WhatFlow

Shopify chat app by Scrptble·Automate order confirmations, shipping updates, cart recovery, and stock alerts through WhatsApp.

Snapshot

4.10(347 reviews)#12of 813 inChat

Ongoing.AI tracks WhatFlow daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesChatWorkflow automation

Rating

4.10

347 reviews

Pricing

From $4/mo

freemium

Built for Shopify

No

Years live

1

launched Oct 21, 2024

Last updated

Jun 30, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

+3

28-day Δ

+2

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

3493473463443435.003.752.501.250.00May 28Jun 5Jun 14Jun 22Jul 1Total reviewsRating (0–5)
WhatFlow added 2 reviews over the last 28 days.

Category rank over time

Where WhatFlow sits day-by-day in Chat.

Position across the Chat page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Chat leaderboard →

#28#33#37#42#46May 28May 31Jun 4Jun 7Jun 11WhatFlow · #42AskTimmy AI Chat Bot AI Search · #41BotSpace · #43
Best position observed: #29. WhatFlow slipped 1 positions over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where WhatFlow sits in the App Store.

Rank and percentile inside the Chat category — the competitive shape of the niche around this app.

Rank in Chat

#12

of 813 active apps

Review count percentile

99th

vs category siblings

Rating percentile

58th

vs category siblings

Years on App Store

1

since 2024

Listing change cadence

What WhatFlow has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+20shopify_lastmod: 2026-06-09 → 2026-06-10shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28name: WhatFlow Chat Automation → WhatFlow: Whatsapp Automationtagline: WhatFlow automates order updates… → Automate order confirmations, sh…description: WhatFlow simplifies order manage… → WhatFlow helps Shopify merchants…icon_url: https://cdn.shopify.com/app-stor… → https://cdn.shopify.com/app-stor…categories: Chat (+1 more) → Chat (+1 more)works_with: Shopify Flow Shopify Admin Judge… → checkoutshopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30icon_url: https://cdn.shopify.com/app-stor… → https://cdn.shopify.com/app-stor…Jun 10, 26Jun 21, 26Jul 1, 26

Icon Url · Jul 1

https://cdn.shopify.com/app-stor… → https://cdn.shopify.com/app-stor…

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.10(347 reviews)
  • 79%positive314
  • 4%neutral17
  • 17%negative66

Popular mentions

  • customer support
  • bug
  • reliability
  • connection issues
  • stability
  • terms of service violation
  • account restrictions
  • product compatibility

Top themes

  1. customer support6
  2. bug6
  3. reliability3
  4. connection issues2
  5. stability2
  6. terms of service violation1
  7. account restrictions1
  8. product compatibility1

What merchants praise

“*Great App for Low-Budget Stores!* If you're running a Shopify store and looking for a **budget-friendly solution with essential features**, this app is a great choice. WhatsApp Button Integration Automated Replies Order Fulfillment Support Other basic Shopify Flow automations Perfect for **small businesses and startups** that need simple automation without high costs.”
Miser Country · 5★

What merchants complain about

“After using this app for 7–8 months, our WhatsApp Business account was banned twice due to the use of an unauthorized API. Unfortunately, we ended up losing our main WhatsApp account, which resulted in hundreds of dissatisfied customers and significant customer service challenges. We have now transitioned to our own CRM system, integrated with the official Meta WhatsApp API, for order confirmations and customer communication.”
Home Craft · 1★

Plans

WhatFlow pricing tiers.

Free

Free to install

  • Automated WhatsApp Order Confirmations
  • Abandoned Checkout Recovery
  • Order Fulfillment Notifications
  • Order Cancellation Notifications
  • Customizable Message Templates
  • Automated Order Tag Updates
  • Connect WhatsApp using "Link a Device"
  • Real-Time Analytics & Reporting

Starter

$4.99/month

  • Automated WhatsApp Order Confirmations
  • Abandoned Checkout Recovery
  • Order Fulfillment Notifications
  • Order Cancellation Notifications
  • Customizable Message Templates
  • Automated Order Tag Updates
  • Connect WhatsApp using "Link a Device"
  • Real-Time Analytics & Reporting

