Shopify app comparison · refreshed
Mailchimp Email SMS Marketing vs Constant Contact Tools
Two Shopify apps in the email marketing category, compared on the dimensions merchants actually weigh: ratings, review momentum, pricing, customer-support sentiment, bugs, and what reviewers uniquely call out. Built from 1,327 live Shopify App Store reviews.
Intuit Mailchimp
Mailchimp Email SMS Marketing
Drive sales with smarter SMS and email marketing automation built for ecommerce brands
- Rating
- 4.80
- Reviews
- 1,327
- Δ reviews · 49d
- +95
- Δ rating · 49d
- +0.00
- Pricing
- From $13/mo
- Built for Shopify
- No
Boohead, Inc.
Constant Contact Tools
Connect, automate, and effortlessly integrate Constant Contact for powerful email marketing.
- Rating
- 0.00
- Reviews
- —
- Δ reviews
- —
- Δ rating
- +0.00
- Pricing
- From $5/mo
- Built for Shopify
- No
Scorecard
The decision, by the numbers.
Each row reads directly from the live App Store listing and the observed review-stats history. No editorialising on top.
Trajectory
Momentum and risk profile.
Review momentum
Reviews gained since first observed snapshot · past 49d
Star distribution
Share of reviews at each star tier — wider 1- and 2-star bands read as a fatter tail of negative experiences.
Mailchimp Email SMS Marketing
1,327 reviews
Constant Contact Tools
0 reviews
No breakdown captured yet.
Feature footprint
How similar are these apps, really?
Every capability tag both apps list on the Shopify App Store, mapped into shared ground and side-specific edges. Same taxonomy on both sides — Shopify’s own.
Mailchimp Email SMS Marketing only
61
Shared
10
Constant Contact Tools only
0
Capabilities by Shopify category
76 · 10 total
Managing campaigns
Email marketing
Campaign types
Email marketing
Workflow automation
SMS marketing
Mailchimp Email SMS Marketing only
61
- Email campaigns
- SMS campaigns
- Social media
- Newsletters
- Pop-ups
- Forms
- Landing pages
- Discounts
- Promotions
- Cross-sell emails
- Browse abandonment
- Follow-up emails
- Price drop emails
- Back-in-stock emails
- Win-back emails
- Product recommendations
- Drip campaigns
- Surveys
- Custom campaigns
- Editor tool
- Templates
- AI generation
- Translation
- Localization
- Custom code
- Custom fonts
- Bulk editing
- Import and export
- Consent collection
- Email capture list
- SMS capture list
- Targeting
- Geolocation
- Segmentation
- Tracking
- Reporting
- Insights and tips
- Analytics
- A/B testing
- Bulk messaging
- Compliance
- Custom sender ID
- Personalized messages
- Scheduled messages
- Two-way messaging
- Conversion metrics
- Real-time analytics
- ROI tracking
- Custom segments
- Opt-in
- Cart recovery
- Birthday messages
- Discount codes
- Feedback requests
- Order confirmations
- Payment reminders
- Order tracking
- Subscription renewals
- Welcome messages
- Win-back campaigns
- One-time password (OTP)
Shared
10
- Upsell emails
- Cart emails
- Checkout emails
- Abandoned cart
- Welcome emails
- Email domains
- Triggers and rules
- Automations
- Tagging
- APIs and webhooks
Constant Contact Tools only
0
No capabilities Constant Contact Tools lists that Mailchimp Email SMS Marketing doesn't.
Side-by-side by axis
What merchants actually say.
Semantic search across the review corpus, bucketed by sentiment, with the strongest positive and negative quotes per side.
customer support
Mailchimp Email SMS Marketing
93% positive · avg rating 4.73
“Customer Support is available and knowledgeable. Very helpful in working through questions/problems to a successful result.”
“any help at all is reserved for pro. Absolutely horrible customer service because there is none unless you meet a certain requirement. At the very least your app should work as promised, even without support. Edit to respond to the reply: I connected with your team by mistake. Your team immediately told me that they wouldnt help me without looking at the message and told me if I wanted help I'd have to upgrade to pro. They could have read my email acknowledged that it was an error and send me kindly on my way. they did not however do that. Instead they sent a canned response that was completely irrelevant to the email. Which IS the definition of horrible customer service. I use your service and had this experience and decided it was noteworthy to share. I received a nice email response from the founder who addressed the issue. There's a lot of work that needs to be done on ur csr dept.”
Constant Contact Tools
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
pricing
Mailchimp Email SMS Marketing
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
Constant Contact Tools
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
ease of use
Mailchimp Email SMS Marketing
90% positive · avg rating 4.80
“App works exactly as described and is very easy to set up. Very intuitive to use and requires very little prior knowledge”
Constant Contact Tools
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
onboarding
Mailchimp Email SMS Marketing
100% positive · avg rating 5.00
“hands on and helpful team - did an orientation that made it easy to get started with all the things i wanted to implement. and when i was confused about something, they have very helpful ~real humans~ to chat with you and troubleshoot. Marz stayed on the chat with me for an hour and a half and reconnected when i got booted out by my browser a couple times. and at the end sent a full transcript of our chat. love the level of service and accountability.”
Constant Contact Tools
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
bugs
Mailchimp Email SMS Marketing
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
Constant Contact Tools
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
performance
Mailchimp Email SMS Marketing
100% positive · avg rating 4.50
No standout quotes yet — corpus is still warming.
Constant Contact Tools
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
What each is known for
Themes reviewers raise.
The topics that surface most across reviews — the shared backbone and what each app is uniquely known for.
Mailchimp Email SMS Marketing
- customer-support1
- missing-feature1
- issue-resolution1
Uniquely customer-support · missing-feature · issue-resolution
Constant Contact Tools
Same Shopify categories
Methodology
Where the numbers come from.
Ratings, review counts, pricing, and the “Built for Shopify” flag come from the live Shopify App Store listing — refreshed daily. Trend deltas compare the snapshot from 365 days ago against today. Sentiment counts and quotes are derived from semantic search across the live review corpus, bucketed by rating sign — every quote on this page is a real review, not a paraphrase. Snapshot generated .
Watch the next stack change as it happens.
Ongoing.AI tracks every Shopify brand’s app stack daily. Find the merchants running Mailchimp Email SMS Marketing or Constant Contact Tools, and the moment they switch.