Optim

Shopify seo app by Softpulse Infotech·Keep SEO meta title, tags, image ALT text, llms.txt up to date & improve search engine visibility

Snapshot

3.90(63 reviews)#73of 884 inSEO

Ongoing.AI tracks Optim daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesSEO

Rating

3.90

63 reviews

Pricing

From $8/mo

free_trial

Built for Shopify

No

Years live

9

launched Aug 30, 2016

Last updated

Jun 30, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

+0

28-day Δ

+0

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

#63#63#63#62#625.003.752.501.250.00May 28Jun 5Jun 14Jun 22Jul 1Total reviewsRating (0–5)
Optim added 0 reviews over the last 28 days.

Catalog position

Where Optim sits in the App Store.

Rank and percentile inside the SEO category — the competitive shape of the niche around this app.

Rank in SEO

#73

of 884 active apps

Review count percentile

92th

vs category siblings

Rating percentile

59th

vs category siblings

Years on App Store

9

since 2016

Listing change cadence

What Optim has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+17shopify_lastmod: 2026-06-08 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-12shopify_lastmod: 2026-06-12 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-23shopify_lastmod: 2026-06-23 → 2026-06-30Jun 10, 26Jun 21, 26Jul 1, 26

Shopify Lastmod · Jul 1

2026-06-23 → 2026-06-30

Shopify Lastmod · Jun 25

2026-06-22 → 2026-06-23

Shopify Lastmod · Jun 23

2026-06-21 → 2026-06-22

PricingIdentity & listingCadence

Reviews

What merchants are saying

3.90(63 reviews)
  • 79%positive89
  • 4%neutral4
  • 17%negative19

Popular mentions

  • performance
  • pricing
  • customer support
  • bug
  • ease of use
  • onboarding
  • product quality
  • unresponsive support

Top themes

  1. performance5
  2. pricing5
  3. customer support4
  4. bug4
  5. ease of use4
  6. onboarding3
  7. product quality2
  8. unresponsive support2

What merchants praise

Great app - learning lots and nice to be able to actually see where we need to improve our SEO and then how to do it. Thanks!
eGrimesDirect · 5

What merchants complain about

most of the think they said its wrong . only few are right. sorry you are wrong. won't trust this app.This app has lot mistakes
Fine Rug Store · 1

Plans

Optim pricing tiers.

Enterprise

$8.99/month

  • Unlimited Products
  • Template Based Meta Tags
  • Auto Detect SEO Fixes
  • Fix Broken Links
  • JSON-LD (Structured Data)
  • Image ALT Text

Capabilities

What Optim can do.

The 19 capabilities Optim lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

SEO tools

13
  • ALT text
  • Broken links
  • 404 pages
  • Sitemaps
  • Meta tags
  • Rich snippets
  • JSON-LD
  • Bulk editing
  • Image optimization
  • Speed optimization
  • Content optimization
  • Theme optimization
  • Automations

Monitoring performance

6
  • SEO score
  • Reporting
  • Insights and tips
  • Keyword analysis
  • Content analysis
  • Testing

FAQ

Optim — frequently asked questions.

What is Optim on Shopify?
Optim, officially listed on the Shopify App Store as Optim : Auto & All in One SEO, is a Shopify app in the SEO category. Apply Meta tags to thousands of products by saving just a one template, no technical skill required. Our SEO plugin helps to Increase traffic and sales from Google image search with smart image ALT tags. With this image optimizer feature, you can set ALT text to all product images unique and dynamically. Optimize products with dynamic and unique meta titles, descriptions and keywords. You can check presence for targeted keywords on the page. Dynamically generated structured data / JSON-LD, llms. It averages 3.90 out of 5 across 63 merchant reviews on the Shopify App Store.
How much does Optim cost?
Optim has a single paid plan at $8/month on the Shopify App Store.
Is Optim free?
No, Optim is a paid Shopify app. Plans start at $8/month on the Shopify App Store.
When was Optim launched?
Optim launched on August 30, 2016 — over 9 years on the Shopify App Store. In that time it has gathered 63 merchant reviews.
Is Optim Built for Shopify?
Optim does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best Optim alternatives?
Merchants commonly compare Optim with Judge.me, Avada AI SEO Image Optimizer, Yotpo, and BOOSTER AI SEO OPTIMIZER. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What do merchants praise about Optim?
79% of analyzed merchant reviews skew positive. The themes most often cited in positive reviews are ease of use, seo functionality, and pricing — see the review fingerprint above for the full breakdown.
What complaints come up about Optim?
17% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are customer support, bug, and performance — see the review fingerprint above for the per-merchant detail.

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Optim.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View Optim on the Shopify App Store ↗