Yoast SEO ‑ Store optimization

Name: Yoast SEO ‑ Store optimization
Price: 19.00 USD
Availability: InStock
Rating: 4.50 (164 reviews)
Author: Yoast

Shopify seo app by Yoast·We guide you through conducting SEO best practice so you get more website traffic and product sales.

Snapshot yesterday

4.50(164 reviews)#47of 889 inSEO

Ongoing.AI tracks Yoast SEO ‑ Store optimization daily — category rank, keyword positions in App Store search, install footprint, listing changes, and reviewer sentiment — back to when we first observed the listing.

CategoriesSEO

Rating

4.50

164 reviews

Pricing

From $19/mo

free_trial

Built for Shopify

Years live

launched Sep 27, 2021

Last updated

Jul 1, 2026

Shopify listing

Recent activity

Review trajectory.

Daily review count and rating drift. The blue line is cumulative review count; the dashed amber overlay is the rating on the right axis. Boring is good — sudden swings stand out against an otherwise stable curve.

New reviews

7-day Δ

—

28-day Δ

Rating change

7-day Δ

—

28-day Δ

-0.10

Yoast SEO ‑ Store optimization added 4 reviews over the last 28 days, rating moved -0.10.

Category rank over time

Where Yoast SEO ‑ Store optimization sits day-by-day in SEO.

Position across the SEO page, snapshot daily. Lower is better — the Y axis is inverted so the strongest ranks sit at the top of the chart. Open the full SEO leaderboard →

Best position observed: #51. Yoast SEO ‑ Store optimization slipped 11 positions over the window.

Keyword rank over time

Where Yoast SEO ‑ Store optimization shows up in App Store search.

Daily position on the Shopify App Store search-results page for every tracked term Yoast SEO ‑ Store optimization ranks on. Lower is better — the Y axis is inverted so strong ranks sit at the top. Best so far: #10 on "seo".

1 term, 12 daily observations. Tracked daily from Ongoing.AI's App Store search snapshots — gaps are days the app fell off the captured pages entirely.

seo
#17
best #10
−7 positions

Catalog position

Where Yoast SEO ‑ Store optimization sits in the App Store.

Rank and percentile inside the SEO category — the competitive shape of the niche around this app.

Rank in SEO

#47

of 889 active apps

Review count percentile

95th

vs category siblings

Rating percentile

63th

vs category siblings

Years on App Store

since 2021

Listing change cadence

What Yoast SEO ‑ Store optimization has changed lately.

Every pricing tweak, tagline refresh, and Shopify-side listing ping. Captured from Ongoing.AI’s per-scrape diff log — the cadence and the content of changes, in one strip.

Shopify Lastmod · Jul 2

2026-06-30 → 2026-07-01

Shopify Lastmod · Jul 1

2026-06-29 → 2026-06-30

Shopify Lastmod · Jun 30

2026-06-28 → 2026-06-29

PricingIdentity & listingCadence

Reviews

What merchants are saying

4.50(164 reviews)

83%positive177
3%neutral7
14%negative30

Popular mentions

ease of use
customer support
documentation
import export

Top themes

ease of use1
customer support1
documentation1
import export1

What merchants praise

“Hello, I uninstalled the application in my store but I still have a lot of code, how can I remove the code? Thank you. Gracias excelente soporte.”

Pamo · 5★

What merchants complain about

“To be honest, this tool made my website worse that it was, the suggestions made by this APP were outdated and definitely not professional Edit: not only this app ruined my website by suggesting old / outdated practices about the SEO title, now I cannot change anything as the Yoast SEO will remain forever in the backend code of my online store, it's impossible to delete it even after deactivating the app as per their instructions, do not use this app, you can't ever remove it”

smarrt.ro · 1★

Plans

Yoast SEO ‑ Store optimization pricing tiers.

Yoast SEO Premium

$19/month

SEO Analysis
Readability Analysis
Automatically added structured data
Technical SEO improvements
Bulk Editor import/export
24/7 dedicated support

Capabilities

What Yoast SEO can do.

The 11 capabilities Yoast SEO lists across its category, in Shopify’s own taxonomy. Pulled directly from the App Store listing.

SEO tools

Meta tags
JSON-LD
Schemas
Bulk editing
AI generation
Content optimization
Metadata optimization

Monitoring performance

SEO score
Reporting
Insights and tips
Content analysis

FAQ

Yoast SEO — frequently asked questions.

What is Yoast SEO on Shopify?

Yoast SEO, officially listed on the Shopify App Store as Yoast SEO ‑ Store optimization, is a Shopify app in the SEO category. SEO best practice can be difficult to navigate, especially if you are wearing multiple hats and have limited time available. Yoast SEO for Shopify takes the guesswork out of SEO, guiding you through optimization best practice. As search engines' algorithms evolve, we continuously adapt this guidance, keeping you up-to-date, maximizing your products visibility. Get AI-powered suggestions for meta descriptions and titles from within the Yoast SEO Product Editor! Set up in 5 mins or less. It averages 4.50 out of 5 across 164 merchant reviews on the Shopify App Store.

How much does Yoast SEO cost?

Yoast SEO has a single paid plan at $19/month on the Shopify App Store.

Is Yoast SEO free?

No, Yoast SEO is a paid Shopify app. Plans start at $19/month on the Shopify App Store.

When was Yoast SEO launched?

Yoast SEO launched on September 27, 2021 — over 4 years on the Shopify App Store. In that time it has gathered 164 merchant reviews.

Is Yoast SEO Built for Shopify?

Yoast SEO does not currently carry Shopify's Built for Shopify badge. The badge is awarded to apps that meet Shopify's published standards for performance, ease of use, and merchant value — many high-quality apps operate without it.

What are the best Yoast SEO alternatives?

Merchants commonly compare Yoast SEO with Judge.me, Avada AI SEO Image Optimizer, Yotpo, and BOOSTER AI SEO OPTIMIZER. Each alternative covers a similar use case but differs on pricing model, integration depth, and the specific themes merchants praise in reviews — see the alternatives section above for a side-by-side.

What complaints come up about Yoast SEO?

14% of analyzed merchant reviews are negative. The pain points most often raised in critical reviews are ease of use, customer support, and documentation — see the review fingerprint above for the per-merchant detail.

Alternatives

Apps merchants pick instead.

Judge.me

Judge.me Product Reviews App

5.00★41,006

Known for: pricing

Avada SEO Suite

Avada AI SEO Image Optimizer

4.90★4,462

Known for: refund-issues

Yotpo

Yotpo: Product Reviews App

4.80★4,403

Known for: data-access

Booster SEO

BOOSTER AI SEO OPTIMIZER

4.80★4,264

Known for: bug

Browse more inAll SEO apps

Methodology

Where the numbers come from.

Ratings, review counts, pricing tiers, “Built for Shopify”, launch date, and category memberships come from the live Shopify App Store listing — refreshed daily by Ongoing.AI’s crawler. The review-count trajectory is the diff between today’s snapshot and snapshots from 7 and 28 days ago. Topic counts and sentiment come from the review corpus, topic-tagged with Claude. Install footprint is observed via Ongoing.AI’s tech-detection pass against actively-tracked Shopify storefronts. Catalog position is computed at snapshot time against every active app sharing the primary category. Snapshot generated yesterday.

Find every brand running Yoast SEO ‑ Store optimization.

Ongoing.AI tracks every Shopify brand’s app stack daily. Pull the full install list, filter by vertical or geography, and catch the moment merchants install — or churn off.

Request access Get alerts on Yoast SEO ‑ Store optimization

Prefer the source? View Yoast SEO ‑ Store optimization on the Shopify App Store ↗