Email marketing · refreshed Jun 12, 2026

Ortto for Shopify

by Ortto · Ortto brings customer data, marketing automation, analytics and omnichannel chat together.

3 reviews, 5.00 average. Live data from the Shopify App Store + Ongoing.AI’s daily install crawl — updated Jun 12, 2026.

Rating

5.00

3 reviews

Pricing

From $199/mo

free_trial

Built for Shopify

No

Years live

5

launched Apr 28, 2021

Last updated

Jun 6, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

28-day Δ

+0

Rating change

7-day Δ

28-day Δ

+0.00

Catalog position

Where Ortto sits in the App Store.

Rank and percentile inside the Email marketing category — the competitive shape of the niche around this app.

Rank in Email marketing

#124

of 360 active apps

Review count percentile

64th

vs category siblings

Rating percentile

78th

vs category siblings

Years on App Store

5

since 2021

Listing change cadence

What Ortto has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 daysname: set to Orttotagline: set to Ortto brings customer data, mark…description: set to Ortto combines powerful marketin…icon_url: set to https://cdn.shopify.com/app-stor…pricing_model: set to free_trialpricing_tiers: set to Starter Plan (+3 more)primary_price_value: set to 199categories: set to Email marketing (+1 more)launched_at: set to Apr 28, 2021works_with: set to FB & Google Ads Pipedrive SalesF…shopify_lastmod: set to 2026-05-23shopify_lastmod: 2026-05-23 → 2026-05-31shopify_lastmod: 2026-05-31 → 2026-06-04shopify_lastmod: 2026-06-04 → 2026-06-06May 22, 26Jun 1, 26Jun 12, 26

Shopify Lastmod · Jun 7

2026-06-04 → 2026-06-06

Shopify Lastmod · Jun 5

2026-05-31 → 2026-06-04

Shopify Lastmod · Jun 2

2026-05-23 → 2026-05-31

PricingIdentity & listingCadence

Review fingerprint

What merchants raise, and how they feel about it.

Sentiment breakdown

  • Positive82% · 9
  • Neutral0% · 0
  • Negative18% · 2
I've been looking for a tool to keep in touch with my customers. I want a tool that makes sense with my Shopify store. As we grow we need to keep a "personal" relationship. Ortto is a customer data platform. My shopify data gets pulled in, and Ortto automates responses to customers, and/or alerts to me. I've already sent out email campaigns, added popups to give coupons for subscribing. I'm new to e-commerce and digital marketing, and Ortto makes sense to me. I can do what I need. And support is a GREAT. They walked me through with videos.
The Chama Valley Meat Co · 5★ · 2023-03-01
The app is not well laid out so makes it extremely frustrating to use. 9/10 you will get an error message that something cannot load in the dashboard so it doesn’t work. The customizations are limited. Worst part is after I deleted the app, the pop up remains and it would pop up at such a high frequency customers would get annoyed. So I wasn’t capturing any emails (app was deleted) I was just annoying customers with the pop up. Spent a lot of time getting it sorted - still not fixed but wasted a lot of time and lost sales because of this app.
Manifest and Flow · 1★ · 2021-07-14

Top themes

    Plans

    Ortto pricing tiers.

    Starter Plan

    $199/month

    • 5,000 contacts, 160,000 emails
    • Visual Journey Builder
    • Drag and drop email builder
    • SMS marketing
    • Form and Popup Builder
    • AI suggestions
    • Reporting & Funnel analysis
    • Key integrations

    Professional Plan

    $599/month

    • All features from the Starter Plan
    • 10,000 contacts, 400,000 emails
    • Surveys and SMS surveys
    • Web push notifications
    • Branded sender ID for SMS
    • Advanced Segmentation
    • Audience destinations
    • Lead Scoring

    Business Plan

    $999/month

    • All features from the Professional plan
    • Professional onboarding
    • Mobile push notifications
    • Custom user roles & permissions
    • Email deliverability consultant
    • Cohort level reporting
    • Customer IPs
    • Open rate & Delivery Optimization

    Enterprise Plan

    $1,999/month

    • All features from Business plan
    • Dedicated Success Manager
    • Email Deliverability Consultant
    • Quarterly business reviews
    • OKTA SSO
    • Multiple instances for multi brand orgs

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated Jun 12, 2026.

    Find every brand running Ortto.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Ortto on the Shopify App Store ↗