OngoingAI

Shopify app comparison · updated Sep 15, 2026

Printful vs Gelato

Compare Printful and Gelato for Shopify dropshipping using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.

Printful Latvia AS

Printful: Print on Demand

Create and sell custom products with print-on-demand dropshipping

Rating
4.80
Reviews
3,858
Review growth · 30d
+102 · +2.7%
Pricing
Free to install
Years on Shopify
13
Stores observed
14,773

Gelato

Gelato: Print on Demand

Print on demand for your ecommerce business

Rating
4.80
Reviews
1,022
Review growth · 30d
+29 · +2.9%
Pricing
Free to install
Years on Shopify
6
Stores observed
No footprint yet

What stands out

Printful carries 3.8× the App Store review depth; the other measurable signals are close.

Rating
Level4.8 vs 4.8
Review growth
Nearly even+2.7% vs +2.9%
Review depth
Printful3.8× more reviews
Observed adoption
Not comparable yet

Review trajectory

How each app's Shopify reviews are moving.

Daily App Store review counts since we began tracking — who's gaining reviews fastest, who holds the larger base, and how the race is developing.

Printful leads total reviews and is adding them fastest over the tracked window.

Printful Gelato

Reviews each app has gained since the start of this tracking window. · Tracking window · Aug 17 – Sep 14, 2026

Printful
+102
Gelato
+29
Net new
Printful leads by +73

Head-to-head

The signals, side by side.

Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.

DimensionPrintfulGelatoDifference
Rating4.804.80Level
Reviews3,8581,022Printful 3.8×
Review growth · 30d+102 · +2.7%+29 · +2.9%Gelato faster
Listed pricingFree to installFree to installNot directly comparable
Years on Shopify136Printful +7y
Stores observed14,773No footprint yetNot comparable

Review corpus

What merchants actually report.

Printful

4.68 avg · 3,848 reviews

86% 5★8% ≤3★

Gelato

4.81 avg · 1,027 reviews

92% 5★5% ≤3★
SignalPrintfulGelatoDifference
5-star share86%92%Gelato leads
Rating · last 90 days4.794.80Level
Replies to reviews54%73%Gelato leads
Replies to critical (≤3★)80%94%Gelato leads
Long-term reviewers (1yr+)20%8%Printful leads
Top marketUnited States 70%United States 42%
Reviews analyzed3,8481,027

Based on public merchant reviews, with newer feedback given more weight. OngoingAI matches each review to an identifiable store and the app they use.

Which fits your requirements?

Choose by what you actually need.

Choose Printful if…

  • You need bags and luggage
  • You need home and garden
  • You need baby products

Choose Gelato if…

  • You need arts and crafts
  • You need brazil
  • You need chile
  • Recent review-growth signals matter to you

Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.

Feature differences

What Printful and Gelato each do that the other doesn’t.

They cover largely the same ground — 48% of listed capabilities overlap. The decision material is the rest: what each lists that the other doesn’t.

20only19shared21onlyPrintfulGelato
48% overlap

Printful only

20

  • Bags and luggage
  • Home and garden
  • Baby products
  • Sports products
  • Pet products
  • Latvia
  • Pack-ins
  • All-over-print
  • Blankets
  • Shoes
  • Home decor
  • Wall art
  • Eco-friendly
  • Organic
  • White label
  • Bulk shipping
  • Custom shipping
  • Eco shipping
  • Global fulfillment
  • Order tracking

Gelato only

21

  • Arts and crafts
  • Brazil
  • Chile
  • China
  • Denmark
  • France
  • Germany
  • India
  • Italy
  • Netherlands
  • New Zealand
  • Norway
  • Poland
  • Portugal
  • Singapore
  • South Africa
  • Sweden
  • Türkiye
  • United Arab Emirates
  • United Kingdom
  • Personalization
19 shared capabilities
  • Dropshipping
  • Clothing and accessories
  • Australia
  • Canada
  • Japan
  • Mexico
  • Spain
  • United States
  • Print on demand (POD)
  • Private labels
  • Custom packaging
  • Design tools
  • Mockup generator
  • Bags
  • Apparel
  • Embroidery
  • Hats
  • Drinkware
  • Holiday gifts

Observed adoption

Who actually runs each, on real stores.

The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.

Adoption comparison unavailable — a publishable footprint exists for only one app.

Gelato

No reliable footprint yet

OngoingAI hasn’t observed enough high-confidence installations to publish an adoption count. This does not mean zero installations.

Scope

What this comparison measures.

What it measures

Shopify App Store ratings and review counts, rating distribution, developer reply rates, reviewer tenure and geography, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Printful and Gelato.

What it doesn’t

Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.

Methodology

Where the numbers come from.

Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Sep 15, 2026.

See who’s switching — as it happens.

Track app adoption on live ecommerce stores. Find merchants running Printful or Gelato, follow stack changes, and see when a store installs, removes, or replaces an app.