Google AdSense alternatives
12 advertising tools compared on data from stores OngoingAI observes — including 5,555 running Google AdSense. Adoption, platform split and growth, not vendor claims.
| Alternative | Stores observed | 30d net | Primary platform | Overlap | Rating | Pricing |
|---|---|---|---|---|---|---|
 UpPromote Affiliate Marketing | 4,109 | +12 | Shopify | 1% | 4.9 | Free plan available |
 Simprosys Google Shopping Feed | 3,929 | +18 | Shopify | 1% | 4.9 | Free trial available |
 AdRoll | 1,291 | -3 | Shopify | 0% | — | — |
 Omega Facebook Pixel | 1,009 | -10 | Shopify | 0% | — | — |
 ShopMy | 831 | +15 | Shopify | — | — | — |
 Awin ‑ Affiliate Marketing | 751 | -2 | Shopify | 0% | 1.9 | Free to install |
 Impact.com | 675 | +1 | Shopify | 0% | — | — |
 Reddit Pixel | 653 | +1 | Shopify | 0% | — | — |
| Rakuten Advertising | 638 | +2 | Shopify | 0% | — | — |
 Refersion Affiliate Marketing | 599 | -3 | Shopify | 0% | 4.8 | Free plan available |
 Snowball: Affiliate Marketing | 577 | -1 | Shopify | 0% | 4.5 | From $249/month |
| Amazon Ads | 533 | +3 | Shopify | 0% | — | — |
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Frequently asked questions
Ranked by observed store adoption, the most widely used Google AdSense alternatives are UpPromote Affiliate Marketing, Simprosys Google Shopping Feed, AdRoll, Omega Facebook Pixel.
UpPromote Affiliate Marketing is the most widely adopted Google AdSense alternative we track — observed on 4,109 ecommerce stores, versus 5,555 running Google AdSense.
Simprosys Google Shopping Feed gained the most confirmed installs over the last 30 days among the alternatives we track (+18 net confirmed stores).
UpPromote Affiliate Marketing holds the highest rating among well-reviewed alternatives — 4.9 out of 5 across 3,803 reviews.
UpPromote Affiliate Marketing, Simprosys Google Shopping Feed, Awin advertise a free plan or free tier.