Picky | Variant Picker

Picky, officially listed on the Shopify App Store as Picky | Variant Picker, is a Shopify app in the Product variants category. Picky helps you design fully customizable product variant selectors with images, text, discounts, and layouts that fit your store. Easily run A/B tests with up to 4 variations to compare performance. Apply dynamic discounts to encourage higher order values, optimize conversion rates, and enhance customer experience. Works on unlimited products with no coding required. It averages 1.00 out of 5 across 1 merchant reviews on the Shopify App Store.

Picky offers a free plan and a single paid plan at $5/month. The free plan includes Free: Partner, Trial & Staff Stores. The paid plan unlocks advanced features like additional integrations, automations, and deeper customization.

Yes — Picky offers a free plan alongside paid options. The free plan includes Free: Partner, Trial & Staff Stores. Paid plans start at $5/month for advanced features.

Picky launched on September 19, 2025. In that time it has gathered 1 merchant reviews.

Picky does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Picky with Globo Product Options, Variant, Easify Custom Product Options, Color Swatch King, and Infinite Product Options. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.