theMarketer

Shopify email marketing app by theMarketer International SRL - RO46003544·Drive sales and customer retention with email marketing, automation and loyalty programs.

Snapshot

5.00(12 reviews)#81of 378 inEmail marketing

Ongoing.AI tracks theMarketer daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

5.00

12 reviews

Pricing

From $23/mo

freemium

Built for Shopify

No

Years live

1

launched Aug 5, 2024

Last updated

Jul 1, 2026

Shopify listing

Category rank over time

Where theMarketer sits day-by-day in Email marketing.

Position across the Email marketing page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Email marketing leaderboard →

#37#41#45#48#52May 28May 31Jun 4Jun 8Jun 12theMarketer · #48RenderKu · #47Kicksend AI · #49
Best position observed: #38. theMarketer slipped 9 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Keyword rank over time

Where theMarketer shows up in App Store search.

Daily position on the Shopify App Store search-results page for every tracked term theMarketer ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #16 on "email marketing".

#15#35#54#74#93May 28Jun 5Jun 14Jun 23Jul 2email marketingloyaltymembership
3 terms, 59 daily observations. Tracked daily from Ongoing.AI's App Store search snapshots — gaps are days the app fell off the captured pages entirely.
  • email marketing

    #16

    best #16

    +2 positions

  • loyalty

    #75

    best #60

    −15 positions

  • membership

    #92

    best #78

    −12 positions

Catalog position

Where theMarketer sits in the App Store.

Rank and percentile inside the Email marketing category — the competitive shape of the niche around this app.

Rank in Email marketing

#81

of 378 active apps

Review count percentile

78th

vs category siblings

Rating percentile

77th

vs category siblings

Years on App Store

1

since 2024

Listing change cadence

What theMarketer has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+19shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

5.00(12 reviews)
  • 100%positive18
  • 0%neutral0
  • 0%negative0

Top themes

    What merchants praise

    Switching to theMarketer has been one of the best decision we've made for our e-commerce marketing. The platform is incredibly intuitive and powerful enough to support advanced automation, personalization and customer segmentation. What i love most is how quickly you can set up effective customer journeys and another big advantage is the support team, fast and friendly. Compared to other email marketing tools, this platform delivers email to the Inbox at least 30% higher deliverability, which translates into higher open rate, higher CTR and naturally more orders!
    toplinebeauty.hu · 5 · 2025-11-25

    Plans

    theMarketer pricing tiers.

    Free

    Free to install

    • Up to 1000 contacts
    • Up to 5000 emails / month
    • Email support
    • 2 seats
    • Regular email & plain text
    • Ecommerce email templates

    Standard

    $23.28/month

    • Email & chat support
    • 3 seats
    • Regular email & plain text
    • SMS
    • Push Notifications

    Ecommerce

    $29.10/month

    • Everything in Standard plus:
    • Ecommerce email templates
    • Personalized product recommendations
    • Simple RFM Analysis

    Ecommerce PRO

    $171.10/month

    • Everything in Ecommerce plus:
    • Launcher
    • Feedback
    • User Generated Content
    • Referral Program
    • Loyalty Program
    • Advanced RFM Analysis

    Capabilities

    What theMarketer can do.

    The 45 capabilities theMarketer lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Email marketing

    Campaign types

    22
    • Email campaigns
    • SMS campaigns
    • Push notifications
    • Newsletters
    • Pop-ups
    • Forms
    • Discounts
    • Promotions
    • Upsell emails
    • Cross-sell emails
    • Cart emails
    • Checkout emails
    • Abandoned cart
    • Browse abandonment
    • Welcome emails
    • Follow-up emails
    • Price drop emails
    • Back-in-stock emails
    • Product recommendations
    • Drip campaigns
    • Product reviews
    • Surveys

    Managing campaigns

    15
    • Editor tool
    • Templates
    • Custom fonts
    • Import and export
    • Email domains
    • Consent collection
    • Email capture list
    • SMS capture list
    • Automations
    • Segmentation
    • Tagging
    • Tracking
    • Reporting
    • Analytics
    • A/B testing

    Loyalty and rewards

    Program types

    3
    • Reward programs
    • VIP tiers
    • Referrals

    Rewards you can offer

    5
    • Points
    • Discounts
    • Coupons
    • Free shipping
    • Membership perks

    FAQ

    theMarketer — frequently asked questions.

    What is theMarketer on Shopify?
    theMarketer, officially listed on the Shopify App Store as theMarketer: Email marketing, is a Shopify app in the Email marketing category. theMarketer is an email marketing and loyalty program platform enabling businesses to streamline their marketing processes, optimise their resources, and nurture customer lifetime value. Engage your customers instantly with newsletter / SMS / push notifications campaigns, and keep them coming back with our powerful Loyalty Program. This integration will automatically sync your store data with your TheMarketer account, making it easy to access all the features you need. It averages 5.00 out of 5 across 12 merchant reviews on the Shopify App Store.
    How much does theMarketer cost?
    theMarketer offers a free plan and 3 paid plans starting at $23/month and going up to $171.1/month. The free plan includes Up to 1000 contacts, Up to 5000 emails / month, Email support, and 2 seats. The paid plans unlock advanced features beyond what's available on the free tier.
    Is theMarketer free?
    Yes — theMarketer offers a free plan alongside paid options. The free plan includes Up to 1000 contacts, Up to 5000 emails / month, and Email support. Paid plans start at $23/month for advanced features.
    When was theMarketer launched?
    theMarketer launched on August 5, 2024 — over 1 year on the Shopify App Store. In that time it has gathered 12 merchant reviews.
    Is theMarketer Built for Shopify?
    theMarketer does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best theMarketer alternatives?
    Merchants commonly compare theMarketer with Shopify Flow, Pop Convert, Appstle℠ Subscriptions, and SendWILL Popup Email Marketing. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running theMarketer.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View theMarketer on the Shopify App Store ↗