Product variants · refreshed Jun 12, 2026

EZ Product options & variants for Shopify

by EzApp · Customize product with product personalizer & variants options to boost unique shopping experiences.

21 reviews, 4.20 average. Live data from the Shopify App Store + Ongoing.AI’s daily install crawl — updated Jun 12, 2026.

Rating

4.20

21 reviews

Pricing

From $9/mo

freemium

Built for Shopify

No

Years live

5

launched Dec 29, 2020

Last updated

Jun 9, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

28-day Δ

+0

Rating change

7-day Δ

28-day Δ

+0.00

Catalog position

Where EZ Product options & variants sits in the App Store.

Rank and percentile inside the Product variants category — the competitive shape of the niche around this app.

Rank in Product variants

#105

of 419 active apps

Review count percentile

74th

vs category siblings

Rating percentile

50th

vs category siblings

Years on App Store

5

since 2020

Listing change cadence

What EZ Product options & variants has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 daysname: set to EZ Product options & variantstagline: set to Customize product with product p…description: set to EZ Product Options helps merchan…icon_url: set to https://cdn.shopify.com/app-stor…pricing_model: set to freemiumpricing_tiers: set to Free Plan (+2 more)primary_price_value: set to 9categories: set to Product variantslaunched_at: set to Dec 29, 2020works_with: set to all themes ecomposer gempages pa…shopify_lastmod: set to 2026-05-28shopify_lastmod: 2026-05-28 → 2026-05-30shopify_lastmod: 2026-05-30 → 2026-06-01shopify_lastmod: 2026-06-01 → 2026-06-02shopify_lastmod: 2026-06-02 → 2026-06-03shopify_lastmod: 2026-06-03 → 2026-06-04shopify_lastmod: 2026-06-04 → 2026-06-05shopify_lastmod: 2026-06-05 → 2026-06-06shopify_lastmod: 2026-06-06 → 2026-06-09May 22, 26Jun 1, 26Jun 12, 26

Shopify Lastmod · Jun 10

2026-06-06 → 2026-06-09

Shopify Lastmod · Jun 7

2026-06-05 → 2026-06-06

Shopify Lastmod · Jun 6

2026-06-04 → 2026-06-05

PricingIdentity & listingCadence

Review fingerprint

What merchants raise, and how they feel about it.

Sentiment breakdown

  • Positive93% · 66
  • Neutral1% · 1
  • Negative6% · 4
I highly recommend this app, it is easy to use and has been a great tool for my store. Customer service is also super helpful and they reply promptly.
Halo Collective · 5★ · 2026-04-04
I love the app, customer service is not great at all, I have not been able to get any response to any of my emails, that I have been sending since Saturday 4, 2026. I am updating my theme in Shopify and been trying to get someone to assist me in adding the widget to my new theme, I do not know where to enter the widget code so I will not lose my production options and variants.
S & M Unique Shirts, LLC · 1★ · 2026-04-07

Top themes

  1. 1. ease-of-use1
  2. 2. customer-support1
  3. 3. missing-feature1

Plans

EZ Product options & variants pricing tiers.

Free Plan

Free

  • Responsive Design
  • Unlimited Options
  • AI Suggests Options

Paid Plan

$9.95/month

  • Responsive Design
  • Unlimited Options
  • Unlimited Products
  • Copy Variants
  • Full Customized Settings
  • Additional Price
  • AI Suggests Options

Pro Plan

$14.95/month

  • Conditional Logic
  • Copy Bulk Variant
  • AI Suggests Options

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated Jun 12, 2026.

Find every brand running EZ Product options & variants.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View EZ Product options & variants on the Shopify App Store ↗