Wow Custom Product Options

Shopify product variants app by WowApps.io·Add Custom Product Options, Variant Options, Swatches & File Uploads for Product Customization

Snapshot

5.00(2 reviews)#202of 431 inProduct variants

Ongoing.AI tracks Wow Custom Product Options daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

5.00

2 reviews

Pricing

From $9/mo

freemium

Built for Shopify

No

Years live

0

launched Apr 13, 2026

Last updated

Jul 3, 2026

Shopify listing

Catalog position

Where Wow Custom Product Options sits in the App Store.

Rank and percentile inside the Product variants category — the competitive shape of the niche around this app.

Rank in Product variants

#202

of 431 active apps

Review count percentile

51th

vs category siblings

Rating percentile

73th

vs category siblings

Years on App Store

0

since 2026

Listing change cadence

What Wow Custom Product Options has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+20shopify_lastmod: 2026-06-12 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-19shopify_lastmod: 2026-06-19 → 2026-06-22shopify_lastmod: 2026-06-22 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30shopify_lastmod: 2026-06-30 → 2026-07-01shopify_lastmod: 2026-07-01 → 2026-07-02shopify_lastmod: 2026-07-02 → 2026-07-03Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 4

2026-07-02 → 2026-07-03

Shopify Lastmod · Jul 3

2026-07-01 → 2026-07-02

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

PricingIdentity & listingCadence

Reviews

What merchants are saying

5.00(2 reviews)
  • 100%positive2
  • 0%neutral0
  • 0%negative0

Top themes

    What merchants praise

    The plugin is great. The support I received is even better. The developer went out of his way to show me how my product will work using their plugin. And their demo site gives you a bunch of cool ideas. Overall design and performance is very responsive. Options work well. And the free plan is pretty generous as well. Definitely give it a try.
    Craft Lab · 5 · 2026-05-20

    Plans

    Wow Custom Product Options pricing tiers.

    FREE

    Free

    • 15 Option Types
    • Add 30 Option Sets
    • For Up to 50 Products
    • Basic Conditional Logic, Basic Analytics
    • Radio Button, DropDown, CheckBoxes
    • Image/Color Swatches, No Watermark
    • Live Chat & Email Support

    PRO

    $9.99/month

    • 20 Option Types
    • Add Unlimited Option Sets
    • For Up to 300 Products
    • Advanced Conditional Logic & Analytics
    • File upload - 15 Files(10 mb each max)
    • Import/Export Option, Duplicate Tool
    • Color Picker, Group Selection, Date/Time
    • Live Chat & Priority Support

    ADVANCED

    $19.99/month

    • All 25+ Option Types
    • Add Unlimited Option Sets
    • For Unlimited Products
    • Do Product Swatches, Quantity Selector
    • File upload - 25 Files(20 mb each max)
    • Works with “Buy Now” Button, Price Addon
    • Plus Get Everything from Pro Plan
    • Live Chat & 24/7 VIP Support

    ENTERPRISE

    $49.99/month

    • Everything from Advanced Plan +
    • Unlimited Option Sets
    • Unlimited File Uploads
    • Complete Customization Service
    • 1:1 Instant Video Support

    Capabilities

    What Wow Custom Product Options can do.

    The 13 capabilities Wow Custom Product Options lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Customization

    11
    • Checkboxes
    • Swatches
    • Conditional logic
    • Dates
    • Dropdowns
    • File upload
    • Multi-select
    • Numbers
    • Radio buttons
    • Custom text
    • Import and export

    Pricing

    2
    • Conditional pricing
    • Custom pricing

    FAQ

    Wow Custom Product Options — frequently asked questions.

    What is Wow Custom Product Options on Shopify?
    Wow Custom Product Options is a Shopify app in the Product variants category. WowOptions lets you create custom product options, variant options, file uploads, color swatches, and add-on pricing for product customization on Shopify. Build personalized products with text fields, dropdowns, and image uploads while removing variant limits using custom product options. Add pricing for jewelry engraving, gift options, photo printing, custom phone cases, and personalized gifts. Increase conversions with a no-code product customizer, conditional logic, upsells, and option sets. It averages 5.00 out of 5 across 2 merchant reviews on the Shopify App Store.
    How much does Wow Custom Product Options cost?
    Wow Custom Product Options offers a free plan and 3 paid plans starting at $9/month and going up to $49.99/month. The free plan includes 15 Option Types, Add 30 Option Sets, For Up to 50 Products, and Basic Conditional Logic, Basic Analytics. The paid plans unlock advanced features beyond what's available on the free tier.
    Is Wow Custom Product Options free?
    Yes — Wow Custom Product Options offers a free plan alongside paid options. The free plan includes 15 Option Types, Add 30 Option Sets, and For Up to 50 Products. Paid plans start at $9/month for advanced features.
    When was Wow Custom Product Options launched?
    Wow Custom Product Options launched on April 13, 2026. In that time it has gathered 2 merchant reviews.
    Is Wow Custom Product Options Built for Shopify?
    Wow Custom Product Options does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best Wow Custom Product Options alternatives?
    Merchants commonly compare Wow Custom Product Options with Globo Product Options, Variant, Easify Custom Product Options, Color Swatch King, and Infinite Product Options. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running Wow Custom Product Options.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Prefer the source? View Wow Custom Product Options on the Shopify App Store ↗