Gravity Forms alternatives
12 lead capture tools compared on data from stores OngoingAI observes — including 6,087 running Gravity Forms. Adoption, platform split and growth, not vendor claims.
| Alternative | Stores observed | 30d net | Primary platform | Overlap | Rating | Pricing |
|---|---|---|---|---|---|---|
| Hulk Form Builder | 6,965 | +23 | Shopify | 0% | — | — |
 Shopify Forms | 33,645 | +653 | Shopify | 0% | 4.5 | Free |
 Powerful Contact Form Builder | 6,071 | +60 | Shopify | 0% | 4.9 | Free plan available |
 GSC Email Marketing + Popups | 5,695 | +115 | Shopify | 0% | 4.8 | Free plan available |
 Pop Convert ‑ Pop Ups, Banners | 4,661 | -89 | Shopify | 0% | 4.9 | Free plan available |
 OptiMonk: AI Popup Builder | 1,896 | +4 | Shopify | 0% | 4.8 | Free plan available |
 ZB: Exit Intent Pop up Window | 1,337 | +9 | Shopify | 0% | 4.9 | Free |
 Helium Customer Fields | 1,331 | -8 | Shopify | — | — | — |
| Customer Fields | 1,294 | +7 | Shopify | — | — | — |
| 1 Click Popup | 1,184 | +1 | Shopify | — | — | — |
 Oxi Login, CartSync & Wishlist | 918 | +6 | Shopify | 0% | 4.9 | Free trial available |
 Qikify Contact Form Builder | 877 | +2 | Shopify | — | — | — |
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Frequently asked questions
Ranked by observed store adoption, the most widely used Gravity Forms alternatives are Shopify Forms, Hulk Form Builder, Powerful Contact Form Builder, GSC Email Marketing + Popups.
Shopify Forms is the most widely adopted Gravity Forms alternative we track — observed on 33,645 ecommerce stores, versus 6,087 running Gravity Forms.
Shopify Forms gained the most confirmed installs over the last 30 days among the alternatives we track (+653 net confirmed stores).
Powerful Contact Form Builder holds the highest rating among well-reviewed alternatives — 4.9 out of 5 across 2,517 reviews.
Shopify Forms, Powerful Contact Form Builder, GSC Email Marketing + Popups advertise a free plan or free tier.