OngoingAI

Shopify app comparison · updated Sep 16, 2026

Attentive vs Listrak

Compare Attentive and Listrak for Shopify email marketing using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.

Attentive

Attentive: AI‑led Email &SMS

AI-powered mobile email and SMS marketing platform enabling personalization at scale.

Rating
4.70
Reviews
112
Review growth · 30d
+6 · +5.7%
Pricing
Free to install
Years on Shopify
6
Stores observed
2,623

Listrak

Listrak: Email, SMS & Identity

Accelerate growth and revenue with unmatched Email, SMS, Identity, and Push orchestration.

Rating
5.00
Reviews
23
Review growth · 30d
+3 · +15.0%
Pricing
Free to install
Years on Shopify
6
Stores observed
222

Our read

Attentive has the stronger observed market footprint in OngoingAI's data — it appears on 11.8× more tracked stores and carries 4.7× the App Store review depth. Ratings and recent review growth are closer.

Rating
Listrak leads5.0 vs 4.7
Review growth
Listrak faster+15.0% vs +5.7%
Review depth
Attentive4.7× more reviews
Observed adoption
Attentive11.8× more tracked stores

Review trajectory

How each app's Shopify reviews are moving.

Daily App Store review counts since we began tracking — who's gaining reviews fastest, who holds the larger base, and how the race is developing.

Attentive leads total reviews and is adding them fastest over the tracked window.

Attentive Listrak

Reviews each app has gained since the start of this tracking window. · Tracking window · Aug 18 – Sep 16, 2026

Attentive
+6
Listrak
+3
Net new
Attentive leads by +3

Head-to-head

The signals, side by side.

Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.

DimensionAttentiveListrakDifference
Rating4.705.00Listrak +0.30
Reviews11223Attentive 4.7×
Review growth · 30d+6 · +5.7%+3 · +15.0%Listrak faster
Listed pricingFree to installFree to installNot directly comparable
Years on Shopify66Level
Stores observed2,623222Attentive leads

Which fits your requirements?

Choose by what you actually need.

Choose Attentive if…

  • You need sms campaigns
  • You need real-time analytics
  • You need roi tracking
  • A larger observed Shopify footprint is reassuring

Choose Listrak if…

  • You need email campaigns
  • You need newsletters
  • You need landing pages
  • A higher App Store rating is a priority

Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.

Feature differences

What Attentive and Listrak each do that the other doesn’t.

They cover largely the same ground — 48% of listed capabilities overlap. The decision material is the rest: what each lists that the other doesn’t.

6only19shared21onlyAttentiveListrak
48% overlap

Attentive only

6

  • SMS campaigns
  • Real-time analytics
  • ROI tracking
  • Subscription renewals
  • Welcome messages
  • Win-back campaigns

Listrak only

21

  • Email campaigns
  • Newsletters
  • Landing pages
  • Upsell emails
  • Cross-sell emails
  • Exit intent
  • Welcome emails
  • Price drop emails
  • Win-back emails
  • Drip campaigns
  • Editor tool
  • Templates
  • Localization
  • Import and export
  • Consent collection
  • Triggers and rules
  • Targeting
  • Reporting
  • Compliance
  • Scheduled messages
  • Two-way messaging
19 shared capabilities
  • Email marketing
  • Pop-ups
  • Cart emails
  • Checkout emails
  • Abandoned cart
  • Browse abandonment
  • Back-in-stock emails
  • Custom campaigns
  • AI generation
  • Email capture list
  • SMS capture list
  • Automations
  • Segmentation
  • Analytics
  • A/B testing
  • APIs and webhooks
  • SMS marketing
  • Personalized messages
  • Product recommendations

Observed adoption

Who actually runs each, on real stores.

The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.

Scope

What this comparison measures.

What it measures

Shopify App Store ratings and review counts, rating distribution, developer reply rates, reviewer tenure and geography, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Attentive and Listrak.

What it doesn’t

Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.

Methodology

Where the numbers come from.

Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Sep 16, 2026.

See who’s switching — as it happens.

Track app adoption on live ecommerce stores. Find merchants running Attentive or Listrak, follow stack changes, and see when a store installs, removes, or replaces an app.