Google Ads usage & market intelligence
OngoingAI has observed Google Ads on 40,847 ecommerce stores across 6 platforms.
Among 67,018 stores continuously observed over the last 30 days, Google Ads penetration moved 0% → 12.6%.
Compare Google Ads alternativesLast checked Sep 15, 2026
| Store | Traffic rank | Cohort |
|---|---|---|
| #566 | Top 1K | |
| #1,432 | Top 10K | |
| #2,666 | Top 10K | |
| #2,886 | Top 10K | |
| #5,284 | Top 10K | |
| #7,651 | Top 10K | |
| #7,849 | Top 10K | |
| #8,163 | Top 10K | |
| #9,129 | Top 10K | |
| #10,033 | Top 25K |
Showing 10 of 40,847 stores we track running Google Ads.
Get the full list
WordPress20,526 stores
WooCommerce19,636 stores
Google AdSense5,941 stores
Klaviyo5,650 stores
Microsoft Clarity4,288 stores
Frequently asked questions
We currently observe Google Ads running on 40,847 ecommerce stores, most of them on WooCommerce.
Yes — across the stores we observe, 920 more confirmed installs than removals over the past 90 days.
High-ranked stores where we've observed Google Ads include telegraph.co.uk, index.hr, spb.ru, railway.app, breitbart.com. We track 40,847 stores running it in total.
Stores running Google Ads most often also run WordPress, WooCommerce, Elementor.
Common alternatives to Google Ads include Meta Pixel, TikTok Pixel, The Trade Desk, Criteo.
Google Ads's observed install base spans WooCommerce (48%), Shopify (37%), PrestaShop (3%).