Optim
Shopify seo app by Softpulse Infotech·Keep SEO meta title, tags, image ALT text, llms.txt up to date & improve search engine visibility
Snapshot
Ongoing.AI tracks Optim daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.
Rating
3.90
63 reviews
Pricing
From $8/mo
free_trial
Built for Shopify
No
Years live
9
launched Aug 30, 2016
Last updated
Jun 30, 2026
Shopify listing
Recent activity
Review trajectory.
Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.
New reviews
7-day Δ
+0
28-day Δ
+0
Rating change
7-day Δ
+0.00
28-day Δ
+0.00
Catalog position
Where Optim sits in the App Store.
Rank and percentile inside the SEO category — the competitive shape of the niche around this app.
Rank in SEO
#73
of 884 active apps
Review count percentile
92th
vs category siblings
Rating percentile
59th
vs category siblings
Years on App Store
9
since 2016
Listing change cadence
What Optim has changed lately.
Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.
Shopify Lastmod · Jul 1
2026-06-23 → 2026-06-30
Shopify Lastmod · Jun 25
2026-06-22 → 2026-06-23
Shopify Lastmod · Jun 23
2026-06-21 → 2026-06-22
Reviews
What merchants are saying
- 79%positive89
- 4%neutral4
- 17%negative19
Popular mentions
- performance
- pricing
- customer support
- bug
- ease of use
- onboarding
- product quality
- unresponsive support
Top themes
- performance5
- pricing5
- customer support4
- bug4
- ease of use4
- onboarding3
- product quality2
- unresponsive support2
What merchants praise
“Great app - learning lots and nice to be able to actually see where we need to improve our SEO and then how to do it. Thanks!”
What merchants complain about
“most of the think they said its wrong . only few are right. sorry you are wrong. won't trust this app.This app has lot mistakes”
Plans
Optim pricing tiers.
Enterprise
$8.99/month
- Unlimited Products
- Template Based Meta Tags
- Auto Detect SEO Fixes
- Fix Broken Links
- JSON-LD (Structured Data)
- Image ALT Text
Capabilities
What Optim can do.
The 19 capabilities Optim lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.
SEO tools
13- ALT text
- Broken links
- 404 pages
- Sitemaps
- Meta tags
- Rich snippets
- JSON-LD
- Bulk editing
- Image optimization
- Speed optimization
- Content optimization
- Theme optimization
- Automations
Monitoring performance
6- SEO score
- Reporting
- Insights and tips
- Keyword analysis
- Content analysis
- Testing
FAQ
Optim — frequently asked questions.
What is Optim on Shopify?
How much does Optim cost?
Is Optim free?
When was Optim launched?
Is Optim Built for Shopify?
What are the best Optim alternatives?
What do merchants praise about Optim?
What complaints come up about Optim?
Alternatives
Apps merchants pick instead.
Judge.me
Judge.me Product Reviews App
Known for: features
Avada SEO Suite
Avada AI SEO Image Optimizer
Known for: refund-issues
Yotpo
Yotpo: Product Reviews App
Known for: data-access
Booster SEO
BOOSTER AI SEO OPTIMIZER
Known for: value-for-money
Methodology
Where the numbers come from.
Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .
Find every brand running Optim.
Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.
Prefer the source? View Optim on the Shopify App Store ↗