OngoingAI

Snowball usage & market intelligence

OngoingAI has observed Snowball on 628 ecommerce stores across 2 platforms.

Among 67,018 stores continuously observed over the last 30 days, Snowball penetration moved 0% → 0.5%.

Compare Snowball alternatives

Stores observed

628

Ecommerce stores where OngoingAI has observed it

Shopify adoption

100%

628 Shopify stores

Shopify rating

4.5 ★

208 reviews

Last checked Sep 15, 2026

Adoption movement
Installs and removals confirmed across repeat observations of the stores OngoingAI tracks

Growing 7 more confirmed installs than removals over the past 90 days.

WindowConfirmed installsConfirmed removalsNetNewly observed
Last 30 days158+7606
Last 90 days158+7606

Newly observed counts first appearances of Snowball in OngoingAI's corpus — discovery, not necessarily a new install. Confirmed figures require the store to be seen with, then without, the app (or the reverse) across consecutive comparable scans.

What merchants actually report
4.77average· 197 reviews analyzed· 192 with written feedback
90% 5★7% ≤3★

71% of attributable reviewers are United States merchants. 14% had used the app for a year or more when they reviewed.

The developer replies to 2% of reviews overall and 15% of critical ones.

Recent reviewers rate Snowball 4.70, below its 4.77 lifetime average.

Rating · last 90d

4.70

Recent direction

Replies to reviews

2%

Developer response rate

Replies to critical

15%

On 3★ and below

Long-term reviewers

14%

Using 1yr+ at review

Top merchant markets

United States 71%United Kingdom 10%Canada 7%Australia 3%Netherlands 2%

Tenure when reviewed

under a day 9%days 18%months 58%a year or more 14%

Based on public merchant reviews, with newer feedback given more weight. OngoingAI matches each review to an identifiable store and the app they use.

Snowball adoption by ecommerce platform
Platforms used by stores where OngoingAI has observed Snowball
628stores
Shopify628 stores · 100%
100%
WooCommerce1 stores · 0%
0%
Notable stores using Snowball: Affiliate Marketing
Observed installs, highest-ranked first
StoreTraffic rankCohort
#12,081Top 25K
#36,091Top 50K
#45,089Top 50K
#48,739Top 50K
#53,061Top 100K
#57,244Top 100K
#66,193Top 100K
#66,393Top 100K
#71,711Top 100K
#74,215Top 100K

Showing 10 of 628 stores we track running Snowball.

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Pricing
From $249/month
Snow Day$249/month
  • For brands new to affiliates & referrals
  • Unlimited affiliates
  • Influencer management
  • Post-purchase referrals
  • Automated payouts
Blizzard$899/month
  • Everything in Snow Day, plus
  • TikTok Shop
  • Creator Search & Outreach
  • Social listening
  • UGC
What does Snowball do?

Ready to improve your customer acquisition costs? Social Snowball makes it easy to build, launch, and automate your word-of-mouth marketing program...

  • Turn your customers into affiliates automatically when they make a purchase.
  • Bulk send instant cash or gift card payouts to your affiliates with 2 clicks.
  • Unlock accurate attribution & ROI for your influencer marketing campaigns.
  • Eliminate affiliate code leaks & coupon abuse.
  • Save all mentions and tags from creators on social media.

Features

Affiliate programsAutomated rulesMaturation periodsTrackingCustom commissionPerformance bonusesProduct commissionTiered benefitsAchievement trackingAffiliate linksAnalyticsAuto-trackingBulk link generationCollection linksDiscountsPost-purchase pop-upsProduct trackingFraud protectionReal-time trackingCustom dashboardsPage creationCustom registrationBranded portalCustom links and discountsCustom formsCustom brandingTax formsACH paymentsBank transfersAuto-paymentsBulk payoutsCard payoutsGift card payoutsMulti-currencyPayPalDiscount codesCouponsFlat discountsPercentage discountsBulk discounts
Review history
Daily review count on the Shopify App Store
208+14 · 30d~0.5/day· Rating steady at 4.5
Aug 17Sep 15

Daily tracking from Aug 10, 2026 through today · 30 days observed · sign up free for the full history →

Category rankings
Live organic position on Shopify App Store category pages
  • Affiliate programs#256

Tracked daily · last 30 days · as of 2026-09-15

Catalog position
Within Affiliate programs on the App Store
Rank by reviews
#12 of 246
Review percentile
96th
Rating percentile
67th
On the App Store
5.7 yrs
Commonly used with
Share of Snowball: Affiliate Marketing stores that also run each app
Klaviyo542 stores
86%
47%
Triple Whale284 stores
45%
Intelligems194 stores
31%
Judge.me181 stores
29%
Alia157 stores
25%
Gorgias151 stores
24%
Loox111 stores
18%
Competitors
Alternatives buyers weigh against Snowball: Affiliate Marketing
Compare Snowball head-to-head
Side-by-side on ratings, momentum, pricing, and adoption
Works with
Integrations listed for Snowball: Affiliate Marketing
CheckoutCustomer accountsInstagramKlaviyoKnocommerceTikTok ShopTremendousZapier

Frequently asked questions

Ready to improve your customer acquisition costs? Social Snowball makes it easy to build, launch, and automate your word-of-mouth marketing program... It's a affiliate programs tool for ecommerce stores.