LoyaltyLion vs Marsello
The Shopify stores running each, App Store rankings, reviews and pricing, side by side and updated daily.
Shopify stores
LoyaltyLion1,590
Marsello184
Shopify stores where a scan detected each app.
Listed reviews
+13 vs +2 in 28 days
Rating
Loyalty and rewards
#46vs#121
LoyaltyLion ahead on 24 of 24 days
Developer replies
Share of captured reviews with a reply
What stands out
Stores
Who runs each app
LoyaltyLion1,590 stores
Marsello184 stores
Platforms
- Shopify94%
- BigCommerce3%
- Lightspeed eCom2%
- WooCommerce1%
See the stores running both. Compare when we first detected each app, store by store, with a free account.
Compare their storesCategory rank
Where each ranks, day by day
Loyalty and rewards: LoyaltyLion ahead on 24 of 24 days. Latest observed #46 vs #121.
Reviews
Listed review totals over time
Percentage change from 07 Sep 2026, last 28 days.
Replies to 1–2★ reviews
Of captured critical reviews
5★ share
Of captured reviews
Reviews read
99% and 100% with text
Pricing
Listed plans side by side
LoyaltyLionFree to install
- Free planFree to install
- Classic$199 / month
MarselloFree trial available
- Loyalty Launch$60 / month
- Loyalty Accelerate$120 / month
Allowances and billing models differ, so compare the terms before the prices.
Capabilities
What each lists that the other doesn't
Only in LoyaltyLion's listing5
Only in Marsello's listing21
19 feature labels appear in both listings · Show shared labels
Loyalty and rewards · Reward programs · Memberships · VIP tiers · Referrals · Custom programs · Points · Discounts · Coupons · Gifts · Gift cards · POS rewards · Free shipping · Free products · Early access · Exclusive access · Membership perks · Events · Custom rewards
Each label is in the developer's own wording. A feature missing from a listing may still be available.
Keep comparing
LoyaltyLion against other apps
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LoyaltyLion vs Smile
LoyaltyLion vs Fuego
LoyaltyLion vs Flits
LoyaltyLion vs Rise Gift Cards & Store CreditMethodology
Where the numbers come from
Stores
Shopify stores where a recent scan detected the app. 1,601 and 195 sites across all platforms.
Rank and listing
Daily captures of each App Store listing and category page; the last 28 days are shown.
Review totals
Shopify raised displayed totals across many listings on 2–4 Sep 2026; charts mark the window.