BR ‑ Better Reports
Shopify accounting app by Better Reports Technologies·Powerful reporting & analytics. Explore your data and automate reports. Custom report service.
Snapshot
Ongoing.AI tracks BR ‑ Better Reports daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.
Rating
5.00
1,154 reviews
Pricing
From $19/mo
free_trial
Built for Shopify
No
Years live
9
launched Feb 24, 2017
Last updated
Jun 30, 2026
Shopify listing
Recent activity
Review trajectory.
Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.
New reviews
7-day Δ
+4
28-day Δ
+4
Rating change
7-day Δ
+0.00
28-day Δ
+0.00
Category rank over time
Where BR ‑ Better Reports sits day-by-day in Accounting.
Position across the Accounting page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Accounting leaderboard →
Keyword rank over time
Where BR ‑ Better Reports shows up in App Store search.
Daily position on the Shopify App Store search-results page for every tracked term BR ‑ Better Reports ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #6 on "analytics".
analytics
#7
best #6
−1 positions
Catalog position
Where BR ‑ Better Reports sits in the App Store.
Rank and percentile inside the Accounting category — the competitive shape of the niche around this app.
Rank in Accounting
#4
of 277 active apps
Review count percentile
99th
vs category siblings
Rating percentile
72th
vs category siblings
Years on App Store
9
since 2017
Listing change cadence
What BR ‑ Better Reports has changed lately.
Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.
Shopify Lastmod · Jul 1
2026-06-29 → 2026-06-30
Shopify Lastmod · Jun 30
2026-06-28 → 2026-06-29
Shopify Lastmod · Jun 29
2026-06-27 → 2026-06-28
Reviews
What merchants are saying
- 99%positive1,193
- 0%neutral2
- 0%negative5
Popular mentions
- customer support
- ease of use
- pricing
- reporting
- features
- customization
- performance
- bug
Top themes
- customer support8
- ease of use7
- pricing4
- reporting3
- features3
- customization2
- performance1
- bug1
What merchants praise
“Great for all reports, even PayPal transaction IDs, we are delighted. Can only recommend the app. Thanks!”
What merchants complain about
“First up your software interface is waaaaaaay to complicated. Really cannot work it out. Waaaaaay too many options on there, it’s too intimidating. Also, no phone support? wtf? Picking up the phone is the easiest and most direct form of comms. 3/10”
Plans
BR ‑ Better Reports pricing tiers.
Basic
$19.90/month
- Built-in reports
- Custom reports and fields
- Export to PDF, Excel, CSV, Google Sheets
- Schedule automatic reports
- Free custom report service
Grow
$39.90/month
- Built-in reports
- Custom reports and fields
- Export to PDF, Excel, CSV, Google Sheets
- Schedule automatic reports
- Free custom report service
Advanced
$149.90/month
- Built-in reports
- Custom reports and fields
- Export to PDF, Excel, CSV, Google Sheets
- Schedule automatic reports
- Free custom report service
Plus
$299.90/month
- Built-in reports
- Custom reports and fields
- Export to PDF, Excel, CSV, Google Sheets
- Schedule automatic reports
- Free custom report service
Capabilities
What BR can do.
The 36 capabilities BR lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.
Accounting
Financial reports
7- Income and balance
- Cash flow
- Sales and refunds
- Sales tax
- Returns and exchanges
- COGS tracking
- Custom reports
Financial operations
4- Stock updates
- Multi-store
- Multi-currency
- Multi-channel
Automated data sync
9- Daily sales summary
- Order details
- Transactions
- Payouts
- Customers
- Inventory and product
- Real-time inventory sync
- Pricing
- Historical data import
Analytics
Customer behavior
5- Real-time tracking
- Segmentation
- Lifetime value (LTV)
- Loyalty analysis
- Cohort analysis
Marketing and sales
4- Marketing attribution
- Checkout analytics
- Profit insights
- Purchase tracking
Visuals and reports
7- Analytics dashboard
- Custom dashboards
- Multi-store reports
- Custom reports
- Data export
- Historical analysis
- Report scheduling
FAQ
BR — frequently asked questions.
What is BR on Shopify?
How much does BR cost?
Is BR free?
When was BR launched?
Is BR Built for Shopify?
What are the best BR alternatives?
What do merchants praise about BR?
Methodology
Where the numbers come from.
Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .
Find every brand running BR ‑ Better Reports.
Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.
Prefer the source? View BR ‑ Better Reports on the Shopify App Store ↗