Lurk ‑ Dynamic Pricing

Lurk, officially listed on the Shopify App Store as Lurk ‑ Dynamic Pricing, is a Shopify app in the Pricing optimization category. Monitor competitor prices and adjust your store pricing in real time with automatic pricing rules. Beat or match competitor prices while protecting your minimum margin. Lurk tracks any website using AI crawler, just add a URL and start competitor tracking instantly. Save hours of manual price checks, react to market changes faster, and use competitor price history reports to optimize pricing and increase profits. It averages 3.90 out of 5 across 4 merchant reviews on the Shopify App Store.

Lurk offers a free plan and 3 paid plans starting at $49/month and going up to $199/month. The free plan includes 5 SKUs, 5 competitors per SKU, 1x per day price updates, and Automatic price adjustment rules. The paid plans unlock advanced features beyond what's available on the free tier.

Yes — Lurk offers a free plan alongside paid options. The free plan includes 5 SKUs, 5 competitors per SKU, and 1x per day price updates. Paid plans start at $49/month for advanced features.

Lurk launched on March 28, 2025 — over 1 year on the Shopify App Store. In that time it has gathered 4 merchant reviews.

Lurk does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

Merchants commonly compare Lurk with Shopacado, Discounty, BSS B2B Wholesale Pricing, and Appstle℠ Bundles & Upsells. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.