimp Email SMS Marketing
Intuit Mailchimp · Drive sales with AI-powered email and SMS marketing built for ecommerce stores
Rating
4.80★
Reviews
1,268
$13+/mo - #13↓NaN
ONE: AI, Pop Up, SMS Marketing
ONE · AI-powered customer platform: Recover abandoned carts. Drive sales, AOV, loyalty & subscriber growth
Rating
4.80★
Reviews
952
$9+/mo - #14↓NaN
Seguno Email Marketing
Seguno · Email that seamlessly integrates with your store. Create and automate targeted, on-brand emails.
Rating
4.80★
Reviews
679
BFS$35+/mo - #15↓NaN
Shopify Forms
Shopify · Grow your contact list and convert new leads with Shopify’s customizable forms tool.
Rating
4.40★
Reviews
648
Free - #16↓NaN
Amplified Email & Abandon Cart
Amplified · Increase sales with engaging Email & SMS campaigns, pre-built automations, and popups and smart bars
Rating
4.60★
Reviews
546
$29+/mo - #17↓NaN
Swym Back in Stock Alerts
Swym Corporation · Send Email/SMS alerts for back in stock products. Create preorder/restock lists to drive revenue.
Rating
4.70★
Reviews
436
$19+/mo - #18↓NaN
Wishlist Hero
Revamp · Boost Conversions with Personalized Wishlist Reminders
Rating
4.70★
Reviews
384
$4+/mo - #19↓NaN
SmartrMail Email & SMS
SmartrMail · Drive retention with AI-powered email & SMS automation flows and One Click AI Created Newsletters.
Rating
4.70★
Reviews
289
$10+/mo - #20↓NaN
Mailchimp Forms: Capture Leads
Mailmunch · We enable merchants to collect leads using popup forms & to integrate with their Mailchimp accounts.
Rating
4.30★
Reviews
283
$24+/mo
Review growth
Top incumbents, traced daily.
Cumulative review count per day for the niche’s most- reviewed apps. The slope of each line IS the velocity — steeper slopes mean faster growth. Lines pulling away from the pack are the niche’s actual momentum leaders.
- Shopify Flow11k
- Pop Convert ‑ Pop Ups, Banners8.4k
- SendWILL Popup Email Marketing7.1k
- Privy ‑ Email, SMS & Pop Ups4.1k
- Shopify Messaging3.8k
Movers · last 7 days
Who climbed, who slipped.
Biggest position changes across the category over the last week. The narrative beat behind the rank race — and the seed list for your next outreach round.
Climbers
Datarize : CRM made so easy
Datarize · 5.00★ · 11 reviews
▲ 8
#59 → #51
Dataships Checkout Opt‑in
Dataships Limited · 5.00★ · 68 reviews
▲ 7
#24 → #17
RenderKu: Email Templates
RenderKu · 5.00★ · 11 reviews
▲ 5
#48 → #43
Kangaroo: Loyalty and Rewards
Kangaroo Rewards · 4.80★ · 51 reviews
▲ 4
#34 → #30
SmartPush: Email, SMS, Pop‑up
STARLING LABS LIMITED · 4.40★ · 11 reviews
▲ 4
#66 → #62
Decliners
Seguno Popups & Forms
Seguno · 4.90★ · 61 reviews
▼ 8
#39 → #47
Dotdigital CXDP
Dotdigital · 4.50★ · 21 reviews
▼ 8
#47 → #55
Drop Hint 2.0 SMS Email Postal
AppSolute · 4.50★ · 98 reviews
▼ 7
#41 → #48
EmailsKit
EmailsKit · 5.00★ · 10 reviews
▼ 7
#56 → #63
FosterFlow Email Marketing
Foster Flow Limited · 5.00★ · 4 reviews
▼ 6
#54 → #60
Shape of the niche
Pricing and rating distributions.
Where merchants actually pay, and where merchant sentiment actually lands. Useful for “is this niche price-anchored?” and “is the bar genuinely 4.5★+ or more like 3.8★?”
Pricing
Where this niche prices.
- Free29.4% · 106
- Under $20/mo47.8% · 172
- $20–$49/mo14.2% · 51
- $50–$99/mo4.4% · 16
- $100+/mo4.2% · 15
Rating
Where this niche rates.
- 5.0★42.9% · 79
- 4.5 – 4.99★33.7% · 62
- 4.0 – 4.49★8.2% · 15
- 3.0 – 3.99★2.7% · 5
- Below 3.0★12.5% · 23
Momentum · last 28 days
Who’s growing.
Apps adding the most reviews over the last 28days — the niche’s actual growth leaders, not just the cumulative incumbents. Pulled from Ongoing.AI’s daily review-count history.
+328
new reviews
Shopify Flow
Shopify · Shopify Flow is your automation and integration platform for ecommerce.
Pattern
Rating
4.70★
Total reviews
10,804
+65
new reviews
Klaviyo: Email Marketing & SMS
Klaviyo · AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster.
Pattern
Rating
4.60★
Total reviews
2,857
+64
new reviews
Shopify Messaging
Shopify · Reach customers through both email and SMS with flexible pricing, all built for commerce by Shopify.
Pattern
Rating
4.80★
Total reviews
3,791
+36
new reviews
Mailchimp Email SMS Marketing
Intuit Mailchimp · Drive sales with AI-powered email and SMS marketing built for ecommerce stores
Pattern
Rating
4.80★
Total reviews
1,268
+14
new reviews
Brevo PushOwl: Email,Push,SMS
Brevo PushOwl · Grow Sales using Brevo PushOwl Email Marketing, Email PopUp, Web Push Notifications, & SMS Marketing
Pattern
Rating
4.80★
Total reviews
1,872
+11
new reviews
Shopify Forms
Shopify · Grow your contact list and convert new leads with Shopify’s customizable forms tool.
Pattern
Rating
4.40★
Total reviews
648
+9
new reviews
Wiz ‑ Ai Email Marketing
Wiz Email Marketing · Wiz creates Email Marketing flows & campaigns, abandoned cart recovery & abandoned checkout recovery
Pattern
Rating
5.00★
Total reviews
213
+7
new reviews
Orderly Emails ‑ Templates App
FORSBERG+two ApS · Customizable, branded email templates for your store. Upgrade your email marketing & order emails.
Pattern
Rating
3.60★
Total reviews
724
Methodology
Where the numbers come from.
Ratings, review counts, pricing, “Built for Shopify,” and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The leaderboard filters to apps rated 4.0★+ then orders by review count: a credibility-weighted definition of “best.” Rank race and movers come from daily category-page archives — each day’s position is the best (lowest) rank we observed across all pages of the Email marketing category. New entries are apps whose first-seen date lands in the last 28 days. Snapshot generated Jun 11, 2026.
Watch every email marketing switch as it happens.
Ongoing.AI tracks every Shopify brand’s app stack daily. Find the merchants on each app, catch the moment they install or churn, and reach out the same day.