Freshmarketer

Shopify abandoned cart app by Freshworks·Automate your campaigns across email, SMS, WhatsApp, and social to boost engagement and sales.

Snapshot

4.60(18 reviews)#69of 298 inAbandoned cart

Ongoing.AI tracks Freshmarketer daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

4.60

18 reviews

Pricing

From $18/mo

freemium

Built for Shopify

No

Years live

4

launched Mar 29, 2022

Last updated

Jul 1, 2026

Shopify listing

Catalog position

Where Freshmarketer sits in the App Store.

Rank and percentile inside the Abandoned cart category — the competitive shape of the niche around this app.

Rank in Abandoned cart

#69

of 298 active apps

Review count percentile

77th

vs category siblings

Rating percentile

54th

vs category siblings

Years on App Store

4

since 2022

Listing change cadence

What Freshmarketer has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+16shopify_lastmod: 2026-06-09 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.60(18 reviews)
  • 86%positive18
  • 0%neutral0
  • 14%negative3

Top themes

    What merchants praise

    Exceeded [above and beyond] all of my expectations. Being an ex-programmer (20 years) it was delightfully refreshing to speak to someone that knew what they were talking about. That! Right there! Speaks volumes. Hands-down top-notch world-class service without a doubt! Great job Freshworks. Thank you Dhanashekar. You definitely "knocked it out of the park!"
    Runyon's Fine Furniture · 5

    What merchants complain about

    Péssimo. Estou ha dias tentando conectar o canal do WhatsApp Business, sempre da erro dentro do Freshcaht. Contatei o suporte e abriram um ticket, onde a atendente disse que eu não poderia usar a função durante o periodo de teste, assinei o plano e o problema continua. Ninguém resolve nada.
    GX Digital · 1 · 2024-06-06

    Plans

    Freshmarketer pricing tiers.

    Free forever

    Free

    • Contact & List management
    • Email campaigns
    • Live chat
    • Forms and website tracking

    Enterprise

    $18/month

    • AI-powered multichannel engagement
    • Shopify playbooks
    • Event-based segments
    • Automated journeys

    Enterprise

    $180/year

    • AI-powered multichannel engagement
    • Shopify playbooks
    • Event-based segments
    • Automated journeys

    Capabilities

    What Freshmarketer can do.

    The 43 capabilities Freshmarketer lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Abandoned cart

    Cart recovery

    2
    • Web push notifications
    • Automated workflows

    Email marketing

    Campaign types

    24
    • Email campaigns
    • SMS campaigns
    • Social media
    • Newsletters
    • Forms
    • Landing pages
    • Discounts
    • Promotions
    • Upsell emails
    • Cross-sell emails
    • Cart emails
    • Checkout emails
    • Abandoned cart
    • Browse abandonment
    • Welcome emails
    • Follow-up emails
    • Price drop emails
    • Back-in-stock emails
    • Win-back emails
    • Product recommendations
    • Drip campaigns
    • Subscriptions
    • Product reviews
    • Custom campaigns

    Managing campaigns

    17
    • Editor tool
    • Templates
    • AI generation
    • Custom code
    • Import and export
    • Email domains
    • Email capture list
    • SMS capture list
    • Triggers and rules
    • Automations
    • Targeting
    • Segmentation
    • Tagging
    • Tracking
    • Reporting
    • Insights and tips
    • Analytics

    FAQ

    Freshmarketer — frequently asked questions.

    What is Freshmarketer on Shopify?
    Freshmarketer, officially listed on the Shopify App Store as Freshmarketer: Email & SMS, is a Shopify app in the Abandoned cart category. With Freshmarketer, you can engage with buyers wherever they are and provide consistent cross-channel experiences. Convert abandoned carts into sales with messages and offers via email, WhatsApp, SMS, and chat. Personalize your campaigns based on buyers’ interests and behavior to increase conversion rates. You can also resolve issues faster and support your customers with rich context in just one app. With your Shopify data in one place, we help you build long-lasting customer relationships. It averages 4.60 out of 5 across 18 merchant reviews on the Shopify App Store.
    How much does Freshmarketer cost?
    Freshmarketer offers a free plan and 2 paid plans starting at $18/month and going up to $180/month. The free plan includes Contact & List management, Email campaigns, Live chat, and Forms and website tracking. The paid plans unlock advanced features beyond what's available on the free tier.
    Is Freshmarketer free?
    Yes — Freshmarketer offers a free plan alongside paid options. The free plan includes Contact & List management, Email campaigns, and Live chat. Paid plans start at $18/month for advanced features.
    When was Freshmarketer launched?
    Freshmarketer launched on March 29, 2022 — over 4 years on the Shopify App Store. In that time it has gathered 18 merchant reviews.
    Is Freshmarketer Built for Shopify?
    Freshmarketer does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best Freshmarketer alternatives?
    Merchants commonly compare Freshmarketer with Shopify Flow, Pop Convert, SendWILL Popup Email Marketing, and Privy. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Freshmarketer.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Freshmarketer on the Shopify App Store ↗