Optionify
Shopify product variants app by SolverCircle·Allows to create various custom fields for product. Effective product option can help to boost sales
Snapshot
Ongoing.AI tracks Optionify daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.
Rating
4.20
37 reviews
Pricing
From $7/mo
freemium
Built for Shopify
No
Years live
9
launched Jul 22, 2016
Last updated
Jun 30, 2026
Shopify listing
Catalog position
Where Optionify sits in the App Store.
Rank and percentile inside the Product variants category — the competitive shape of the niche around this app.
Rank in Product variants
#76
of 428 active apps
Review count percentile
82th
vs category siblings
Rating percentile
50th
vs category siblings
Years on App Store
9
since 2016
Listing change cadence
What Optionify has changed lately.
Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.
Shopify Lastmod · Jul 1
2026-06-28 → 2026-06-30
Shopify Lastmod · Jun 29
2026-06-26 → 2026-06-28
Shopify Lastmod · Jun 27
2026-06-18 → 2026-06-26
Reviews
What merchants are saying
- 80%positive70
- 3%neutral3
- 16%negative14
Popular mentions
- bug
- product recognition
- functionality
Top themes
- bug1
- product recognition1
- functionality1
What merchants praise
“Love this app. The team were great at helping with an issue I had. Definitely recommend for shopify stores”
What merchants complain about
“I originally added this app in 2017 and have had very good results until recently. It continually fails to recognize products so it is impossible to add new products to templates.”
Plans
Optionify pricing tiers.
FREE for Dev Store
Free
- Free for Development Stores
- Custom Values & Pricing
- Various Custom Field Types
- Input, Selection, Visual & Media
- Advanced Options Settings
- Customization & Styling
- Compatible with All Themes
- Email, Ticket with Live Chat
Premium
$7.99/month
- Unlimited Product Options
- Swatches for Visual Selection
- File Upload & Conditional Logic
- Bulk Add/Edit for Products
- Price Per Option
- Various Options Sets
- Wide Range of Field Types
- Priority Support with Live Chat
Capabilities
What Optionify:More Product Options can do.
The 25 capabilities Optionify:More Product Options lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.
Customization
18- Checkboxes
- Swatches
- Conditional logic
- Fonts
- Dates
- Dimensions
- Dropdowns
- File upload
- Multi-select
- Numbers
- Radio buttons
- Custom text
- Gift wrap
- Custom CSS
- Custom HTML
- Preview
- Translation
- Variants display
Pricing
7- Conditional pricing
- Custom pricing
- Dynamic pricing
- Add-ons
- Variant upcharges
- Setup charges
- Premium upcharges
FAQ
Optionify:More Product Options — frequently asked questions.
What is Optionify:More Product Options on Shopify?
How much does Optionify:More Product Options cost?
Is Optionify:More Product Options free?
When was Optionify:More Product Options launched?
Is Optionify:More Product Options Built for Shopify?
What are the best Optionify:More Product Options alternatives?
What complaints come up about Optionify:More Product Options?
Alternatives
Apps merchants pick instead.
Globo Options
Globo Product Options, Variant
Known for: missing-feature
Easify
Easify Custom Product Options
Known for: performance
StarApps
Color Swatch King: Variants
Known for: billing-issues
ShopPad Inc.
Infinite Product Options
Known for: performance
Methodology
Where the numbers come from.
Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .
Find every brand running Optionify.
Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.
Prefer the source? View Optionify on the Shopify App Store ↗