Groove Urgent

Groove Urgent is a Shopify app in the Pop-ups category. Most stores lose visitors who almost bought but didn't. Groove Urgent fixes that with countdown timers and exit-intent popups that create real urgency at the exact moment. Catch shoppers before they leave. Show countdown timers that drive faster checkout. Match every popup to your brand with custom colors, fonts, and themes. Set up your first widget in under 5 minutes with no coding required.

Groove Urgent offers a free plan and 3 paid plans starting at $9/month and going up to $39.99/month. The free plan includes Unlimited timer widgets, Up to 100 impressions per month, and Email support. The paid plans unlock advanced features beyond what's available on the free tier.

Yes — Groove Urgent offers a free plan alongside paid options. The free plan includes Unlimited timer widgets, Up to 100 impressions per month, and Email support. Paid plans start at $9/month for advanced features.

Groove Urgent launched on May 19, 2026.

Groove Urgent does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Groove Urgent with Pop Convert, SendWILL Popup Email Marketing, Smile, and Omnisend Email Marketing & SMS. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.