Top Fans

Top Fans is a Shopify app in the Email marketing category. Top Fans analyzes your store data every night and identifies your most loyal customers using RFM scoring (Recency, Frequency, Monetary value). When a customer reaches this top tier, Top Fans automatically generates a unique single-use discount code in Shopify and emails it to them with a personalized thank-you message. The code is restricted to that specific customer and can be used only once. Install Top Fans, sync your customers, and turn order data into loyalty.

Top Fans offers a free plan and a single paid plan at $15/month. The free plan includes Up to 250 customers and Up to 50 emails per month. The paid plan unlocks advanced features like additional integrations, automations, and deeper customization.

Yes — Top Fans offers a free plan alongside paid options. The free plan includes Up to 250 customers and Up to 50 emails per month. Paid plans start at $15/month for advanced features.

Top Fans launched on May 29, 2026.

Top Fans does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Top Fans with Shopify Flow, Pop Convert, SendWILL Popup Email Marketing, and Privy. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.