Meta Pixel usage & market intelligence
OngoingAI has observed Meta Pixel on 54,513 ecommerce stores across 6 platforms.
Among 1,197 stores continuously observed over the last 30 days, Meta Pixel penetration moved 9% → 9.9%.
Last checked Sep 9, 2026
| Store | Traffic rank | Cohort |
|---|---|---|
| #1,981 | Top 10K | |
| #2,719 | Top 10K | |
| #2,935 | Top 10K | |
| #4,011 | Top 10K | |
| #6,057 | Top 10K | |
| #6,749 | Top 10K | |
| #8,913 | Top 10K | |
| #9,012 | Top 10K | |
| #9,955 | Top 10K | |
| #11,336 | Top 25K |
Showing 10 of 54,513 stores we track running Meta Pixel.
Get the full list
WordPress23,447 stores
WooCommerce22,108 stores
Google Ads9,096 stores
Microsoft Clarity4,011 stores
Klaviyo3,801 storesFrequently asked questions
We currently observe Meta Pixel running on 54,513 ecommerce stores, most of them on WooCommerce.
Yes — across the stores we observe, 953 more confirmed installs than removals over the past 90 days.
High-ranked stores where we've observed Meta Pixel include olxsts.com, heise.de, panasonic.com, excite.co.jp, cloudwaysapps.com. We track 54,513 stores running it in total.
Stores running Meta Pixel most often also run WordPress, WooCommerce, Elementor.
Meta Pixel's observed install base spans WooCommerce (41%), Shopify (21%), Tiendanube / Nuvemshop (14%).