Friendbuy

Name: Friendbuy: Referrals & Loyalty
Rating: 4.90 (10 reviews)
Author: Friendbuy, Inc

Shopify loyalty and rewards app by Friendbuy, Inc·Increase customer acquisition and retention with referral and loyalty programs

Snapshot 3 days ago

4.90(10 reviews)#102of 361 inLoyalty and rewards

Ongoing.AI tracks Friendbuy daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesLoyalty and rewards

Rating

4.90

10 reviews

Pricing

From $0/mo

freemium

Built for Shopify

Years live

launched Jan 20, 2023

Last updated

Jun 30, 2026

Shopify listing

Keyword rank over time

Where Friendbuy shows up in App Store search.

Daily position on the Shopify App Store search-results page for every tracked term Friendbuy ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #54 on "loyalty".

1 term, 13 daily observations. Tracked daily from Ongoing.AI's App Store search snapshots — gaps are days the app fell off the captured pages entirely.

loyalty
#77
best #54
−21 positions

Catalog position

Where Friendbuy sits in the App Store.

Rank and percentile inside the Loyalty and rewards category — the competitive shape of the niche around this app.

Rank in Loyalty and rewards

#102

of 361 active apps

Review count percentile

71th

vs category siblings

Rating percentile

60th

vs category siblings

Years on App Store

since 2023

Listing change cadence

What Friendbuy has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Shopify Lastmod · Jul 2

2026-06-28 → 2026-06-30

Shopify Lastmod · Jun 29

2026-06-24 → 2026-06-28

Shopify Lastmod · Jun 25

2026-06-21 → 2026-06-24

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.90(10 reviews)

100%positive10
0%neutral0
0%negative0

Top themes

What merchants praise

“Friendbuy makes referral easy! Our CSM is very helpful and works closely with our team to provide suggestions on strategy, analytics, as well as design for our landing pages and emails. The platform is user friendly and easy to use.”

Princess Polly AUS · 5★ · 2026-01-28

Plans

Friendbuy pricing tiers.

Free

Free to install

Capabilities

What Friendbuy can do.

The 16 capabilities Friendbuy lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Program types

Reward programs
VIP tiers
Referrals

Rewards you can offer

Points
Discounts
Coupons
Gift cards
Cash back
Store credit
Free shipping
Free products
Early access
Exclusive access
Badges
Donations
Custom rewards

FAQ

Friendbuy — frequently asked questions.

What is Friendbuy on Shopify?

Friendbuy, officially listed on the Shopify App Store as Friendbuy: Referrals & Loyalty, is a Shopify app in the Loyalty and rewards category. Acquire new customers at a jaw-droppingly low CPA through word-of-mouth referrals, and increase customer retention with personalized loyalty rewards. Friendbuy automatically injects Friendbuy code into Shopify themes and checkout pages, so you can display referral and loyalty widgets and track conversions. Plus, you can seamlessly integrate your referral and loyalty programs throughout your customer journeys with our robust integrations. It averages 4.90 out of 5 across 10 merchant reviews on the Shopify App Store.

How much does Friendbuy cost?

Friendbuy is priced at $0/month on the Shopify App Store.

When was Friendbuy launched?

Friendbuy launched on January 20, 2023 — over 3 years on the Shopify App Store. In that time it has gathered 10 merchant reviews.

Is Friendbuy Built for Shopify?

Friendbuy does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

What are the best Friendbuy alternatives?

Merchants commonly compare Friendbuy with Appstle℠ Subscriptions, Smile, Stamped Reviews & Loyalty, and UpPromote Affiliate Marketing. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

Alternatives

Apps merchants pick instead.

Appstle Inc.

Appstle℠ Subscriptions App

5.00★7,597

Known for: pricing

Smile.io

Smile: Loyalty Program Rewards

4.90★4,275

Stamped.io

Stamped Reviews & Loyalty

4.70★3,613

Known for: customer-support

UpPromote

UpPromote Affiliate Marketing

4.90★3,499

Browse more inAll Loyalty and rewards apps

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated 3 days ago.

Find every brand running Friendbuy.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Request access Get alerts on Friendbuy

Prefer the source? View Friendbuy on the Shopify App Store ↗