TrueROAS

TrueROAS, officially listed on the Shopify App Store as TrueROAS: Post‑Purchase Survey, is a Shopify app in the Analytics category. TrueROAS Post Purchase Survey adds a simple "How did you hear about us?" survey to your checkout thank-you page. When customers complete a purchase, they can select from common marketing channels like Facebook, Instagram, TikTok, Google, YouTube, podcasts, influencers, or enter a custom response. This first-party data helps you understand which marketing channels are actually driving sales, giving you direct customer feedback that complements your analytics tools. Survey responses are collected.

TrueROAS is free to install and use on Shopify — there are no paid plans on this app.

Yes — TrueROAS is free to install and use on Shopify. There are no paid plans.

TrueROAS launched on March 31, 2026.

TrueROAS does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare TrueROAS with Data Export IO, Report Pundit, Microsoft Clarity, and BR. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.