Store technology profile

feature.com

feature.com runs on Shopify with the Feature theme. Our crawler currently sees 6 Shopify apps and 17 technologies on the storefront.

Platform

Shopify

confirmed by our crawler

Theme

Feature

v2.8.2

Shopify apps

6

detected on the storefront

Technologies

17

vendors in the stack

Traffic rank

#111,478

Top 1M site worldwide

Stack changes

577

in the last 90 days

Detected stack

6 apps and 17 technologies on feature.com.

Commerce platform (4)

The feature.com storefront is built on Shopify Payments, Shopify, Shopify CDN, and 1 more.

Email & SMS (1)

For email and SMS marketing, feature.com runs Attentive.

  • Attentive: AI‑led Email &SMSShopify App106 reviews · 4.8

    SMS marketing platform purpose-built for ecommerce brands.

    • Marketing Automation
    • SMS Marketing
Analytics & attribution (3)

Traffic and conversions are measured with TikTok Pixel, Google Analytics, and Facebook Pixel.

  • TikTok advertising pixel for conversion tracking.

    • Ad Tracking
    • Paid Social
    • Pixel
  • Web analytics from Google.

    • Analytics
  • Meta advertising pixel for conversion tracking.

    • Ad Tracking
    • Paid Social
    • Pixel
Payments & wallets (2)

At checkout, shoppers can pay via Apple Pay and PayPal.

  • Apple's digital wallet at checkout.

    • Digital Wallet
    • Payments
  • Global payments and digital wallet.

    • Digital Wallet
    • Payments
Shipping & returns (1)

Shipping and returns are managed with Global-e.

  • International ecommerce — currency, localization, and duties.

    • Shipping
Ads & pixels (2)

Advertising and tracking pixels detected: Snapchat Pixel and Google Ads.

CDN & infrastructure (3)

The site is served through Cloudflare, Adobe Fonts, and Font Awesome.

Workplace & infrastructure (1)

Behind the scenes, the team runs on Google Workspace.

Other detected technologies (6)

Frequently asked questions

What ecommerce platform does feature.com use?

feature.com runs on Shopify. Our crawler confirmed the storefront directly.

What Shopify theme does feature.com use?

feature.com uses the Feature theme (v2.8.2), published as “FEATURE 2.0 | July 17, 2026”.

What Shopify apps does feature.com use?

Our crawler currently sees 6 Shopify apps on feature.com: Re:amaze AI Helpdesk & Chat, Attentive, LangShop AI Language Translate, Pasilobus Order Limits, Schema Markup Generator Plus, and 1 more.

What does feature.com use for email marketing?

feature.com runs Attentive for email and SMS marketing.

Has feature.com changed its tech stack recently?

Yes — we observed 577 stack changes (apps or technologies added, or theme updates) on feature.com in the last 90 days. Track the store for the full dated timeline.

How fresh is this data?

Ongoing.AI recrawls tracked storefronts continuously across an index of 1.7M+ Shopify-ecosystem domains, so profiles reflect what is live on the storefront — not a static database.

Catch the moment feature.com changes its stack.

577 stack changes in the last 90 days. Track this store — and every store using the same apps — with a free account.

About this profile. Detections come from Ongoing.AI's daily crawl of the public storefront. We show aggregate results only, and we never publish contact details — this is a business technology profile, not a people database. Methodology.