Amazon Ads usage & market intelligence
OngoingAI has observed Amazon Ads on 704 ecommerce stores across 6 platforms.
Among 67,237 stores continuously observed over the last 30 days, Amazon Ads penetration moved 0.1% → 0.4%.
Compare Amazon Ads alternativesLast checked Sep 16, 2026
Frequently asked questions
We currently observe Amazon Ads running on 704 ecommerce stores, most of them on Shopify.
Yes — across the stores we observe, 18 more confirmed installs than removals over the past 90 days.
High-ranked stores where we've observed Amazon Ads include nytimes.com, washingtonpost.com, ring.com, index.hr, theglobeandmail.com. We track 704 stores running it in total.
Stores running Amazon Ads most often also run Microsoft Clarity, Klaviyo, Judge.me.
Common alternatives to Amazon Ads include Google Ads, Criteo, The Trade Desk, AdRoll.
Amazon Ads's observed install base spans Shopify (82%), WooCommerce (15%), Magento (Adobe Commerce) (1%).