Growth

$9.99/month

  • Automated WhatsApp Order Confirmations
  • Abandoned Checkout Recovery
  • Order Fulfillment Notifications
  • Order Cancellation Notifications
  • Customizable Message Templates
  • Automated Order Tag Updates
  • Connect WhatsApp using "Link a Device"
  • Real-Time Analytics & Reporting

Professional

$14.99/month

  • Automated WhatsApp Order Confirmations
  • Abandoned Checkout Recovery
  • Order Fulfillment Notifications
  • Order Cancellation Notifications
  • Automated Order Tag Updates
  • Customizable Message Templates
  • Connect WhatsApp using "Link a Device"
  • Real-Time Analytics & Reporting

Capabilities

What WhatFlow can do.

The 38 capabilities WhatFlow lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Chat

Real-time messaging

4
  • AI chatbots
  • Live chat
  • Multi-language
  • Push notifications

Automated responses

12
  • Cart recovery
  • COD verification
  • Discounts
  • FAQs
  • Greetings
  • Product recommendations
  • Quick replies
  • Review requests
  • Shipping alerts
  • Order updates
  • Cross-sell
  • Upsell

Customization

10
  • Color and font
  • Emojis and stickers
  • Chat window
  • Business hours
  • Welcome messages
  • Chat buttons
  • Tagging
  • Chat assignment
  • Chat flows
  • Agent avatar

Workflow automation

Automation tasks

6
  • Order fulfillment
  • Order tags
  • Payment status
  • Stock replenishment
  • Time-based
  • Order processing

Customization

6
  • APIs
  • Conditional logic
  • Custom triggers
  • Templates
  • Scheduled tasks
  • Custom workflows

FAQ

WhatFlow — frequently asked questions.

What is WhatFlow on Shopify?
WhatFlow, officially listed on the Shopify App Store as WhatFlow: Whatsapp Automation, is a Shopify app in the Chat category. WhatFlow helps Shopify merchants automate customer communication through WhatsApp with a no code 5 minute setup. It automates order confirmations, shipping updates, abandoned cart reminders, back in stock alerts, and bulk messaging. Automatic Shopify order tagging based on customer responses streamlines fulfillment. Merchants can recover lost sales, reduce fake orders, minimize manual work, improve customer communication, send targeted promotional campaigns, and personalize messages. It averages 4.10 out of 5 across 347 merchant reviews on the Shopify App Store.
How much does WhatFlow cost?
WhatFlow offers a free plan and 3 paid plans starting at $4/month and going up to $14.99/month. The free plan includes Automated WhatsApp Order Confirmations, Abandoned Checkout Recovery, Order Fulfillment Notifications, and Order Cancellation Notifications. The paid plans unlock advanced features beyond what's available on the free tier.
Is WhatFlow free?
Yes — WhatFlow offers a free plan alongside paid options. The free plan includes Automated WhatsApp Order Confirmations, Abandoned Checkout Recovery, and Order Fulfillment Notifications. Paid plans start at $4/month for advanced features.
When was WhatFlow launched?
WhatFlow launched on October 21, 2024 — over 1 year on the Shopify App Store. In that time it has gathered 347 merchant reviews.
Is WhatFlow Built for Shopify?
WhatFlow does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best WhatFlow alternatives?
Merchants commonly compare WhatFlow with Shopify Flow, Shopify Inbox, Chatty AI Chatbot & Live Chat, and Tidio. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What complaints come up about WhatFlow?
17% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are customer support, bug, and reliability — see the review fingerprint above for the per-merchant detail.

Alternatives

Apps merchants pick instead.

Shopify

Shopify Flow

4.70★11,368

Known for: performance

Shopify

Shopify Inbox

4.70★5,439

Known for: missing-features

Chatty AI Sales Agent - For live chat & helpdesk

Chatty AI Chatbot & Live Chat

4.90★1,804

TIDIO LLC

Tidio ‑ Live Chat & AI Chatbot

4.70★1,273

Known for: pricing

Browse more inAll Chat apps All Workflow automation apps

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running WhatFlow.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Request access Get alerts on WhatFlow

Prefer the source? View WhatFlow on the Shopify App Store ↗