Yes — across the stores we observe, 9 more confirmed installs than removals over the past 90 days.

Which notable stores use VWO?

High-ranked stores where we've observed VWO include ui.com, merriam-webster.com, arlo.com, kobo.com, acer.com. We track 1,239 stores running it in total.

What is VWO commonly used with?

Stores running VWO most often also run Klaviyo, Microsoft Clarity, WordPress.

What are the best VWO alternatives?

Common alternatives to VWO include Optimizely Web, AB Tasty, Kameleoon, Convert.com.

What platforms is VWO used on?

VWO's observed install base spans Shopify (65%), WooCommerce (15%), Magento (Adobe Commerce) (10%).

VWO Usage: 1,239 Stores & Market Data

VWO usage & market intelligence

OngoingAI has observed VWO on 1,239 ecommerce stores across 6 platforms.

Among 67,018 stores continuously observed over the last 30 days, VWO penetration moved 1.1% → 1.2%.

Compare VWO alternatives

Stores observed

1,239

Ecommerce stores where OngoingAI has observed it

Shopify adoption

65%

801 Shopify stores

Coverage

6 platforms

Observed across ecommerce platforms

Last checked Sep 15, 2026

Adoption movement

Installs and removals confirmed across repeat observations of the stores OngoingAI tracks

Growing — 9 more confirmed installs than removals over the past 90 days.

Window	Confirmed installs	Confirmed removals	Net	Newly observed
Last 30 days	40	31	+9	474
Last 90 days	40	31	+9	1,230

Newly observed counts first appearances of VWO in OngoingAI's corpus — discovery, not necessarily a new install. Confirmed figures require the store to be seen with, then without, the app (or the reverse) across consecutive comparable scans.

VWO adoption by ecommerce platform

Platforms used by stores where OngoingAI has observed VWO

1,239stores

Shopify801 stores · 65%

65%

WooCommerce191 stores · 15%

15%

Magento (Adobe Commerce)122 stores · 10%

10%

BigCommerce84 stores · 7%

PrestaShop13 stores · 1%

Shopware13 stores · 1%

Notable stores using VWO

Observed installs, highest-ranked first

Store	Traffic rank	Cohort
dev-store-eu.ui.com	#104	Top 1K
shop.merriam-webster.com	#1,209	Top 10K
us.arlo.com	#3,664	Top 10K
ereader.kobo.com	#4,237	Top 10K
store.acer.com	#5,627	Top 10K
store.entrust.com	#8,934	Top 10K
krstore.roborock.com	#9,012	Top 10K
ie.eufy.com	#9,955	Top 10K
gharsoaps.shop	#9,994	Top 10K
harpercollins.com	#11,076	Top 25K