Easy Translation

Shopify currency and translation app by Sven Straubinger·Automatically create translations for all kinds of content – powered by DeepL translations.

Snapshot

4.60(9 reviews)#53of 164 inCurrency and translation

Ongoing.AI tracks Easy Translation daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesCurrency and translation

Rating

4.60

9 reviews

Pricing

From $1/mo

free_trial

Built for Shopify

No

Years live

4

launched Jan 20, 2022

Last updated

Jul 3, 2026

Shopify listing

Category rank over time

Where Easy Translation sits day-by-day in Currency and translation.

Position across the Currency and translation page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Currency and translation leaderboard →

#69#70#71#72#73May 28May 30Jun 2Jun 4Jun 7Easy Translation · #71
Best position observed: #70. Easy Translation slipped 1 positions over the window.

Catalog position

Where Easy Translation sits in the App Store.

Rank and percentile inside the Currency and translation category — the competitive shape of the niche around this app.

Rank in Currency and translation

#53

of 164 active apps

Review count percentile

67th

vs category siblings

Rating percentile

60th

vs category siblings

Years on App Store

4

since 2022

Listing change cadence

What Easy Translation has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+13shopify_lastmod: 2026-06-11 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-03Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 4

2026-06-30 → 2026-07-03

Shopify Lastmod · Jul 1

2026-06-27 → 2026-06-30

Shopify Lastmod · Jun 28

2026-06-25 → 2026-06-27

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.60(9 reviews)
  • 79%positive11
  • 0%neutral0
  • 21%negative3

Top themes

    What merchants praise

    “Super App. Auf das wesentliche konzentriert und darum keinerlei Auswirkungen auf die Ladezeiten. Das kann sonst keine der Übersetzungsapps. Der Support ist top und sehr hilfsbereit. Sehr empfehlenswert!”
    UnitedDeluxe · 5★ · 2024-04-05

    What merchants complain about

    “The website states: "Esperanto is a lightweight translation app with support for 135 languages, which lets you quickly browse and translate following resources... metafields". Sadly, no search box for metafields so I can find the one I need. You will need to go page by page to locate the metafield you need to translate. We installed the app just for the metafield quick search. That is not precisely quickly browsing. Maybe is a Shopify API limitation, but their description led us to think the app could do it.”
    Canvas by Numbers · 2★ · 2023-07-07

    Plans

    Easy Translation pricing tiers.

    Basic Plan

    $1/month

    • easily browse and manage translations
    • access to all translatable resources
    • easy integration, no coding required
    • choose from 135 languages

    Premium Plan

    $35/month

    • automatic DeepL translations
    • background jobs
    • support for 25 languages
    • up to 1.000.000 characters per month
    • Glossary

    Capabilities

    What Easy Translation can do.

    The 4 capabilities Easy Translation lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Language translation

    4
    • Machine translation
    • Bulk translation
    • Manual translation
    • Metafields translation

    FAQ

    Easy Translation — frequently asked questions.

    What is Easy Translation on Shopify?
    Easy Translation is a Shopify app in the Currency and translation category. Easy Translation is a simple and lightweight translation app with support for 135 languages, which lets you quickly browse and translate your products, metafields, themes or other resources. Automatically translate up to 1 Mio. characters per month or browse and filter resources you want to translate manually. See which translations are undone, completed or outdated. The app was built with privacy in mind. We only request a minimum of data required – no sensitive data is accessed or stored. It averages 4.60 out of 5 across 9 merchant reviews on the Shopify App Store.
    How much does Easy Translation cost?
    Easy Translation has 2 paid plans on the Shopify App Store, starting at $1/month and going up to $35/month.
    Is Easy Translation free?
    No, Easy Translation is a paid Shopify app. Plans start at $1/month on the Shopify App Store.
    When was Easy Translation launched?
    Easy Translation launched on January 20, 2022 — over 4 years on the Shopify App Store. In that time it has gathered 9 merchant reviews.
    Is Easy Translation Built for Shopify?
    Easy Translation does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best Easy Translation alternatives?
    Merchants commonly compare Easy Translation with Transcy, Shopify Translate & Adapt, Hextom AI Translate & Currency, and BUCKS Currency Converter PRO++. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Alternatives

    Apps merchants pick instead.

    FireGroup

    Transcy: AI Language Translate

    4.40★2,456

    Known for: customer-support

    Shopify

    Shopify Translate & Adapt

    4.50★1,420

    Known for: customer-support

    Hextom

    Hextom AI Translate & Currency

    4.70★1,168

    Known for: bug

    HUE – A Helixo Company

    BUCKS Currency Converter PRO++

    4.90★1,150
    Browse more inAll Currency and translation apps

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Easy Translation.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Track Easy Translation — free Start free

    Prefer the source? View Easy Translation on the Shopify App Store ↗