Mailchimp for WooCommerce alternatives
12 email marketing tools compared on data from stores OngoingAI observes — including 9,916 running Mailchimp for WooCommerce. Adoption, platform split and growth, not vendor claims.
| Alternative | Stores observed | 30d net | Primary platform | Overlap | Rating | Pricing |
|---|---|---|---|---|---|---|
 Klaviyo: Email Marketing & SMS | 79,257 | +632 | Shopify | 1% | 4.7 | Free to install |
 Omnisend Email Marketing & SMS | 12,979 | +79 | Shopify | 0% | 4.7 | Free plan available |
 Privy ‑ Email, SMS & Pop Ups | 6,918 | +10 | Shopify | — | 4.5 | From $24/month |
 Brevo | 5,214 | +154 | WooCommerce | 1% | — | — |
 MailerLite | 3,260 | +143 | Shopify | 0% | — | — |
| MailPoet | 1,299 | +33 | WooCommerce | 0% | — | — |
 ActiveCampaign Marketing | 1,108 | +33 | WooCommerce | 0% | 4.5 | Free trial available |
 Constant Contact | 820 | +68 | WooCommerce | 0% | — | — |
 Dotdigital Marketing | 566 | +54 | Shopify | — | 4.5 | Free to install |
| Kit (ConvertKit) | 527 | +83 | WooCommerce | 0% | — | — |
 Seguno Email Marketing | 489 | +69 | Shopify | — | 4.8 | Free to install |
 Flashy: Flash Sale Scheduler | 416 | -3 | Shopify | 0% | — | Free plan available |
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Frequently asked questions
Ranked by observed store adoption, the most widely used Mailchimp for WooCommerce alternatives are Klaviyo, Omnisend Email Marketing & SMS, Privy, Brevo.
Klaviyo is the most widely adopted Mailchimp for WooCommerce alternative we track — observed on 79,257 ecommerce stores, versus 9,916 running Mailchimp for WooCommerce.
Klaviyo gained the most confirmed installs over the last 30 days among the alternatives we track (+632 net confirmed stores).
Seguno Email Marketing holds the highest rating among well-reviewed alternatives — 4.8 out of 5 across 732 reviews.
Omnisend Email Marketing & SMS, Flashy advertise a free plan or free tier.