ROAS Analytics & Alerts ‑ OTB

Shopify analytics app by Out Of The Blue·Unify your growth stack into always-on analytics with root-cause answers to protect ROAS daily.

Snapshot

5.00(1 reviews)#438of 1,290 inAnalytics

Ongoing.AI tracks ROAS Analytics & Alerts ‑ OTB daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesAnalytics

Rating

5.00

1 reviews

Pricing

From $199/mo

freemium

Built for Shopify

No

Years live

1

launched Sep 10, 2024

Last updated

Jun 30, 2026

Shopify listing

Catalog position

Where ROAS Analytics & Alerts ‑ OTB sits in the App Store.

Rank and percentile inside the Analytics category — the competitive shape of the niche around this app.

Rank in Analytics

#438

of 1290 active apps

Review count percentile

57th

vs category siblings

Rating percentile

74th

vs category siblings

Years on App Store

1

since 2024

Listing change cadence

What ROAS Analytics & Alerts ‑ OTB has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+12shopify_lastmod: 2026-05-30 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-30Jun 13, 26Jun 23, 26Jul 4, 26

Shopify Lastmod · Jul 1

2026-06-16 → 2026-06-30

Shopify Lastmod · Jun 17

2026-06-15 → 2026-06-16

Shopify Lastmod · Jun 16

2026-05-30 → 2026-06-15

PricingIdentity & listingCadence

Reviews

What merchants are saying

5.00(1 reviews)
  • 100%positive1
  • 0%neutral0
  • 0%negative0

Top themes

    Plans

    ROAS Analytics & Alerts ‑ OTB pricing tiers.

    Free

    Free

    • Track Shopify + Meta performance
    • Get simple daily/weekly summaries
    • Catch big spend shifts instantly
    • Ask AI for quick answers (1/day)
    • Connect 1 store

    Starter

    $199/month

    • Connect Google Ads, TikTok, Google Ads
    • Connect Klaviyo
    • See which ads are driving ROAS and CTR
    • Spot underperforming landing pages early
    • Get alerts before money is wasted
    • Ask AI for quick summaries (5/day)
    • Up to 2 stores

    Growth (Popular)

    $599/month

    • Starter +
    • See where customers drop off in funnel
    • Find out why conversions rise or fall
    • Protect tracking with server-side pixel
    • Error alerts on site, UTM & checkout
    • GA4 + Edgetag integrations
    • Ask AI to explain funnel issues (10/day)
    • upto 3 stores

    Professional

    $749/month

    • Everything in Growth, plus
    • Customer journey: first click to purchse
    • See high-value bundles, checkout pattern
    • POS + online sales in one view
    • Forecast dips with AI anomaly detection
    • Ask AI for deep RCA (20/day)
    • Up to 5 stores

    Capabilities

    What ROAS Analytics & Alerts can do.

    The 18 capabilities ROAS Analytics & Alerts lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

    Customer behavior

    5
    • Real-time tracking
    • Activity tracking
    • Event tracking
    • Page views
    • Broken links

    Marketing and sales

    4
    • AI insights
    • Checkout analytics
    • Funnel analysis
    • UTM tracking

    Visuals and reports

    9
    • Analytics dashboard
    • Custom dashboards
    • Multi-store reports
    • Benchmarking
    • Custom reports
    • Data export
    • Historical analysis
    • Forecasting
    • Report scheduling

    FAQ

    ROAS Analytics & Alerts — frequently asked questions.

    What is ROAS Analytics & Alerts on Shopify?
    ROAS Analytics & Alerts, officially listed on the Shopify App Store as ROAS Analytics & Alerts ‑ OTB, is a Shopify app in the Analytics category. Most brands can't explain why ROAS drops. Metrics shift across Shopify, Meta, Google, and Klaviyo — but no single tool connects the dots or tells you why. Out of the Blue does. Built-in root-cause analysis identifies the likely driver across channels the moment performance changes — so your team acts in minutes, not days. Connects to 60+ data sources. Daily and weekly summaries surface the top 3 things that changed, why it happened, and exactly what to do next. It averages 5.00 out of 5 across 1 merchant reviews on the Shopify App Store.
    How much does ROAS Analytics & Alerts cost?
    ROAS Analytics & Alerts offers a free plan and 3 paid plans starting at $199/month and going up to $749/month. The free plan includes Track Shopify + Meta performance, Get simple daily/weekly summaries, Catch big spend shifts instantly, and Ask AI for quick answers (1/day). The paid plans unlock advanced features beyond what's available on the free tier.
    Is ROAS Analytics & Alerts free?
    Yes — ROAS Analytics & Alerts offers a free plan alongside paid options. The free plan includes Track Shopify + Meta performance, Get simple daily/weekly summaries, and Catch big spend shifts instantly. Paid plans start at $199/month for advanced features.
    When was ROAS Analytics & Alerts launched?
    ROAS Analytics & Alerts launched on September 10, 2024 — over 1 year on the Shopify App Store. In that time it has gathered 1 merchant reviews.
    Is ROAS Analytics & Alerts Built for Shopify?
    ROAS Analytics & Alerts does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
    What are the best ROAS Analytics & Alerts alternatives?
    Merchants commonly compare ROAS Analytics & Alerts with Data Export IO, Report Pundit, Microsoft Clarity, and BR. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

    Alternatives

    Apps merchants pick instead.

    Estore Automate

    Data Export IO: Reports

    5.00★1,939

    Estore Automate

    Report Pundit: Custom Reports

    5.00★1,896

    Microsoft Clarity

    Microsoft Clarity: AI Insights

    4.60★1,640

    Known for: bug

    Better Reports Technologies

    BR ‑ Better Reports

    5.00★1,155

    Known for: customer-support

    Browse more inAll Analytics apps

    Methodology

    Where the numbers come from.

    Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

    Find every brand running ROAS Analytics & Alerts ‑ OTB.

    Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

    Track ROAS Analytics & Alerts ‑ OTB — free Start free

    Prefer the source? View ROAS Analytics & Alerts ‑ OTB on the Shopify App Store ↗