Swish (Wishlist King)

Shopify wishlists app by Swish·Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.

Snapshot

5.00(289 reviews)#5of 182 inWishlists

Ongoing.AI tracks Swish (Wishlist King) daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesWishlists

Rating

5.00

289 reviews

Pricing

From $19/mo

free_trial

Built for Shopify

Yes

Years live

10

launched Nov 30, 2015

Last updated

Jul 1, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

—

28-day Δ

+0

Rating change

7-day Δ

—

28-day Δ

+0.00

2902902902892895.003.752.501.250.00May 28Jun 2Jun 7Jun 12Jun 18Total reviewsRating (0–5)
Swish (Wishlist King) added 0 reviews over the last 28 days.

Category rank over time

Where Swish (Wishlist King) sits day-by-day in Wishlists.

Position across the Wishlists page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Wishlists leaderboard →

#2#4#6#8#10May 28Jun 5Jun 14Jun 23Jul 2Swish (Wishlist King) · #4Growave · #3SE Wishlist Engine · #5
Best position observed: #3. Swish (Wishlist King) slipped 1 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Swish (Wishlist King) sits in the App Store.

Rank and percentile inside the Wishlists category — the competitive shape of the niche around this app.

Rank in Wishlists

#5

of 182 active apps

Review count percentile

98th

vs category siblings

Rating percentile

73th

vs category siblings

Years on App Store

10

since 2015

Listing change cadence

What Swish (Wishlist King) has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+19shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

5.00(289 reviews)
  • 99%positive335
  • 1%neutral2
  • 1%negative3

Popular mentions

  • customer support
  • ease of use
  • customization
  • pricing
  • performance
  • bug
  • onboarding
  • feature request

Top themes

  1. customer support8
  2. ease of use4
  3. customization3
  4. pricing3
  5. performance2
  6. bug2
  7. onboarding2
  8. feature request1

What merchants praise

“The best Wishlist app I have tried with super support. This app has everything I wished for and it does not slow down my store. Thanks a lot Wishlist King! Service is constantly great!”
Anthoshop · 5★

What merchants complain about

“Never used it and they charged me $20 for few months. Don't install the free plan they will still charge you.”
enliven mart · 1★ · 2023-12-25

Plans

Swish (Wishlist King) pricing tiers.

Basic Shopify

$19/month

  • For stores on the Shopify Basic Plan
  • Includes all features
  • Free setup and onboarding
  • Unlimited wishlists & saved items
  • Unlimited sessions

Shopify

$29/month

  • For stores on the Shopify Plan
  • Includes all features
  • Free setup and onboarding
  • Unlimited wishlists & saved items
  • Unlimited sessions

Advanced Shopify

$49/month

  • For stores on Shopify Advanced Plan
  • Includes all features
  • Free setup and onboarding
  • Unlimited wishlists & saved items
  • Unlimited sessions

Shopify Plus

$99/month

  • Shopify Plus Plan includes:
  • Up to 200k monthly site sessions
  • Free white glove onboarding
  • Dedicated account manager
  • Hydrogen & headless stacks

Capabilities

What Swish (Wishlist King) can do.

The 20 capabilities Swish (Wishlist King) lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

List types

4
  • Public wishlist
  • Favorites
  • Save for later
  • Guest wishlist

List management

8
  • Email sharing
  • Social sharing
  • Share links
  • Dashboard
  • Multiple lists
  • Import and export
  • Add to cart
  • Conversion analytics

Customization

8
  • Custom branding
  • Custom layouts
  • Custom icons
  • Multi-language
  • Email templates
  • Purchase alerts
  • Price alerts
  • Stock alerts

FAQ

Swish (Wishlist King) — frequently asked questions.

What is Swish (Wishlist King) on Shopify?
Swish (Wishlist King) is a Shopify app in the Wishlists category. Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications. It averages 5.00 out of 5 across 289 merchant reviews on the Shopify App Store.
How much does Swish (Wishlist King) cost?
Swish (Wishlist King) has 4 paid plans on the Shopify App Store, starting at $19/month and going up to $99/month.
Is Swish (Wishlist King) free?
No, Swish (Wishlist King) is a paid Shopify app. Plans start at $19/month on the Shopify App Store.
When was Swish (Wishlist King) launched?
Swish (Wishlist King) launched on November 30, 2015 — over 10 years on the Shopify App Store. In that time it has gathered 289 merchant reviews.
Is Swish (Wishlist King) Built for Shopify?
Yes — Swish (Wishlist King) carries Shopify's Built for Shopify badge. This certification is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value, and is reviewed by the Shopify team rather than self-declared by the developer.
What are the best Swish (Wishlist King) alternatives?
Merchants commonly compare Swish (Wishlist King) with Swym Wishlist Plus, Growave, Wishlist Hero, and OneMobile. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What do merchants praise about Swish (Wishlist King)?
99% of analyzed merchant reviews skew positive. The themes most often cited in positive reviews are customer support, ease of use, and customization — see the review fingerprint above for the full breakdown.
What complaints come up about Swish (Wishlist King)?
1% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are customer support, bug, and pricing — see the review fingerprint above for the per-merchant detail.

Alternatives

Apps merchants pick instead.

Swym Corporation

Swym Wishlist Plus

4.70★1,426

Known for: user-experience

Growave

Growave: Loyalty & Wishlist

4.80★1,233

Known for: billing-transparency

Revamp

Wishlist Hero

4.60★386

Known for: feature-customization

FireGroup

OneMobile ‑ Mobile App Builder

4.80★355

Known for: billing-issues

Browse more inAll Wishlists apps

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Swish (Wishlist King).

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

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