OngoingAI

Shopify app comparison · updated Sep 16, 2026

Back In Stock,Notify Me vs Omnisend

Compare Back In Stock,Notify Me and Omnisend for Shopify using current ratings, review activity, pricing, features, and OngoingAI-observed adoption.

DEVSQUAT SOLUTIONS

Back In Stock,Notify Me: Kbite

Notify Customers with Restock Alert when items are back in stock & make out-of-stock waitlist

Rating
5.00
Reviews
4,126
Review growth · 30d
+263 · +6.8%
Pricing
Free plan available
Years on Shopify
5
Stores observed
2,265

Omnisend

Omnisend Email Marketing & SMS

Run email marketing & SMS campaigns with AI marketing tools. Collect emails with popups & sell more.

Rating
4.70
Reviews
3,184
Review growth · 30d
+234 · +7.9%
Pricing
Free to install
Years on Shopify
12
Stores observed
11,136

Our read

Omnisend has the stronger observed market footprint in OngoingAI's data — it appears on 4.9× more tracked stores. Ratings and recent review growth are closer.

Rating
Back In Stock,Notify Me leads5.0 vs 4.7
Review growth
Omnisend faster+7.9% vs +6.8%
Review depth
Similar volume
Observed adoption
Omnisend4.9× more tracked stores

Review trajectory

How each app's Shopify reviews are moving.

Daily App Store review counts since we began tracking — who's gaining reviews fastest, who holds the larger base, and how the race is developing.

Back In Stock,Notify Me leads total reviews; both are growing at a similar pace.

Back In Stock,Notify Me Omnisend Email Marketing & SMS

Reviews each app has gained since the start of this tracking window. · Tracking window · Aug 18 – Sep 15, 2026

Back In Stock,Notify Me
+263
Omnisend Email Marketing & SMS
+234
Net new
Back In Stock,Notify Me leads by +29

Head-to-head

The signals, side by side.

Each row reads straight from the live App Store listing and OngoingAI’s census. The Difference column states the gap — not a buyer recommendation.

DimensionBack In Stock,Notify MeOmnisendDifference
Rating5.004.70Back In Stock,Notify Me +0.30
Reviews4,1263,184Back In Stock,Notify Me 1.3×
Review growth · 30d+263 · +6.8%+234 · +7.9%Omnisend faster
Listed pricingFree plan availableFree to installNot directly comparable
Years on Shopify512Omnisend +7y
Stores observed2,26511,136Omnisend leads

Review corpus

What merchants actually report.

Back In Stock,Notify Me

4.99 avg · 4,004 reviews

99% 5★0% ≤3★

Omnisend

4.75 avg · 2,979 reviews

90% 5★6% ≤3★
SignalBack In Stock,Notify MeOmnisendDifference
5-star share99%90%Back In Stock,Notify Me leads
Rating · last 90 days5.004.70Back In Stock,Notify Me leads
Replies to reviews1%38%Omnisend leads
Replies to critical (≤3★)67%86%Omnisend leads
Long-term reviewers (1yr+)4%29%Omnisend leads
Top marketUnited States 35%United States 45%
Reviews analyzed4,0042,979

Based on public merchant reviews, with newer feedback given more weight. OngoingAI matches each review to an identifiable store and the app they use.

Which fits your requirements?

Choose by what you actually need.

Choose Back In Stock,Notify Me if…

  • You need stock alerts
  • You need auto-alerts
  • You need batch send
  • A higher App Store rating is a priority

Choose Omnisend if…

  • You need email marketing
  • You need email campaigns
  • You need sms campaigns
  • Recent review-growth signals matter to you

Tied to observable requirements only — listed capabilities, ratings, review growth, adoption and price. It doesn’t assert usability or support quality.

Feature differences

What Back In Stock,Notify Me and Omnisend each do that the other doesn’t.

They cover largely the same ground — 3% of listed capabilities overlap. The decision material is the rest: what each lists that the other doesn’t.

19only1shared39onlyBack In Stock,Notify MeOmnisend
3% overlap

Back In Stock,Notify Me only

19

  • Stock alerts
  • Auto-alerts
  • Batch send
  • Back in stock
  • Multi-language
  • Email
  • SMS
  • Out of stock
  • Price drop
  • Custom alerts
  • Alert settings
  • Notification templates
  • Notification button
  • Waitlists
  • Customer demand
  • Inventory reports
  • Performance reports
  • Inventory tracking
  • Marketing - Other

Omnisend only

39

  • Email marketing
  • Email campaigns
  • SMS campaigns
  • Push notifications
  • Newsletters
  • Forms
  • Landing pages
  • Discounts
  • Promotions
  • Upsell emails
  • Cross-sell emails
  • Cart emails
  • Checkout emails
  • Exit intent
  • Abandoned cart
  • Browse abandonment
  • Welcome emails
  • Price drop emails
  • Back-in-stock emails
  • Win-back emails
  • Product recommendations
  • Drip campaigns
  • Subscriptions
  • Product reviews
1 shared capabilities
  • Pop-ups

Observed adoption

Who actually runs each, on real stores.

The stores OngoingAI’s weekly census observes running each app, and the platform each skews toward — observed presence, not vendor-reported install totals.

Scope

What this comparison measures.

What it measures

Shopify App Store ratings and review counts, rating distribution, developer reply rates, reviewer tenure and geography, listed pricing and capabilities, category data, and OngoingAI-observed storefront adoption for Back In Stock,Notify Me and Omnisend.

What it doesn’t

Hands-on usability, customer-support quality, deliverability, merchant sentiment from review text, or revenue impact. We draw a sharp line around what we can observe.

Methodology

Where the numbers come from.

Ratings, review counts, pricing, and categories come from the live Shopify App Store listing, refreshed daily. Review growth compares the observed snapshots across the trailing 30-day window. “Stores observed” and the platform split come from OngoingAI’s weekly storefront census — the real stores running each app, not the listing’s claimed totals. Comparison generated Sep 16, 2026.

See who’s switching — as it happens.

Track app adoption on live ecommerce stores. Find merchants running Back In Stock,Notify Me or Omnisend, follow stack changes, and see when a store installs, removes, or replaces an app.