Vario ‑ Variation Swatches

Vario, officially listed on the Shopify App Store as Vario ‑ Variation Swatches, is a Shopify app in the Product variants category. Want stunning color swatches across your product pages, collection page, and home page? Vario makes variant selection intuitive and beautiful. Customers can hover over swatches on the collection page to preview product images instantly. Clickable swatches (color, image, button) with full design control: shape, hover effects, product thumbnails & custom CSS. Where swatches appear: product page, collection page, or both. Custom image swatches and automatic variant images are built in. Install now! It averages 4.90 out of 5 across 36 merchant reviews on the Shopify App Store.

Vario offers a free plan and 2 paid plans starting at $9/month and going up to $19/month. The free plan includes Free for development stores. The paid plans unlock advanced features beyond what's available on the free tier.

Yes — Vario offers a free plan alongside paid options. The free plan includes Free for development stores. Paid plans start at $9/month for advanced features.

Vario launched on July 8, 2021 — over 4 years on the Shopify App Store. In that time it has gathered 36 merchant reviews.

Vario does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Vario with Globo Product Options, Variant, Easify Custom Product Options, Color Swatch King, and Infinite Product Options. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.