Smartlook alternatives
5 session replay tools compared on data from stores OngoingAI observes — including 694 running Smartlook. Adoption, platform split and growth, not vendor claims.
| Alternative | Stores observed | 30d net | Primary platform | Overlap | Rating | Pricing |
|---|---|---|---|---|---|---|
 Microsoft Clarity: AI Insights | 37,682 | +477 | Shopify | 22% | 4.6 | Free |
 Hotjar Install | 11,260 | +95 | Shopify | 9% | 4.3 | Free trial available |
 Fullstory ‑ Checkout Capture | 189 | -2 | Shopify | 0% | — | Free to install |
 Lucky Orange Heatmaps & Replay | 3,467 | +99 | Shopify | 3% | 4.7 | Free plan available |
| Crazy Egg | 705 | +2 | Shopify | 1% | — | — |
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Frequently asked questions
Ranked by observed store adoption, the most widely used Smartlook alternatives are Microsoft Clarity, Hotjar Install, Lucky Orange Heatmaps & Replay, Crazy Egg.
Microsoft Clarity is the most widely adopted Smartlook alternative we track — observed on 37,682 ecommerce stores, versus 694 running Smartlook.
Microsoft Clarity gained the most confirmed installs over the last 30 days among the alternatives we track (+477 net confirmed stores).
Lucky Orange Heatmaps & Replay holds the highest rating among well-reviewed alternatives — 4.7 out of 5 across 877 reviews.
Microsoft Clarity, Hotjar Install, Fullstory advertise a free plan or free tier.