OngoingAI

Shopify app comparison · updated Aug 25, 2026

YotpovsOkendo

Compare Yotpo and Okendo for Shopify product reviews using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.

Yotpo

Yotpo: Product Reviews App

Collect and display product reviews and ratings to showcase social proof and build trust.

Rating
4.80
Reviews
4,391
Review growth · 30d
-4 · -0.1%
Pricing
Free plan available
Years on Shopify
15
Stores observed
4,636

Okendo

Okendo: Reviews & Loyalty

Grow faster with AI-enabled community marketing apps from Okendo.

Rating
4.90
Reviews
1,326
Review growth · 30d
+11 · +0.8%
Pricing
Free plan available
Years on Shopify
8
Stores observed
1,945

Our read

Ratings
Okendo higher (4.90 vs 4.80)
Review growth
Okendo faster (+0.8% vs -0.1%)
Review depth
Yotpo 3.3× more reviews
Adoption
Yotpo larger (4,636 vs 1,945)

OngoingAI's data favors Yotpo on observed Shopify adoption (4,636 vs 1,945 stores), backed by a larger review base.

Head-to-head

The signals, side by side.

Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.

DimensionYotpoOkendoDifference
Rating4.804.90Okendo +0.10
Reviews4,3911,326Yotpo 3.3×
Review growth · 30d-4 · -0.1%+11 · +0.8%Okendo faster
Listed pricingFree plan availableFree plan availableNot directly comparable
Years on Shopify158Yotpo +7y
Stores observed4,6361,945Yotpo leads

Which fits your requirements?

Choose by what you actually need.

Choose Yotpo if…

  • You need social media ugc
  • You need seo
  • You need lazy loading
  • A larger observed Shopify footprint is reassuring

Choose Okendo if…

  • You need testimonials
  • You need voting
  • You need tabs or sidebars
  • A higher App Store rating is a priority

Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.

Feature differences

50% of listed capabilities overlap.

These apps cover largely the same ground. The decision material is what each lists that the other doesn’t.

Yotpo only

13

  • Social media UGC
  • SEO
  • Lazy loading
  • Page indexing
  • Meta tags
  • Schemas
  • AI generation
  • Speed optimization
  • Reporting
  • Insights and tips
  • Analytics
  • Competitor analysis
  • Conversion tracking

Okendo only

20

  • Testimonials
  • Voting
  • Tabs or sidebars
  • Top reviews
  • Q&A
  • Product grouping
  • SMS requests
  • Forms
  • Surveys
  • Custom requests
  • Loyalty and rewards
  • Reward programs
  • VIP tiers
  • Points
  • Discounts
  • Coupons
  • Gifts
  • Cash back
  • Store credit
  • POS rewards
Show 20 shared capabilities
  • Product reviews
  • Photo reviews
  • Video reviews
  • Star ratings
  • Badges
  • Carousels
  • Media galleries
  • Grid layout
  • All reviews page
  • Review highlights
  • Review summaries
  • Filtering
  • Rich snippets
  • Email requests
  • Promotions
  • Referrals
  • Import and export
  • Review migration
  • Review syndication
  • Automations

Observed adoption

Who actually runs each, on real stores.

The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.

Yotpo

4,636

stores observed

Skews Shopify · 92%

Okendo

1,945

stores observed

Skews Shopify · 100%

Scope

What this comparison measures.

What it measures

Shopify App Store ratings, review counts and 30-day review growth, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Yotpo and Okendo.

What it doesn’t

Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.

Methodology

Where the numbers come from.

Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Aug 25, 2026.

See who’s switching — as it happens.

Track app adoption on live ecommerce stores. Find merchants running Yotpo or Okendo, follow stack changes, and see when a store installs, removes, or replaces an app.