Variant Image Wizard + Swatch
Shopify product variants app by ProductWiz Inc.·Increase conversion by showcasing professional color swatches and multiple images per variant
Snapshot
Ongoing.AI tracks Variant Image Wizard + Swatch daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.
Rating
4.70
217 reviews
Pricing
From $4/mo
freemium
Built for Shopify
No
Years live
6
launched May 8, 2020
Last updated
Jun 30, 2026
Shopify listing
Recent activity
Review trajectory.
Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.
New reviews
7-day Δ
+0
28-day Δ
+1
Rating change
7-day Δ
+0.00
28-day Δ
+0.00
Category rank over time
Where Variant Image Wizard + Swatch sits day-by-day in Product variants.
Position across the Product variants page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Product variants leaderboard →
Keyword rank over time
Where Variant Image Wizard + Swatch shows up in App Store search.
Daily position on the Shopify App Store search-results page for every tracked term Variant Image Wizard + Swatch ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #42 on "protect images".
protect images
#52
best #42
−3 positions
Catalog position
Where Variant Image Wizard + Swatch sits in the App Store.
Rank and percentile inside the Product variants category — the competitive shape of the niche around this app.
Rank in Product variants
#28
of 428 active apps
Review count percentile
94th
vs category siblings
Rating percentile
58th
vs category siblings
Years on App Store
6
since 2020
Listing change cadence
What Variant Image Wizard + Swatch has changed lately.
Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.
Shopify Lastmod · Jul 1
2026-06-29 → 2026-06-30
Shopify Lastmod · Jun 30
2026-06-28 → 2026-06-29
Shopify Lastmod · Jun 29
2026-06-27 → 2026-06-28
Reviews
What merchants are saying
- 96%positive256
- 1%neutral4
- 3%negative8
Top themes
What merchants praise
“Best app ever and even better support team! We just started offering product videos on our website and the team quickly helped us to get it up and running with a polished look. Probably my favorite app on Shopify.”
What merchants complain about
“I have uninstalled this App months ago and they are still sending me bills. How an App can continue to bill me, at their most expensive plan, for months after I have unsintalled is beyond me. I have tried to contact them, no response so far. I have browsed their app for any indication that I have to unsubscribe prior to uninstalling, and there is none. STAY AWAY FROM THIS DEVELOPER, THIS IS A SCAM.”
Plans
Variant Image Wizard + Swatch pricing tiers.
Free Plan
Free
- Product options
- Variant images (up to 5 products)
- Product image gallery
- Only Shopify free themes
Starter Plan
$4.99/month
- Everything from the FREE PLAN
- Variant images (unlimited products)
- Only Shopify free themes
Pro Plan
$7.99/month
- Everything from the STARTER PLAN
- Variant images bulk edit
- Group Products As Swatches
- Videos & models
- All themes
Capabilities
What Variant Image Wizard + Swatch can do.
The 13 capabilities Variant Image Wizard + Swatch lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.
Product variants
Customization
4- Swatches
- Dropdowns
- Radio buttons
- Variants display
Pricing
1- Variant upcharges
Inventory
1- Hide out-of-stock
Image gallery
Gallery types
5- Carousel
- Lightbox
- Grid
- Slider
- Video
Customization
2- Image zoom
- Mobile responsive
FAQ
Variant Image Wizard + Swatch — frequently asked questions.
What is Variant Image Wizard + Swatch on Shopify?
How much does Variant Image Wizard + Swatch cost?
Is Variant Image Wizard + Swatch free?
When was Variant Image Wizard + Swatch launched?
Is Variant Image Wizard + Swatch Built for Shopify?
What are the best Variant Image Wizard + Swatch alternatives?
Alternatives
Apps merchants pick instead.
Methodology
Where the numbers come from.
Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .
Find every brand running Variant Image Wizard + Swatch.
Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.
Prefer the source? View Variant Image Wizard + Swatch on the Shopify App Store ↗