OngoingAI

Shopify app comparison · updated Aug 25, 2026

YotpovsLoox

Compare Yotpo and Loox for Shopify product reviews using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.

Yotpo

Yotpo: Product Reviews App

Collect and display product reviews and ratings to showcase social proof and build trust.

Rating
4.80
Reviews
4,391
Review growth · 30d
-4 · -0.1%
Pricing
Free plan available
Years on Shopify
15
Stores observed
4,631

Loox

Loox ‑ Product Reviews App

Convert more shoppers with visual product reviews, superpowered by AI

Rating
4.90
Reviews
9,074
Review growth · 30d
+162 · +1.8%
Pricing
Free plan available
Years on Shopify
11
Stores observed
6,524

Our read

Ratings
Loox higher (4.90 vs 4.80)
Review growth
Loox faster (+1.8% vs -0.1%)
Review depth
Loox 2.1× more reviews
Adoption
Loox larger (6,524 vs 4,631)

OngoingAI's data favors Loox on observed Shopify adoption (6,524 vs 4,631 stores), backed by a larger review base.

Head-to-head

The signals, side by side.

Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.

DimensionYotpoLooxDifference
Rating4.804.90Loox +0.10
Reviews4,3919,074Loox 2.1×
Review growth · 30d-4 · -0.1%+162 · +1.8%Loox faster
Listed pricingFree plan availableFree plan availableNot directly comparable
Years on Shopify1511Yotpo +4y
Stores observed4,6316,524Loox leads

Which fits your requirements?

Choose by what you actually need.

Choose Yotpo if…

  • You need seo
  • You need lazy loading
  • You need page indexing

Choose Loox if…

  • You need testimonials
  • You need tabs or sidebars
  • You need top reviews
  • A higher App Store rating is a priority

Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.

Feature differences

55% of listed capabilities overlap.

These apps cover largely the same ground. The decision material is what each lists that the other doesn’t.

Yotpo only

11

  • SEO
  • Lazy loading
  • Page indexing
  • Meta tags
  • Schemas
  • AI generation
  • Speed optimization
  • Reporting
  • Insights and tips
  • Analytics
  • Competitor analysis

Loox only

18

  • Testimonials
  • Tabs or sidebars
  • Top reviews
  • Product grouping
  • Pop-ups
  • Forms
  • Custom requests
  • Social proof
  • UGC
  • Photos
  • Videos
  • Reviews
  • Review count
  • Custom notifications
  • Multi-language
  • Shoppable feeds
  • Custom layouts
  • Engagement tracking
Show 22 shared capabilities
  • Product reviews
  • Photo reviews
  • Video reviews
  • Star ratings
  • Badges
  • Carousels
  • Media galleries
  • Grid layout
  • All reviews page
  • Review highlights
  • Review summaries
  • Filtering
  • Rich snippets
  • Email requests
  • Social media UGC
  • Promotions
  • Referrals
  • Import and export
  • Review migration
  • Review syndication
  • Automations
  • Conversion tracking

Observed adoption

Who actually runs each, on real stores.

The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.

Yotpo

4,631

stores observed

Skews Shopify · 92%

Loox

6,524

stores observed

Skews Shopify · 100%

Scope

What this comparison measures.

What it measures

Shopify App Store ratings, review counts and 30-day review growth, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Yotpo and Loox.

What it doesn’t

Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.

Methodology

Where the numbers come from.

Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Aug 25, 2026.

See who’s switching — as it happens.

Track app adoption on live ecommerce stores. Find merchants running Yotpo or Loox, follow stack changes, and see when a store installs, removes, or replaces an app.