OngoingAI

Shopify app comparison · updated Sep 16, 2026

Shogun vs GemPages Landing

Compare Shogun and GemPages Landing for Shopify page builder using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.

Shogun Labs, Inc.

Shogun ‑ Landing Page Builder

Easy to use visual page editor to design blog posts, product pages, landing pages & theme sections

Rating
4.80
Reviews
1,967
Review growth · 30d
+99 · +5.3%
Pricing
Free plan available
Years on Shopify
11
Stores observed
3,670

GEMCOMMERCE CO., LTD

GemPages Landing Page Builder

AI-powered Page Builder built for Conversion. Create Sales Funnels with Upsells & A/B Tests

Rating
4.90
Reviews
4,234
Review growth · 30d
+232 · +5.8%
Pricing
Free plan available
Years on Shopify
9
Stores observed
7,382

Our read

GemPages Landing has the stronger observed market footprint in OngoingAI's data — it appears on 2.0× more tracked stores and carries 2.2× the App Store review depth. Ratings and recent review growth are much closer.

Rating
GemPages Landing leads slightly4.9 vs 4.8
Review growth
Nearly even+5.3% vs +5.8%
Review depth
GemPages Landing2.2× more reviews
Observed adoption
GemPages Landing2.0× more tracked stores

Review trajectory

How each app's Shopify reviews are moving.

Daily App Store review counts since we began tracking — who's gaining reviews fastest, who holds the larger base, and how the race is developing.

GemPages Landing Page Builder leads total reviews and is adding them fastest over the tracked window.

Shogun GemPages Landing Page Builder

Reviews each app has gained since the start of this tracking window. · Tracking window · Aug 18 – Sep 16, 2026

Shogun
+99
GemPages Landing Page Builder
+232
Net new
GemPages Landing Page Builder leads by +133

Head-to-head

The signals, side by side.

Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.

DimensionShogunGemPages LandingDifference
Rating4.804.90GemPages Landing +0.10
Reviews1,9674,234GemPages Landing 2.2×
Review growth · 30d+99 · +5.3%+232 · +5.8%GemPages Landing faster
Listed pricingFree plan availableFree plan availableNot directly comparable
Years on Shopify119Shogun +2y
Stores observed3,6707,382GemPages Landing leads

Review corpus

What merchants actually report.

Shogun

4.82 avg · 1,869 reviews

90% 5★3% ≤3★

GemPages Landing

4.91 avg · 4,097 reviews

96% 5★2% ≤3★
SignalShogunGemPages LandingDifference
5-star share90%96%GemPages Landing leads
Rating · last 90 days5.004.94Shogun leads
Replies to reviews54%19%Shogun leads
Replies to critical (≤3★)94%53%Shogun leads
Long-term reviewers (1yr+)30%20%Shogun leads
Top marketUnited States 56%United States 33%
Reviews analyzed1,8694,097

Based on public merchant reviews, with newer feedback given more weight. OngoingAI matches each review to an identifiable store and the app they use.

Which fits your requirements?

Choose by what you actually need.

Choose Shogun if…

  • You need coming soon pages
  • You need 404 pages
  • You need bulk editing

Choose GemPages Landing if…

  • You need help center pages
  • You need footers
  • You need pop-ups
  • A higher App Store rating is a priority

Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.

Feature differences

What Shogun and GemPages Landing each do that the other doesn’t.

They cover largely the same ground — 80% of listed capabilities overlap. The decision material is the rest: what each lists that the other doesn’t.

8only32shared8onlyShogunGemPages Landing
80% overlap

Shogun only

8

  • Coming soon pages
  • 404 pages
  • Bulk editing
  • Bulk publishing
  • Snippets
  • Insights and tips
  • Analytics
  • Targeting

GemPages Landing only

8

  • Help center pages
  • Footers
  • Pop-ups
  • Career pages
  • Link in bio page
  • Pricing pages
  • Save pages
  • Translation
32 shared capabilities
  • Page builder
  • Landing pages
  • Home pages
  • Product pages
  • Collections
  • Blogs
  • FAQs
  • Contact pages
  • About us pages
  • Quick view
  • Forms
  • Press pages
  • Legal pages
  • Reviews page
  • Theme sections
  • Custom pages
  • Editor tool
  • Elements
  • Templates
  • Import and export
  • Draft pages
  • Page versions
  • Content syncing
  • Global sections
  • Global styles
  • Custom fonts
  • Custom code
  • Localization
  • AI generation
  • SEO
  • Mobile responsive
  • Lazy loading

Observed adoption

Who actually runs each, on real stores.

The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.

Scope

What this comparison measures.

What it measures

Shopify App Store ratings and review counts, rating distribution, developer reply rates, reviewer tenure and geography, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Shogun and GemPages Landing.

What it doesn’t

Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.

Methodology

Where the numbers come from.

Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Sep 16, 2026.

See who’s switching — as it happens.

Track app adoption on live ecommerce stores. Find merchants running Shogun or GemPages Landing, follow stack changes, and see when a store installs, removes, or replaces an app.