Early Bird

Shopify pre-orders app by Shopside by Piric Group·Run preorder campaigns with partial pay, take backorders & send back-in-stock alerts to secure sales

Snapshot

4.90(72 reviews)#24of 96 inPre-orders

Ongoing.AI tracks Early Bird daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

Rating

4.90

72 reviews

Pricing

From $19/mo

freemium

Built for Shopify

Yes

Years live

2

launched Jun 20, 2024

Last updated

Jun 30, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

+1

28-day Δ

+1

Rating change

7-day Δ

+0.00

28-day Δ

+0.00

#72#71#71#70#695.003.752.501.250.00May 28Jun 4Jun 12Jun 19Jun 27Total reviewsRating (0–5)
Early Bird added 1 reviews over the last 28 days.

Category rank over time

Where Early Bird sits day-by-day in Pre-orders.

Position across the Pre-orders page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full Pre-orders leaderboard →

#9#11#12#14#15May 28May 31Jun 4Jun 8Jun 12Early Bird · #11Dibs – Preorders & Backorders · #10Downpay · #12
Best position observed: #11. Early Bird held steady over the window. Greyed lines: the apps sitting immediately around it on the latest snapshot.

Catalog position

Where Early Bird sits in the App Store.

Rank and percentile inside the Pre-orders category — the competitive shape of the niche around this app.

Rank in Pre-orders

#24

of 96 active apps

Review count percentile

76th

vs category siblings

Rating percentile

60th

vs category siblings

Years on App Store

2

since 2024

Listing change cadence

What Early Bird has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Listing changes · last 21 days+20shopify_lastmod: 2026-06-09 → 2026-06-10shopify_lastmod: 2026-06-10 → 2026-06-11shopify_lastmod: 2026-06-11 → 2026-06-13shopify_lastmod: 2026-06-13 → 2026-06-14shopify_lastmod: 2026-06-14 → 2026-06-15shopify_lastmod: 2026-06-15 → 2026-06-16shopify_lastmod: 2026-06-16 → 2026-06-17shopify_lastmod: 2026-06-17 → 2026-06-18shopify_lastmod: 2026-06-18 → 2026-06-20shopify_lastmod: 2026-06-20 → 2026-06-21shopify_lastmod: 2026-06-21 → 2026-06-24shopify_lastmod: 2026-06-24 → 2026-06-25shopify_lastmod: 2026-06-25 → 2026-06-26shopify_lastmod: 2026-06-26 → 2026-06-27shopify_lastmod: 2026-06-27 → 2026-06-28shopify_lastmod: 2026-06-28 → 2026-06-29shopify_lastmod: 2026-06-29 → 2026-06-30Jun 10, 26Jun 21, 26Jul 1, 26

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

Shopify Lastmod · Jun 29

2026-06-27 → 2026-06-28

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.90(72 reviews)
  • 97%positive74
  • 1%neutral1
  • 1%negative1

Popular mentions

  • missing feature
  • ease of use
  • customer support
  • inventory management
  • backorder handling
  • product visibility
  • pos integration
  • payment options

Top themes

  1. missing feature2
  2. ease of use2
  3. customer support2
  4. inventory management1
  5. backorder handling1
  6. product visibility1
  7. pos integration1
  8. payment options1

What merchants praise

Early Bird saved the day! Highly recommend. Easy to install, no coding needed. We were in a tough spot with a delayed shipment right before one of our busiest sales days. We had run out of stock of our most popular upsell, which could have made us lose sales. Setting up Early Bird was quick and simple, especially with the support team's help. We managed to recover over $100K+ in sales over which kept our customers happy and accountant happy. Best of all, Early Bird doesn’t charge a commission on sales, unlike other apps in this category. Highly recommend it.
FitazFK · 5

Plans

Early Bird pricing tiers.

