Analytics · refreshed Jun 17, 2026

FirstTrack — Ad Tracking for Shopify

by GTN MANAGEMENT SRL · Server-side ad tracking. Send conversion events directly to six major ad platforms.

FirstTrack — Ad Tracking is newly listed on the Shopify App Store. Ongoing.AI is observing daily category rank, search-keyword position, install footprint, and listing changes from launch — first tracked Jun 13, 2026. The trajectory is being captured before the first reviews accumulate.

CategoriesAnalytics

Pricing

From $39/mo

freemium

Built for Shopify

No

Years live

0

launched Jun 12, 2026

Last updated

Jun 14, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

—

28-day Δ

—

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

Catalog position

Where FirstTrack — Ad Tracking sits in the App Store.

Rank and percentile inside the Analytics category — the competitive shape of the niche around this app.

Rank in Analytics

#633

of 1233 active apps

Review count percentile

0th

vs category siblings

Rating percentile

0th

vs category siblings

Years on App Store

0

since 2026

Listing change cadence

What FirstTrack — Ad Tracking has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 daysshopify_lastmod: set to 2026-06-12name: set to FirstTrack — Ad Trackingtagline: set to Server-side ad tracking. Send co…description: set to FirstTrack forwards your Shopify…icon_url: set to https://cdn.shopify.com/app-stor…pricing_model: set to freemiumpricing_tiers: set to FREE Plan (+3 more)primary_price_value: set to 39categories: set to Analyticslaunched_at: set to Jun 12, 2026works_with: set to Checkoutshopify_lastmod: 2026-06-12 → 2026-06-14May 27, 26Jun 6, 26Jun 17, 26

Shopify Lastmod · Jun 15

2026-06-12 → 2026-06-14

Works With · Jun 13

set to Checkout

Launched At · Jun 13

set to Jun 12, 2026

PricingIdentity & listingCadence

Plans

FirstTrack — Ad Tracking pricing tiers.

FREE Plan

Free

  • 1 Shopify store
  • 100 orders per month
  • Ten-tier attribution engine
  • Server-side event tracking
  • Live revenue and attribution dashboard

Strarter

$39/month

  • Up to 5 Shopify and WooCommerce stores
  • 1,000 orders per month
  • Ten-tier attribution engine
  • Custom tracking domains
  • Smart event filtering
  • CSV export
  • Live event debugger and delivery logs

Growth

$99/month

  • Up to 10 Shopify and WooCommerce stores
  • 5,000 orders per month
  • Ten-tier attribution engine
  • Custom tracking domains
  • Smart event filtering
  • CSV export
  • Live event debugger and delivery logs
  • Priority support

Scale

$199/month

  • Up to 20 Shopify and WooCommerce stores
  • 15,000 orders per month
  • Ten-tier attribution engine
  • Custom tracking domains
  • Smart event filtering
  • CSV export
  • Live event debugger and delivery logs
  • Priority support

Capabilities

What FirstTrack can do.

The 10 capabilities FirstTrack lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Customer behavior

4
  • Activity tracking
  • Event tracking
  • Segmentation
  • Page views

Marketing and sales

5
  • Marketing attribution
  • Purchase tracking
  • UTM tracking
  • Abandoned cart
  • Pixel tracking

Visuals and reports

1
  • Analytics dashboard

FAQ

FirstTrack — frequently asked questions.

What is FirstTrack on Shopify?
FirstTrack, officially listed on the Shopify App Store as FirstTrack — Ad Tracking, is a Shopify app in the Analytics category. FirstTrack forwards your Shopify conversion events directly from your server to Meta, TikTok, Google, Pinterest, Snapchat, and X via each platform's official Conversions API. Because events never pass through the shopper's browser, ad blockers, Safari ITP, and iOS tracking restrictions don't interfere with delivery. A ten-tier attribution engine matches orders using multiple signals, from direct visitor identification down to long-window history lookups. Manage your stores in one dashboard.
How do I add FirstTrack on Shopify?
Open the FirstTrack listing in the Shopify App Store at apps.shopify.com/firsttrack, choose "Add app," and complete the Shopify install flow. After installation, you can configure FirstTrack from your Shopify admin under Apps.
How much does FirstTrack cost?
FirstTrack offers a free plan and 3 paid plans starting at $39/month and going up to $199/month. The free plan includes 1 Shopify store, 100 orders per month, Ten-tier attribution engine, and Server-side event tracking. The paid plans unlock advanced features beyond what's available on the free tier.
Is FirstTrack free?
Yes — FirstTrack offers a free plan alongside paid options. The free plan includes 1 Shopify store, 100 orders per month, and Ten-tier attribution engine. Paid plans start at $39/month for advanced features.
When was FirstTrack launched?
FirstTrack launched on June 12, 2026.
Is FirstTrack Built for Shopify?
FirstTrack does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.
What are the best FirstTrack alternatives?
Merchants commonly compare FirstTrack with Data Export IO, Report Pundit, Microsoft Clarity, and BR. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

Alternatives

Apps merchants pick instead.

Estore Automate

Data Export IO: Reports

5.00★1,936

Estore Automate

Report Pundit: Custom Reports

5.00★1,886

Microsoft Clarity

Microsoft Clarity: AI Insights

4.60★1,506

Known for: bug

Better Reports Technologies

BR ‑ Better Reports

5.00★1,148

Known for: customer-support

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated Jun 17, 2026.

Find every brand running FirstTrack — Ad Tracking.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Request access Get alerts on FirstTrack — Ad Tracking

Prefer the source? View FirstTrack — Ad Tracking on the Shopify App Store ↗