Shopify app comparison · updated Sep 16, 2026
Firework Shoppable Video & vs ReelUp‑Shoppable Videos+Reels
Compare Firework Shoppable Video & and ReelUp‑Shoppable Videos+Reels for Shopify video and livestream using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.
Firework
Firework Shoppable Video & UGC
We’re confident our Shoppable Videos drive results. Feature videos on your site, Shop App, and more!
- Rating
- 5.00
- Reviews
- 48
- Review growth · 30d
- +5 · +11.6%
- Pricing
- Free to install
- Years on Shopify
- 5
- Stores observed
- 269
ReelUp LTD.
ReelUp‑Shoppable Videos+Reels
Boost conversions with TikTok shop like shoppable videos, Instagram reels, Stories,UGC video gallery
- Rating
- 4.90
- Reviews
- 298
- Review growth · 30d
- +12 · +4.2%
- Pricing
- Free plan available
- Years on Shopify
- 4
- Stores observed
- 962
Our read
ReelUp‑Shoppable Videos+Reels has the stronger observed market footprint in OngoingAI's data — it appears on 3.6× more tracked stores and carries 6.1× the App Store review depth. Ratings and recent review growth are closer.
- Rating
- Firework Shoppable Video & leads slightly5.0 vs 4.9
- Review growth
- Firework Shoppable Video & faster+11.6% vs +4.2%
- Review depth
- ReelUp‑Shoppable Videos+Reels6.1× more reviews
- Observed adoption
- ReelUp‑Shoppable Videos+Reels3.6× more tracked stores
Review trajectory
How each app's Shopify reviews are moving.
Daily App Store review counts since we began tracking — who's gaining reviews fastest, who holds the larger base, and how the race is developing.
ReelUp‑Shoppable Videos+Reels leads total reviews and is adding them fastest over the tracked window.
Reviews each app has gained since the start of this tracking window. · Tracking window · Aug 18 – Sep 16, 2026
Head-to-head
The signals, side by side.
Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.
| Dimension | Firework Shoppable Video & | ReelUp‑Shoppable Videos+Reels | Difference |
|---|---|---|---|
| Rating | 5.00 | 4.90 | Firework Shoppable Video & +0.10 |
| Reviews | 48 | 298 | ReelUp‑Shoppable Videos+Reels 6.1× |
| Review growth · 30d | +5 · +11.6% | +12 · +4.2% | Firework Shoppable Video & faster |
| Listed pricing | Free to install | Free plan available | Not directly comparable |
| Years on Shopify | 5 | 4 | Firework Shoppable Video & +1y |
| Stores observed | 269 | 962 | ReelUp‑Shoppable Videos+Reels leads |
Review corpus
What merchants actually report.
Firework Shoppable Video &
4.97 avg · 40 reviews
ReelUp‑Shoppable Videos+Reels
4.98 avg · 288 reviews
| Signal | Firework Shoppable Video & | ReelUp‑Shoppable Videos+Reels | Difference |
|---|---|---|---|
| 5-star share | 98% | 99% | ReelUp‑Shoppable Videos+Reels leads |
| Rating · last 90 days | — | 4.56 | Level |
| Replies to reviews | 13% | 0% | Firework Shoppable Video & leads |
| Replies to critical (≤3★) | — | 0% | Level |
| Long-term reviewers (1yr+) | 8% | 12% | ReelUp‑Shoppable Videos+Reels leads |
| Top market | United States 55% | India 25% | — |
| Reviews analyzed | 40 | 288 | — |
Based on public merchant reviews, with newer feedback given more weight. OngoingAI matches each review to an identifiable store and the app they use.
Which fits your requirements?
Choose by what you actually need.
Choose Firework Shoppable Video & if…
- You need livestreams
- You need live events
- You need content - other
- A higher App Store rating is a priority
Choose ReelUp‑Shoppable Videos+Reels if…
- You need autoplay
- You need checkout
- You need multi-channel
- A larger observed Shopify footprint is reassuring
Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.
Feature differences
What Firework Shoppable Video & and ReelUp‑Shoppable Videos+Reels each do that the other doesn’t.
They cover largely the same ground — 45% of listed capabilities overlap. The decision material is the rest: what each lists that the other doesn’t.
Firework Shoppable Video & only
3
- Livestreams
- Live events
- Content - Other
ReelUp‑Shoppable Videos+Reels only
21
- Autoplay
- Checkout
- Multi-channel
- Notifications
- Custom URL
- Pop-ups
- Social proof
- Photos
- Videos
- Reels
- Hashtags
- Reviews
- Product views
- Sales count
- Recent purchases
- Multi-language
- Shoppable feeds
- Custom layouts
- Social links
- Engagement tracking
- Conversion tracking
17 shared capabilities
- Video and livestream
- Shoppable videos
- Live selling
- Add to cart
- Interactive video
- UGC
- Social sharing
- Analytics
- Video editing
- Video templates
- Video import
- Video background
- Video player
- Video widget
- Embedded videos
- Carousels
- Mobile responsive
Observed adoption
Who actually runs each, on real stores.
The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.
Firework Shoppable Video &
269
stores observed
Skews Shopify · 95%
ReelUp‑Shoppable Videos+Reels
962
stores observed
Skews Shopify · 100%
Scope
What this comparison measures.
What it measures
Shopify App Store ratings and review counts, rating distribution, developer reply rates, reviewer tenure and geography, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Firework Shoppable Video & and ReelUp‑Shoppable Videos+Reels.
What it doesn’t
Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.
Methodology
Where the numbers come from.
Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Sep 16, 2026.
See who’s switching — as it happens.
Track app adoption on live ecommerce stores. Find merchants running Firework Shoppable Video & or ReelUp‑Shoppable Videos+Reels, follow stack changes, and see when a store installs, removes, or replaces an app.