Free: Get Started

Free

  • Keep 100% of your sales. No commission
  • Unlimited products & email signups
  • 5 preorders/backorders/month
  • 5 back-in-stock emails/month
  • Track pre-sale performance by campaign
  • Send preorder shipment timeline emails
  • Mixed cart split shipping support
  • No app branding

Launch

$19/month

  • Keep 100% of your sales. No commission
  • 200 preorders/month
  • 500 emails/month
  • Partial/Split payments & $0 Deposits
  • Auto-collect deferred final payments
  • Custom email domain and templates
  • Shopify Flow triggers
  • All Free features included

Grow

$49/month

  • Keep 100% of your sales. No commission
  • 500 preorders/month
  • 5,000 emails/month
  • All Launch features included
  • Partial/Split payments & $0 Deposits
  • Auto-collect deferred final payments
  • Custom email domain and templates
  • Shopify Flow triggers

Scale

$99/month

  • Keep 100% of your sales. No commission
  • 1,000 preorders/month
  • 10,000 emails/month
  • All Grow features included
  • Partial/Split payments & $0 Deposits
  • Auto-collect deferred final payments
  • Custom email domain and templates
  • Shopify Flow triggers

Capabilities

What Early Bird can do.

The 38 capabilities Early Bird lists across each of its 2 categories, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

Pre-orders

Order type

6
  • Coming soon
  • Back orders
  • Out of stock
  • Made-to-order
  • Product drops
  • Pre-sales

Customization

7
  • Buttons
  • Badges
  • Custom text
  • Email notifications
  • Order limits
  • Availability date
  • Variants

Payment options

8
  • Deposits
  • Partial payments
  • Split payments
  • Deferred payments
  • Payment schedules
  • Discounts
  • Mixed cart
  • Manual payment

Stock alerts

Notifications

8
  • Auto-alerts
  • Manual alerts
  • Batch send
  • Back in stock
  • Pre-orders
  • Email
  • Out of stock
  • Custom alerts

Customization

5
  • Alert settings
  • Notification templates
  • Notification button
  • Pop-ups
  • Waitlists

Analytics and reporting

4
  • Customer demand
  • Inventory reports
  • Performance reports
  • Inventory tracking

FAQ

Early Bird — frequently asked questions.

What is Early Bird on Shopify?
Early Bird, officially listed on the Shopify App Store as Early Bird: Preorder & Restock, is a Shopify app in the Pre-orders category. Avoid lost sales with flexible preorder campaigns & backorders. Accept partial pay or $0 deposits. Send back-in-stock alerts to convert waitlists into pre-sales. Auto-collect deferred payments. Email customers about shipment delays/early arrivals. Track real-time performance by product & variant. Perfect for coming soon launches, seasonal drops, presales & made-to-order items with long lead times. Trusted by brands to forecast demand, secure early revenue & avoid inventory holding costs. It averages 4.90 out of 5 across 72 merchant reviews on the Shopify App Store.
How much does Early Bird cost?
Early Bird offers a free plan and 3 paid plans starting at $19/month and going up to $99/month. The free plan includes Keep 100% of your sales. No commission, Unlimited products & email signups, 5 preorders/backorders/month, and 5 back-in-stock emails/month. The paid plans unlock advanced features beyond what's available on the free tier.
Is Early Bird free?
Yes — Early Bird offers a free plan alongside paid options. The free plan includes Keep 100% of your sales. No commission, Unlimited products & email signups, and 5 preorders/backorders/month. Paid plans start at $19/month for advanced features.
When was Early Bird launched?
Early Bird launched on June 20, 2024 — over 2 years on the Shopify App Store. In that time it has gathered 72 merchant reviews.
Is Early Bird Built for Shopify?
Yes — Early Bird carries Shopify's Built for Shopify badge. This certification is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value, and is reviewed by the Shopify team rather than self-declared by the developer.
What are the best Early Bird alternatives?
Merchants commonly compare Early Bird with Back In Stock,Notify Me, Preorder, Back In Stock, Notify! Back in Stock|PreOrder, and Preorder Now Presale Timesact. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.
What do merchants praise about Early Bird?
97% of analyzed merchant reviews skew positive. The themes most often cited in positive reviews are ease of use, customer support, and missing feature — see the review fingerprint above for the full breakdown.
What complaints come up about Early Bird?
1% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are inventory management, backorder handling, and product visibility — see the review fingerprint above for the per-merchant detail.

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated .

Find every brand running Early Bird.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Prefer the source? View Early Bird on the Shopify App Store ↗