Wrapin ‑ Gift Wrap & Options

Shopify gift wrap and messages app by Prezen Apps·Allow customers to add gift wrap & messages for their orders and earn more upselling opportunities.

Snapshot

4.80(367 reviews)#1of 48 inGift wrap and messages

Ongoing.AI tracks Wrapin ‑ Gift Wrap & Options daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

4.80

367 reviews

Pricing

From $3/mo

freemium

Built for Shopify

Yes

Years live

5

launched Sep 14, 2020

Last updated

Jun 30, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

+0

28-day Δ

+0

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

3693683683673665.003.752.501.250.00May 28Jun 5Jun 14Jun 22Jul 1Total reviewsRating (0–5)
Wrapin ‑ Gift Wrap & Options added 0 reviews over the last 28 days.

Category rank over time

Where Wrapin ‑ Gift Wrap & Options sits day-by-day in Gift wrap and messages.

Position across the Gift wrap and messages page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Gift wrap and messages leaderboard →

#1#3#5#7#9May 28Jun 5Jun 14Jun 23Jul 2Wrapin ‑ Gift Wrap & Options · #3PAL ‑ Gift Wrap, Gift Note · #2Wrapped · #4
Best position observed: #3. Wrapin ‑ Gift Wrap & Options held steady over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Wrapin ‑ Gift Wrap & Options sits in the App Store.

Rank and percentile inside the Gift wrap and messages category — the competitive shape of the niche around this app.

Rank in Gift wrap and messages

#1

of 48 active apps

Review count percentile

100th

vs category siblings

Rating percentile

57th

vs category siblings

Years on App Store

5

since 2020

Listing change cadence

What Wrapin ‑ Gift Wrap & Options has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+20shopify_lastmod: 2026-06-09 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26built_for_shopify: no → yesshopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

Shopify Lastmod · Jun 29

2026-06-27 → 2026-06-28

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.80(367 reviews)
  • 98%positive409
  • 0%neutral1
  • 2%negative7

Top themes

    What merchants praise

    Just what I was looking for. I had been looking for a solution for gift wrapping for a long time. The helpdesk is very helpful. I was unable to add the code to my theme and after contact via chat this was immediately arranged for me. Even if you need help again after some time, they are always willing to assist. Today I was helped very well by Abhishek; a small adjustment was needed, and it was arranged in no time.
    Staartjes en Strikjes · 5

    What merchants complain about

    A really really bad experience, we hope we never use this app before. they tried their best to help us solve the problem. hope the developer can avoid the problem before it occur
    UgeatHair · 1

    Plans

    Wrapin ‑ Gift Wrap & Options pricing tiers.

    Free

    Free

    • Free for Test stores & Trial Plan Stores
    • Includes all features of Starter Plan

    Starter

    $3.99/month

    • Custom Image for Gift Wrap
    • Allow Gift Message
    • Available on Product & Cart Page
    • Exclude Gift Options for Specific Products
    • Gift Box Upselling

    Basic

    $5.99/month

    • Includes all features in Starter Plan
    • Gift Orders Stats - Monthly, Total
    • See Gift Messages from App
    • Automatic order tagging to Gift Orders

    Pro

    $7.99/month

    • All Features of Basic Plan
    • Multiple Gift Options
    • Multiple Language Translation Support

    Capabilities

    What Wrapin can do.

    The 20 capabilities Wrapin lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Gift wrap and messages

    Gift options

    5
    • Gift wrap
    • Gift boxes
    • Gift messages
    • Notes
    • Gift cards

    Customization

    4
    • Auto-tagging
    • Gift widget
    • Custom design
    • Custom code

    Upsell and cross-sell

    Customization

    7
    • Cart upsell
    • Product page upsell
    • One-click add-ons
    • Cart drawer
    • Custom CSS
    • Custom HTML
    • Multi-language

    Offers and recommendations

    3
    • Gift wrap
    • Product add-ons
    • Bundles

    Analytics

    1
    • Conversion rates

    FAQ

    Wrapin — frequently asked questions.

    What is Wrapin on Shopify?
    Wrapin, officially listed on the Shopify App Store as Wrapin ‑ Gift Wrap & Options, is a Shopify app in the Gift wrap and messages category. Offers more value | Upsells your products | Personalizes the orders Wrapin is a super thoughtful feature that shows that you care about your customers and the people they buy gifts for. Use it to gain an edge over your competitors and expand your store's features and functionalities. The app complements your existing theme, design, and layout. Delight and enrich your customer experience by offering gift-wrapping and messages. Use our new gift options and make your presents look even fancier. It averages 4.80 out of 5 across 367 merchant reviews on the Shopify App Store.
    How much does Wrapin cost?
    Wrapin offers a free plan and 3 paid plans starting at $3/month and going up to $7.99/month. The free plan includes Free for Test stores & Trial Plan Stores and Includes all features of Starter Plan. The paid plans unlock advanced features beyond what's available on the free tier.
    Is Wrapin free?
    Yes — Wrapin offers a free plan alongside paid options. The free plan includes Free for Test stores & Trial Plan Stores and Includes all features of Starter Plan. Paid plans start at $3/month for advanced features.
    When was Wrapin launched?
    Wrapin launched on September 14, 2020 — over 5 years on the Shopify App Store. In that time it has gathered 367 merchant reviews.
    Is Wrapin Built for Shopify?
    Yes — Wrapin carries Shopify's Built for Shopify badge. This certification is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value, and is reviewed by the Shopify team rather than self-declared by the developer.
    What are the best Wrapin alternatives?
    Merchants commonly compare Wrapin with PageFly Landing Page Builder, Kaching Bundles App & Upsells, BOGOS, and GemPages Landing Page Builder. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Wrapin ‑ Gift Wrap & Options.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Wrapin ‑ Gift Wrap & Options on the Shopify App Store ↗