OngoingAI finds the stores that fit your ICP and have a gap in your category — outgrowing a competitor, missing a tool, or freshly re-platformed — and delivers them to your team as enriched, ready-to-work leads.
No form. No sales call. Try the product preview below.
Find ecommerce companies by the technology and change signals that matter.
52,950
stores in view
1,284
new signals this week
97
platforms tracked
| Store | Platform | Technology stack | Latest signal | When |
|---|---|---|---|---|
MRMaison Ruemaisonrue.example | Shopify | KlaviyoGorgias+1 | Added Recharge | 18m |
FNField Notes Coffeefieldnotes.example | WooCommerce | MailchimpStripe+1 | Stack changed | 2h |
NLNorth & Loomnorthloom.example | BigCommerce | AttentiveGorgias+1 | New store observed | 5h |
ASAtelier Sundayateliersunday.example | Magento | KlaviyoAdobe Analytics | Added Klaviyo | 1d |
GWGood Weather Goodsgoodweather.example | Shopify | PostscriptOkendo+1 | Stack changed | 1d |
What you can do
Every store signals intent through its tech stack. We surface the ones that fit your ICP and have a gap you fill — so your team works a short list of real leads, not a cold database.
Catch switchers
When a store removes or replaces a tool in your category, that's your opening. See every add, removal, and swap across storefronts — the day it happens, not a quarter later.
See change signalsFind stores outgrowing their stack
Stores stacking on apps, scaling up, or working around gaps are ready for an upgrade. Filter by the platform, tech, and stack patterns that signal it — then work the shortlist.
Explore the store viewCatch expansion
A new storefront, a new market, a platform migration — expansion means fresh budget and new needs. Track it as it happens and reach out while you're early.
See market movementCoverage
Millions of storefronts, tracked continuously. When a store adds an app, drops a tool, or migrates platforms, we catch it within days — so the signals you act on are fresh, not last quarter's.
The store graph
Platform, every app and technology, category, market, and how the stack has changed over time — everything your team needs to qualify a store in seconds and reach out with real context.
ongoing.ai / stores / maisonrue.example
maisonrue.example
Connected data
Recent changes
Weekly censusTechnology intelligence
For any app, platform, or tool: which stores run it, who's adopting or dropping it, what it's used alongside, and who just switched — so you can go straight to a competitor's customers and the stores in-market for you.
Explore technology intelligenceTechnology profile
Email and SMS marketing
Companies using Klaviyo
Example companies across four ecommerce platforms
| Company | Market | Platform | Latest signal |
|---|---|---|---|
| Maison Rue | United States | Shopify | Added 1d ago |
| Atelier Sunday | France | Magento | Added 1d ago |
| Field Notes Coffee | United Kingdom | WooCommerce | Observed 3d ago |
| North & Loom | Canada | BigCommerce | Observed 6d ago |
Time series
We keep every storefront observation over time — so a competitor's churn, a store's growth, or a platform migration becomes a lead the moment it happens, not a fact you find out too late.
Observed change activity
1,284
signals in the current demo view
Cadence
Weekly
612
added
418
changed
254
removed
Signal timeline
Maison Rue added Recharge
Shopify · Subscription technology
Atelier Sunday added Klaviyo
Magento · Email and SMS marketing
North & Loom changed its storefront stack
BigCommerce · Two technologies changed
Good Weather Goods removed Yotpo
Shopify · Reviews technology
Technology momentum
Compare technologies by adoption, recent detections, category position, and platform breadth — spot the categories heating up, then pull the list of stores riding that wave.
Momentum explorer
Rank technologies by observable market signals
97
technology definitions
1,284
signals in view
4
active platforms
Weekly
refresh cadence
| Rank | Technology | Category | Momentum | New detections | Platform breadth |
|---|---|---|---|---|---|
| 01 | KKlaviyo | Marketing | ↑ 3 | +126 | 4 platforms |
| 02 | GGorgias | Support | ↑ 2 | +84 | 3 platforms |
| 03 | RRecharge | Subscriptions | ↑ 1 | +61 | 2 platforms |
| 04 | YYotpo | Reviews | ↓ 2 | −27 | 4 platforms |
Who it’s for
If you sell a Shopify app — or any tool or service to ecommerce merchants — OngoingAI hands your team the stores that fit your ICP and need what you offer. Less prospecting, more selling.
Ecommerce technology vendors
Build account lists from real platform and technology combinations, then watch for the adoption signals that make outreach timely.
Example saved view
Uses Gorgias · Mid-market · Any platform
Agencies & consultants
Find ecommerce companies with implementation needs, replatforming signals, or technology combinations your team can improve.
Example saved view
Replatforming · North America · 50+ employees
Investors & market researchers
Compare platform adoption, technology momentum, and company-level change to understand how an ecommerce market is moving.
Example saved view
Marketing technology · 12 observations
Data & GTM teams
Enrich company records, save monitored views, export qualified accounts, and route meaningful changes into existing workflows.
Example saved view
Added target technology · Last 7 days
Why we built it
“We built OngoingAI for our own Shopify app portfolio. We needed to know which companies used which technologies, what competitors changed, and where the market was moving — continuously, not whenever we got around to checking. That same need exists across ecommerce.”
What began as an internal Shopify intelligence system is now a buying-signal engine for any team that sells to ecommerce.
Nathan Pope
Founder, OngoingAI · Ecommerce app developer
Activation
When a store gives off a signal, OngoingAI can enrich it through Apollo, sync it to HubSpot, push it to Clay, or drop it in a sheet — automatically. Your reps get a ready-to-work account, not a research project.
Flexible formats and destinations
Activation recipe
Saved view → qualified account workflow
1,842
Accounts · demo
326
Excluded · demo
214
Qualified · demo
Explore
Move through the market from the angle that matters to you: a platform, a technology, a company segment, or a workflow.
Ecommerce platforms
01Technology intelligence
02Get started
Give your team a list of ecommerce stores that fit your ICP and have a gap you fill — enriched, and ready to work.
Start broad, narrow quickly, and keep the context attached to every result.
Which stores just added the technology we integrate with?
Who is replatforming before their next buying cycle?
What does the stack of a fast-growing category look like?
Where are competitors gaining or losing observed share?
Get a clearer view of ecommerce companies, the systems they rely on, and the moments that make outreach relevant.
