Shopify app comparison · refreshed
Yotpo vs Okendo
Two Shopify apps in the product reviews category, compared on the dimensions merchants actually weigh: ratings, review momentum, pricing, customer-support sentiment, bugs, and what reviewers uniquely call out. Built from 5,762 live Shopify App Store reviews.
Yotpo
Yotpo: Product Reviews App
Collect and display product reviews and ratings to showcase social proof and build trust.
- Rating
- 4.80
- Reviews
- 4,396
- Δ reviews · 46d
- -13
- Δ rating · 46d
- +0.00
- Pricing
- From $15/mo
- Built for Shopify
- No
Okendo
Okendo: Reviews & Loyalty
Grow faster with AI-enabled community marketing apps from Okendo.
- Rating
- 4.80
- Reviews
- 1,366
- Δ reviews · 48d
- +15
- Δ rating · 48d
- +0.00
- Pricing
- From $19/mo
- Built for Shopify
- No
Scorecard
The decision, by the numbers.
Each row reads directly from the live App Store listing and the observed review-stats history. No editorialising on top.
Trajectory
Momentum and risk profile.
Review momentum
Reviews gained since first observed snapshot · past 46d
Star distribution
Share of reviews at each star tier — wider 1- and 2-star bands read as a fatter tail of negative experiences.
Yotpo
4,396 reviews
Okendo
1,366 reviews
Feature footprint
How similar are these apps, really?
Every capability tag both apps list on the Shopify App Store, mapped into shared ground and side-specific edges. Same taxonomy on both sides — Shopify’s own.
Yotpo only
12
Shared
19
Okendo only
26
Capabilities by Shopify category
32 · 47 total
Display options
Product reviews
Ways to collect reviews
Product reviews
Rewards you can offer
Loyalty and rewards
SEO tools
SEO
Monitoring performance
SEO
Program types
Loyalty and rewards
Yotpo only
12
- Social media UGC
- Lazy loading
- Page indexing
- Meta tags
- Schemas
- AI generation
- Speed optimization
- Reporting
- Insights and tips
- Analytics
- Competitor analysis
- Conversion tracking
Shared
19
- Photo reviews
- Video reviews
- Star ratings
- Badges
- Carousels
- Media galleries
- Grid layout
- All reviews page
- Review highlights
- Review summaries
- Filtering
- Rich snippets
- Email requests
- Promotions
- Referrals
- Import and export
- Review migration
- Review syndication
- Automations
Okendo only
26
- Testimonials
- Voting
- Tabs or sidebars
- Top reviews
- Q&A
- Product grouping
- SMS requests
- Forms
- Surveys
- Custom requests
- Reward programs
- VIP tiers
- Points
- Discounts
- Coupons
- Gifts
- Cash back
- Store credit
- POS rewards
- Shipping rates
- Free shipping
- Free products
- Early access
- Exclusive access
- Events
- Custom rewards
Side-by-side by axis
What merchants actually say.
Semantic search across the review corpus, bucketed by sentiment, with the strongest positive and negative quotes per side.
customer support
Yotpo
99% positive · avg rating 4.96
“Customer Support is fast and easy to communicate with. They helped me out a lot, from installing to how-to-use it.”
Okendo
98% positive · avg rating 4.91
“customer support helped me really fast and was suprisingly not only ai”
“the support is non existent. no tel support and the chat goes to Philippines that do not know anything or provide wrong information. literary spent 8 hours trying to get an answer cause it is 11 am here but 3 am there and they go to sleep after every time they reply, and you need to continue messaging trying to wake them up!”
pricing
Yotpo
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
Okendo
0% positive · avg rating 1.00
No standout quotes yet — corpus is still warming.
ease of use
Yotpo
100% positive · avg rating 4.95
“easy to use! I wish the interface was a bit more dynamic (customizations update on the site in real time, etc), but I think they will get there. Very simple.”
Okendo
100% positive · avg rating 4.97
“Very easy to use, and the account team are highly knowledgeable, informative, and pleasant.”
onboarding
Yotpo
67% positive · avg rating 3.67
“onboarding team worked hard and did as much as they could to help us set up. Reviews are looking better onsite than with Trustpilot.”
“Very bad onboarding experience. Once they make a presentation, then it is not easy to get help. Our onboarding has never been succeeded yet. Thinking to cancel and get a refund.”
Okendo
100% positive · avg rating 4.98
“Super helpful onboarding process to get us started. Providing all the help we'd need for a smooth transition!”
bugs
Yotpo
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
Okendo
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
performance
Yotpo
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
Okendo
0% positive · avg rating —
No standout quotes yet — corpus is still warming.
What each is known for
Themes reviewers raise.
The topics that surface most across reviews — the shared backbone and what each app is uniquely known for.
Yotpo
- customer-support2
- pricing1
- sales-tactics1
- product-concerns1
- data-access1
- documentation1
Uniquely sales-tactics · product-concerns · data-access · documentation
Okendo
- pricing1
- customer-support1
- limited-features1
- product-bug1
- onboarding1
Uniquely limited-features · product-bug · onboarding
Shared themes
Same Shopify categories
Methodology
Where the numbers come from.
Ratings, review counts, pricing, and the “Built for Shopify” flag come from the live Shopify App Store listing — refreshed daily. Trend deltas compare the snapshot from 365 days ago against today. Sentiment counts and quotes are derived from semantic search across the live review corpus, bucketed by rating sign — every quote on this page is a real review, not a paraphrase. Snapshot generated .
Watch the next stack change as it happens.
Ongoing.AI tracks every Shopify brand’s app stack daily. Find the merchants running Yotpo or Okendo, and the moment they switch.