OngoingAI

Shopify app comparison · updated Aug 25, 2026

PrivyvsOptinMonster Email Popups

Compare Privy and OptinMonster Email Popups for Shopify email marketing using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.

Privy Operations

Privy ‑ Email, SMS & Pop Ups

Your all-in-one ecommerce platform to grow your sales with popups, email, and SMS marketing.

Rating
4.50
Reviews
3,968
Review growth · 30d
+0 · +0.0%
Pricing
From $24/month
Years on Shopify
11
Stores observed
172

OptinMonster

OptinMonster Email Popups

OptinMonster turns traffic into sales, one pop-up at a time, with personalized onsite retargeting.

Rating
2.40
Reviews
15
Review growth · 30d
+0 · +0.0%
Pricing
Free trial available
Years on Shopify
9
Stores observed
No footprint yet

What stands out

Ratings
Privy higher (4.50 vs 2.40)
Review growth
Similar over 30 days
Review depth
Privy 248.1× more reviews
Adoption
Not comparable yet

Head-to-head

The signals, side by side.

Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.

DimensionPrivyOptinMonster Email PopupsDifference
Rating4.502.40Privy +2.10
Reviews3,96815Privy 248.1×
Review growth · 30d+0 · +0.0%+0 · +0.0%Level
Listed pricingFrom $24/monthFree trial availableNot directly comparable
Years on Shopify119Privy +2y
Stores observed172No footprint yetNot comparable

Which fits your requirements?

Choose by what you actually need.

Choose Privy if…

  • You need sms campaigns
  • You need landing pages
  • You need upsell emails
  • A higher App Store rating is a priority

Choose OptinMonster Email Popups if…

  • You need surveys
  • You need ai generation
  • You need localization

Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.

Feature differences

55% of listed capabilities overlap.

These apps cover largely the same ground. The decision material is what each lists that the other doesn’t.

Privy only

18

  • SMS campaigns
  • Landing pages
  • Upsell emails
  • Cross-sell emails
  • Cart emails
  • Checkout emails
  • Welcome emails
  • Follow-up emails
  • Price drop emails
  • Back-in-stock emails
  • Win-back emails
  • Drip campaigns
  • Custom campaigns
  • Templates
  • Email domains
  • Triggers and rules
  • Tracking
  • SMS marketing

OptinMonster Email Popups only

18

  • Surveys
  • AI generation
  • Localization
  • Custom code
  • Custom fonts
  • Bulk editing
  • Geolocation
  • APIs and webhooks
  • Sales pop-ups
  • Email pop-ups
  • SMS pop-ups
  • Cart pop-ups
  • Rewards
  • Spin the wheel
  • Countdown timers
  • Banners
  • Announcements
  • Games
Show 22 shared capabilities
  • Email marketing
  • Email campaigns
  • Newsletters
  • Pop-ups
  • Forms
  • Discounts
  • Promotions
  • Exit intent
  • Abandoned cart
  • Browse abandonment
  • Editor tool
  • Import and export
  • Consent collection
  • Email capture list
  • SMS capture list
  • Automations
  • Targeting
  • Segmentation
  • Tagging
  • Reporting
  • Analytics
  • A/B testing

Observed adoption

Who actually runs each, on real stores.

The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.

Adoption comparison unavailable — a publishable footprint exists for only one app.

Privy

172

stores observed

Skews Shopify · 100%

OptinMonster Email Popups

No reliable footprint yet

OngoingAI hasn’t observed enough high-confidence installations to publish an adoption count. This does not mean zero installations.

Scope

What this comparison measures.

What it measures

Shopify App Store ratings, review counts and 30-day review growth, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Privy and OptinMonster Email Popups.

What it doesn’t

Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.

Methodology

Where the numbers come from.

Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Aug 25, 2026.

See who’s switching — as it happens.

Track app adoption on live ecommerce stores. Find merchants running Privy or OptinMonster Email Popups, follow stack changes, and see when a store installs, removes, or replaces an app.