Shopify app comparison · updated Sep 16, 2026
REVIEWS.io vs Yotpo
Compare REVIEWS.io and Yotpo for Shopify product reviews using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.
Reviews.io
REVIEWS.io Product Reviews App
Collect product & company reviews, photo reviews & UGC, powered by AI analytics.
- Rating
- 4.70
- Reviews
- 761
- Review growth · 30d
- +60 · +8.6%
- Pricing
- Free plan available
- Years on Shopify
- 12
- Stores observed
- 1,855
Yotpo
Yotpo: Product Reviews App
Collect and display product reviews and ratings to showcase social proof and build trust.
- Rating
- 4.80
- Reviews
- 4,634
- Review growth · 30d
- +240 · +5.5%
- Pricing
- Free plan available
- Years on Shopify
- 15
- Stores observed
- 8,984
Our read
Yotpo has the stronger observed market footprint in OngoingAI's data — it appears on 4.8× more tracked stores and carries 6.1× the App Store review depth. Ratings and recent review growth are closer.
- Rating
- Yotpo leads slightly4.8 vs 4.7
- Review growth
- REVIEWS.io faster+8.6% vs +5.5%
- Review depth
- Yotpo6.1× more reviews
- Observed adoption
- Yotpo4.8× more tracked stores
Review trajectory
How each app's Shopify reviews are moving.
Daily App Store review counts since we began tracking — who's gaining reviews fastest, who holds the larger base, and how the race is developing.
Yotpo leads total reviews and is adding them fastest over the tracked window.
Reviews each app has gained since the start of this tracking window. · Tracking window · Aug 18 – Sep 16, 2026
Head-to-head
The signals, side by side.
Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.
| Dimension | REVIEWS.io | Yotpo | Difference |
|---|---|---|---|
| Rating | 4.70 | 4.80 | Yotpo +0.10 |
| Reviews | 761 | 4,634 | Yotpo 6.1× |
| Review growth · 30d | +60 · +8.6% | +240 · +5.5% | REVIEWS.io faster |
| Listed pricing | Free plan available | Free plan available | Not directly comparable |
| Years on Shopify | 12 | 15 | Yotpo +3y |
| Stores observed | 1,855 | 8,984 | Yotpo leads |
Review corpus
What merchants actually report.
REVIEWS.io
4.76 avg · 707 reviews
Yotpo
4.83 avg · 4,417 reviews
| Signal | REVIEWS.io | Yotpo | Difference |
|---|---|---|---|
| 5-star share | 92% | 93% | Yotpo leads |
| Rating · last 90 days | 4.55 | 4.58 | Yotpo leads |
| Replies to reviews | 22% | 32% | Yotpo leads |
| Replies to critical (≤3★) | 56% | 58% | Level |
| Long-term reviewers (1yr+) | 27% | 39% | Yotpo leads |
| Top market | United Kingdom 37% | United States 56% | — |
| Reviews analyzed | 707 | 4,417 | — |
Based on public merchant reviews, with newer feedback given more weight. OngoingAI matches each review to an identifiable store and the app they use.
Which fits your requirements?
Choose by what you actually need.
Choose REVIEWS.io if…
- You need testimonials
- You need voting
- You need top reviews
- Recent review-growth signals matter to you
Choose Yotpo if…
- You need referrals
- You need lazy loading
- You need ai generation
- A higher App Store rating is a priority
Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.
Feature differences
What REVIEWS.io and Yotpo each do that the other doesn’t.
They cover largely the same ground — 60% of listed capabilities overlap. The decision material is the rest: what each lists that the other doesn’t.
REVIEWS.io only
16
- Testimonials
- Voting
- Top reviews
- Q&A
- Product grouping
- SMS requests
- Pop-ups
- Forms
- Surveys
- Custom requests
- ALT text
- Sitemaps
- Scripts
- Robots.txt
- Local SEO
- Mobile responsive
Yotpo only
9
- Referrals
- Lazy loading
- AI generation
- Speed optimization
- Reporting
- Insights and tips
- Analytics
- Competitor analysis
- Conversion tracking
24 shared capabilities
- Product reviews
- Photo reviews
- Video reviews
- Star ratings
- Badges
- Carousels
- Media galleries
- Grid layout
- All reviews page
- Review highlights
- Review summaries
- Filtering
- Rich snippets
- Email requests
- Social media UGC
- Promotions
- Import and export
- Review migration
- Review syndication
- Automations
- SEO
- Page indexing
- Meta tags
- Schemas
Observed adoption
Who actually runs each, on real stores.
The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.
REVIEWS.io
1,855
stores observed
Skews Shopify · 79%
Yotpo
8,984
stores observed
Skews Shopify · 92%
Scope
What this comparison measures.
What it measures
Shopify App Store ratings and review counts, rating distribution, developer reply rates, reviewer tenure and geography, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for REVIEWS.io and Yotpo.
What it doesn’t
Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.
Methodology
Where the numbers come from.
Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Sep 16, 2026.
See who’s switching — as it happens.
Track app adoption on live ecommerce stores. Find merchants running REVIEWS.io or Yotpo, follow stack changes, and see when a store installs, removes, or replaces an app.