Viant alternatives
12 advertising tools compared on data from stores OngoingAI observes — including 12 running Viant. Adoption, platform split and growth, not vendor claims.
Every Viant alternative, side by side
Ordered by relevance to Viant · 30d net counts confirmed adds/removals only · overlap = share of Viant stores also running it
| Alternative | Stores observed | 30d net | Primary platform | Overlap | Rating | Pricing |
|---|---|---|---|---|---|---|
| AdRoll | 517 | — | Shopify | 8% | — | — |
 MNTN | 316 | — | Shopify | 25% | 5.0 | Free to install |
| Amazon Ads | 237 | — | Shopify | 8% | — | — |
| The Trade Desk | 207 | — | Shopify | — | — | — |
 StackAdapt | 97 | — | Shopify | — | 5.0 | Free |
 Google Ads | 8,843 | — | Shopify | 33% | — | — |
| Simprosys Google Shopping Feed | 1,657 | — | Shopify | — | — | — |
 Google AdSense | 1,226 | — | WooCommerce | — | — | — |
| UpPromote | 1,044 | — | Shopify | — | — | — |
 ShopMy | 597 | — | Shopify | 17% | — | — |
| Awin | 517 | — | Shopify | — | — | — |
| Impact.com | 489 | — | Shopify | 8% | — | — |
Alternatives by ecommerce platform
Where each alternative's stores mostly run
More comparisons
Frequently asked questions
Ranked by observed store adoption, the most widely used Viant alternatives are Google Ads, Simprosys Google Shopping Feed, Google AdSense, UpPromote.