CAPI Facebook Pixel Meta API

Shopify ads app by AdTrace·Setup your Facebook Pixel in 30 seconds with AdTrace.

Snapshot

3.00(39 reviews)#63of 347 inAds

Ongoing.AI tracks CAPI Facebook Pixel Meta API daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesAds

Rating

3.00

39 reviews

Pricing

From $27/mo

freemium

Built for Shopify

No

Years live

4

launched Jun 22, 2022

Last updated

Jul 1, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

+0

28-day Δ

+1

Rating change

7-day Δ

+0.00

28-day Δ

+0.20

#39#39#39#38#385.003.752.501.250.00May 28Jun 5Jun 13Jun 21Jun 30Total reviewsRating (0–5)
CAPI Facebook Pixel Meta API added 1 reviews over the last 28 days, rating moved +0.20.

Catalog position

Where CAPI Facebook Pixel Meta API sits in the App Store.

Rank and percentile inside the Ads category — the competitive shape of the niche around this app.

Rank in Ads

#63

of 347 active apps

Review count percentile

82th

vs category siblings

Rating percentile

41th

vs category siblings

Years on App Store

4

since 2022

Listing change cadence

What CAPI Facebook Pixel Meta API has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+20shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-23shopify_lastmod: 2026-06-23 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01Jun 11, 26Jun 21, 26Jul 2, 26

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-27 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

3.00(39 reviews)
  • 70%positive62
  • 5%neutral4
  • 25%negative22

Popular mentions

  • customer support
  • pricing
  • billing issues
  • billing
  • refund request
  • lack of transparency
  • feature parity
  • billing practices

Top themes

  1. customer support8
  2. pricing6
  3. billing issues2
  4. billing2
  5. refund request1
  6. lack of transparency1
  7. feature parity1
  8. billing practices1

What merchants praise

“The app is very helpful, and the support team is helpful and responsive. They respond promptly and are willing to help with any inquiries. So far, a great experience!”
My Store · 5★ · 2025-08-18

What merchants complain about

“Cobrança abusiva. Em dólares e ainda foi Duplicada ,cobrando dois meses junto no meu cartão , perde até a confiança em deixar o cartão cadastrado na shopify , creio que vou pra outra plataforma isso que eu nem faço vendas ainda … muito menos pelo Facebook”
Bbel Top Shop · 1★ · 2026-05-24

Plans

CAPI Facebook Pixel Meta API pricing tiers.

Zero Orders (FREE)

Free to install

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting

Tier 1

$27/month

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting
  • Product Analytics
  • Enhanced Tracking Attribution

Tier 2

$47/month

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting
  • Product Analytics
  • Enhanced Tracking Attribution

Tier 3

$87/month

  • Facebook (Meta) Pixel Install
  • Conversion API Setup
  • Event Reporting
  • Ad Campaign Reporting
  • Product Analytics
  • Enhanced Tracking Attribution

Capabilities

What CAPI Facebook Pixel Meta API can do.

The 13 capabilities CAPI Facebook Pixel Meta API lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Targeting

2
  • Event-based
  • AI targeting

Campaign management

1
  • Pixel management

Performance analytics

10
  • Performance tracking
  • Ad spend
  • ROI analysis
  • Click-through rates
  • Conversion tracking
  • Cost per acquisition
  • Dashboards
  • Impression counts
  • UTM attribution
  • Traffic source

FAQ

CAPI Facebook Pixel Meta API — frequently asked questions.

What is CAPI Facebook Pixel Meta API on Shopify?
CAPI Facebook Pixel Meta API is a Shopify app in the Ads category. Setup the Meta Pixels with ease using AdTrace. We have a simple way to connect the Meta pixel to your store. Plus we integrate with the Conversion API for full server side tracking. We guarantee that your Event Match Quality scores will be improved using our app, or your money back. It averages 3.00 out of 5 across 39 merchant reviews on the Shopify App Store.
How much does CAPI Facebook Pixel Meta API cost?
CAPI Facebook Pixel Meta API offers a free plan and 3 paid plans starting at $27/month and going up to $87/month. The free plan includes Facebook (Meta) Pixel Install, Conversion API Setup, Event Reporting, and Ad Campaign Reporting. The paid plans unlock advanced features beyond what's available on the free tier.
Is CAPI Facebook Pixel Meta API free?
Yes — CAPI Facebook Pixel Meta API offers a free plan alongside paid options. The free plan includes Facebook (Meta) Pixel Install, Conversion API Setup, and Event Reporting. Paid plans start at $27/month for advanced features.
When was CAPI Facebook Pixel Meta API launched?
CAPI Facebook Pixel Meta API launched on June 22, 2022 — over 4 years on the Shopify App Store. In that time it has gathered 39 merchant reviews.
Is CAPI Facebook Pixel Meta API Built for Shopify?
CAPI Facebook Pixel Meta API does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best CAPI Facebook Pixel Meta API alternatives?
Merchants commonly compare CAPI Facebook Pixel Meta API with TikTok, Google & YouTube, Facebook & Instagram, and Pinterest. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What complaints come up about CAPI Facebook Pixel Meta API?
25% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are customer support, pricing, and billing issues — see the review fingerprint above for the per-merchant detail.

Alternatives

Apps merchants pick instead.

TikTok Inc.

TikTok

4.80★13,316

Known for: integration-issues

Google LLC

Google & YouTube

4.50★4,792

Known for: bug

Meta

Facebook & Instagram

3.30★3,834

Known for: missing-features

PINTEREST inc

Pinterest

4.10★1,523

Known for: integration-issues

Browse more inAll Ads apps

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running CAPI Facebook Pixel Meta API.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Request access Get alerts on CAPI Facebook Pixel Meta API

Prefer the source? View CAPI Facebook Pixel Meta API on the Shopify App Store ↗