OuterSignal

OuterSignal, officially listed on the Shopify App Store as OuterSignal: See Who's Buying, is a Shopify app in the Marketing - Other category. OuterSignal turns every order into a complete customer profile. You gain the context needed to identify high-value individuals, understand who makes up your audience, and make smarter marketing decisions based on who your customers actually are rather than just their purchase history. It averages 5.00 out of 5 across 17 merchant reviews on the Shopify App Store.

OuterSignal offers a free plan and 2 paid plans starting at $49/month and going up to $199/month. The free plan includes Real-time customer search, Live notifications (Slack, e-mail), and Notable Customer Flagging. The paid plans unlock advanced features beyond what's available on the free tier.

Yes — OuterSignal offers a free plan alongside paid options. The free plan includes Real-time customer search, Live notifications (Slack, e-mail), and Notable Customer Flagging. Paid plans start at $49/month for advanced features.

OuterSignal launched on November 8, 2024 — over 1 year on the Shopify App Store. In that time it has gathered 17 merchant reviews.

OuterSignal does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare OuterSignal with Xyla AI Social Media Autopilot, Pin Generator, AutoPost, and Shopify Knowledge Base. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.